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Hungary Pharmaceuticals & Healthcare Q4 2006

Published by: Business Monitor International

Published: Jan. 1, 2007 - 55 Pages


Table of Contents


Chapter 1 - Executive Summary

Hungary Pharmaceuticals & Healthcare Industry SWOT

Hungary Political SWOT

Hungary Economic SWOT

Hungary Business Environment SWOT

Chapter 2 - Business Environment Rankings

Central & Eastern European Region

Table: Central & Eastern Europe Pharmaceuticals Business Environment Ranking

Business Environment Ranking

Economics - Long-Term Risk

Politics - Long-Term Risk

Regulatory Barriers

Domestic Sector Threat

Market Growth Potential

Market Size Ranking

Chapter 3 - Market Overview

Table: Leading Pharmaceutical Companies by Ownership

Chapter 4 - Regulatory Regime

Healthcare Reforms

Intellectual Property Regime

Pricing & Reimbursement Issues

Epidemiological Trends

CRO Sector

Chapter 5 - Industry Forecast Scenario

Overall Market Forecast

Table: Drug Market Indicator Forecasts 2004-2010

Key Growth Factors - Industry

Table: Health Expenditure Indicator Forecasts 2004-2010

Key Growth Factors - Macroeconomic

Table: Nominal And Real GDP

OTC Market Forecast

Table: OTC Market Indicator Forecasts 2004-2009

Prescription Market Forecast

Table: Prescription Drug Market Forecasts 2004-2010

Generics & Branded Markets Forecast

Table: Generics And Branded Market Indicator Forecasts 2004-2010

Export/Import Forecasts

Table: Import/Export Market Forecasts 2004-2010

Key Risks to BMI’s Forecast Scenario

Chapter 6 - Country Snapshot: Hungary Demographic Data

Section 1: Population:

Table: Demographic Indicators (2005)

Table: Rural/Urban Breakdown

Section 2: Education & Healthcare

Table: Education

Table: Healthcare: Vital Statistics

Table: Healthcare: Expenditure

Section 3: Labour Market And Spending Power

Table: Employment Indicators

Table: Consumption and Stratification

Table: Wages per year

Chapter 7 - Competitive Landscape

Company Monitor

Egis Pharmaceuticals (Servier)

Eli Lilly

Gedeon Richter

Krka

Chapter 8 - BMI Forecast Modelling

How we generate our industry forecasts

Technical Process

Pharmaceuticals Industry

Sources

Chapter 9 - Appendix: Regional Demographic Data

Wages (ave. labour force per annum), US$ PPP

Population

Household Spending Per Capita, US$

Private Consumption Per Capita, US$ PPP

Market Size, GDP, US$bn

Abstract

The Hungarian pharmaceuticals market is characterised by over-consumption, insufficient insurance fund contributors and an increasingly challenging operating environment for both generic and branded drug companies, according to our newly-published ""Hungary Pharmaceuticals & Healthcare Report"". However, the country has an enviable market size and robust growth is forecast, with the value of the pharmaceutical market expected to reach nearly US$5bn by 2010.

Amid attempts to cut the country's budget deficit ahead of euro adoption in 2011, Hungary announced drastic changes to its healthcare system in September 2006, including new fees to see doctors, patient co-payments and new pharmacy rules. These reforms were criticised by opposition parties and by the general population, but the government pointed out that receiving the highest level of medical care with no cost penalties is not a tenable situation, hence the changes.

Instances of foreign direct investment in Hungary are increasing. GSK Biologicals announced in September 2006 that it is to build a EUR100mn (US$128mn) vaccines production facility in Godollo, outside capital city Budapest. The plant will be one of Europe's most advanced biotechnology facilities, and it will manufacture two vaccine products.

BMI's adjusted Business Environment Rankings for Central & Eastern Europe place Hungary in eighth place, down from its premier position in Q206. The primary reason for this fall is the emergence of countries like Russia and Romania as extremely attractive places for pharmaceutical companies to operate. Nevertheless, Hungary still remains an important destination for multinationals due to its favourable geographical location and transparent operating environment.

The competitive landscape is dominated by two large domestic producers, Egis and Gedeon Richter. Both have recently posted robust financial results; however, the companies reduced their financial forecasts for 2006 as a result of price cuts and new taxes announced by the Prime Minister. Assuming the 4% ""solidarity tax"" on profit before taxation is approved, Gedeon Richter's profit may fall by up US$2.7mn per annum.

Key Benefits of Report

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through our reviews of latest industry trends, regulatory changes, and major deals, projects and investments

Exploit Latest Competitive Intelligence & Company SWOTS
on your competitors and peers through company rankings by sales, market share and ownership structure - includes multinational and national companies.

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