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Plunkett's Direct Marketing & Retail Technologies Trends & Statistics 2007 (Summary)Published by: Plunkett Research, Ltd. Published: Jan. 12, 2007 - 30 Pages Table of ContentsIntroduction to the Retail Industry Sophistication and Success for Direct Marketers China Opens up to Direct Sellers including Avon and Mary Kay Bricks, Clicks and Catalogs Create Synergies While Online Sales Boom Retail Technologies Leap Ahead Yahoo!, eBay and Amazon Create New Ways of Retailing Entertainment-Based Retailing, including Power Towns Industry Statistics Overview Estimated Quarterly U.S. Retail Sales: Total and E-Commerce1st Quarter 2001 through 3rd Quarter 2006 Selected Shopping Patterns, 1996-2005 Total U.S. Disposable Income, Expenditures and Gross Domestic and National Product Per Capita: 1960-2006 Profiles on the Top Ten Direct Marketing Firms by Number of Employees AbstractThis summary contains selected trends and statistics chapters excerpted from Plunkett's Retail Industry Almanac 2007 that focus on the direct marketing and retail technologies side of the retail industry. It includes our analysis of the major trends from Sophistication and Success for Direct Marketers, to Retail Technologies Leap Ahead, to Entertainment-Based Retailing, including Power Towns. In addition, we provide statistical tables such as Estimated Quarterly U.S. Retail Sales: Total and E-Commerce1st Quarter 2001 through 3rd Quarter 2006 and Selected Shopping Patterns, 1996-2005. As a finishing touch, individual company profiles are provided for ten of the leading direct marketing companies in the world. Wield this tool for strategic planning, business development, or industry analysis.Get Full Details About This Report >> |
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