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Industry Analysis - Changing Dynamics in Worldwide Psychiatric FranchisesPublished by: Decision Resources Published: Dec. 15, 2006 - 18 Pages Price reduced due to age.Table of Contents
AbstractIntroductionThe treatment of psychiatric diseases is hardly straightforward; patients often try many different drug regimens and combinations in order to identify an optimal course of therapy. Although the long-term goal in treating psychiatric diseases is to halt disease progression and to prevent the onset of permanent damage, a more attainable step will be to individualize treatment for patients using available drugs. Get the Answers You Need to Shape Your Strategy Psychiatric franchises are transforming as industry players concede potential opportunities to others, capitalize on available opportunities, or challenge others for coveted opportunities. What are the major psychiatric franchises? What characteristics of the psychiatric industry make for a dynamic market? Few innovative psychiatric drugs are in development; however, psychiatric disease markets are substantial. Yet, big pharma’s single-minded focus on developing the next blockbuster drug concedes a large portion of pharmaceutical drug markets to midsize pharma companies. Which midsize companies have the largest psychiatric franchises, and how are they fi lling the market space conceded by big pharma? Identifying the genetic variations associated with psychiatric diseases will be essential in the development of drugs that provide personalized treatment options for patients. What pharmacogenomics-based agents are currently in development? Scope
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