Consumer Technologies in the Automotive Environment : Market Research Report

Consumer Technologies in the Automotive Environment

Published by: Consumer Electronics Association

Published: Apr. 1, 2006 - 1262 Pages

AGREE OR DISAGREE:YOU DON'T NEED TO BE IN A VEHICLE EQUIPPED WITH ALL OF THE LATEST ELECTRONIC TECHNOLOGIES AND GADGETS.; AGREE OR DISAGREE:YOU KEEP UP WITH THE LATEST DEVELOPMENTS ON ELECTRONICS PRODUCTS FOR VEHICLES.; AGREE OR DISAGREE:HAVING ELECTRONIC PRODUCTS AVAILABLE IN A VEHICLE WOULD HELP YOU RELIEVE STRESS.; AGREE OR DISAGREE:YOU WANT ALL OF YOUR ELECTRONICS TO BE PORTABLE SO THAT YOU CAN USE THEM IN A VEHICLE.; AGREE OR DISAGREE:WHEN YOU ARE IN THE CAR, IT IS NOT IMPORTANT FOR YOU TO BE CONNECTED TO THE OUTSIDE WORLD.; AGREE OR DISAGREE:WHEN YOU ARE IN A VEHICLE, SAFETY IS YOUR NUMBER ONE PRIORITY.; AGREE OR DISAGREE:YOU WANT TO CHOOSE HOW AND WHEN OTHERS CAN REACH YOU WHEN YOU ARE IN THE CAR.; AGREE OR DISAGREE:WHEN YOU'RE STUCK IN TRAFFIC YOU WANT MORE ENTERTAINMENT OPTIONS FOR YOU TO USE.; AGREE OR DISAGREE:YOU WANT MORE ENTERTAINMENT OPTIONS WHILE ON LONG TRIPS.; AGREE OR DISAGREE:YOU'RE AFRAID TO ADD NEW DEVICES TO YOUR VEHICLE BECAUSE THEY WILL CAUSE TOO MANY DISTRACTIONS.; AGREE OR DISAGREE:YOU FIND THAT YOU SPEND A LOT OF TIME JUST HANGING OUT IN THE CAR.; AGREE OR DISAGREE:YOU FIND NEW TECHNOLOGIES TO BE MENTALLY STIMULATING.; AGREE OR DISAGREE:OTHER PEOPLE COME TO YOU FOR ADVICE ON NEW TECHNOLOGIES.; AGREE OR DISAGREE:YOU CAN USUALLY FIGURE OUT NEW HIGH-TECH PRODUCTS AND SERVICES WITHOUT HELP FROM OTHERS.; AGREE OR DISAGREE:IF YOU PROVIDE INFORMATION TO A MACHINE OR OVER THE INTERNET, YOU CAN NEVER BE SURE IT REALLY GETS TO THE RIGHT PLACE.; AGREE OR DISAGREE:YOU DO NOT CONSIDER IT SAFE TO DO ANY KIND OF BUSINESS ONLINE.; AGREE OR DISAGREE:WHEN YOU GET TECHNICAL SUPPORT, YOU SOMETIMES FEEL AS IF YOU ARE BEING TAKEN ADVANTAGE OF BY SOMEONE WHO KNOWS MORE THAN YOU.; USAGE: ALARM SYSTEM.; USAGE: AM/FM RADIO.; USAGE: CD MULTI-DISK CHANGER.; USAGE: CD SINGLE DISK/STEREO UNIT.; USAGE: CELL PHONE.; USAGE: COMPONENT SPEAKERS.; USAGE: DIGITAL RADIO EQUIPMENT.; USAGE: DVD PLAYER.; USAGE: GAMING SYSTEM.; USAGE: IN-VEHICLE SAFETY AND SECURITY SYSTEM.; USAGE: INTERNET ACCESS.; USAGE: KEYLESS ENTRY.; USAGE: LAPTOP COMPUTER.; USAGE: NAVIGATION SYSTEM.; USAGE: PORTABLE DIGITAL MUSIC PLAYER SUCH AS MP3 PLAYER/IPOD.; USAGE: REMOTE STARTER.; USAGE: SATELLITE RADIO SUBSCRIPTION SUCH AS XM OR SIRIUS.; USAGE: TABLET PC.; USAGE: TELEVISION.; USAGE: WIRELESS EARPHONES/HEADSET.; USAGE: OTHER.; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: ALARM SYSTEM?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: AM/FM RADIO?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: CD MULTI-DISK CHANGER?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: CD SINGLE DISK/STEREO UNIT?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: CELL PHONE?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: COMPONENT SPEAKERS?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: DIGITAL RADIO EQUIPMENT?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: DVD PLAYER?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: GAMING SYSTEM?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: IN-VEHICLE SAFETY AND SECURITY SYSTEM?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: INTERNET ACCESS?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: KEYLESS ENTRY?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: LAPTOP COMPUTER?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: NAVIGATION SYSTEM?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: PORTABLE DIGITAL MUSIC PLAYER SUCH AS MP3 PLAYER/IPOD?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: REMOTE STARTER?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: SATELLITE RADIO SUBSCRIPTION SUCH AS XM OR SIRIUS?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: TABLET PC?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: TELEVISION?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: WIRELESS EARPHONES/HEADSET?; PRE-INSTALLED, INSTALLED AFTER, OR PORTABLE: OTHER?; METHOD OF POWERING: ALARM SYSTEM.; METHOD OF POWERING: AM/FM RADIO.; METHOD OF POWERING: CD MULTI-DISK CHANGER.; METHOD OF POWERING: CD SINGLE DISK/STEREO UNIT.; METHOD OF POWERING: CELL PHONE.; METHOD OF POWERING: COMPONENT SPEAKERS.; METHOD OF POWERING: DIGITAL RADIO EQUIPMENT.; METHOD OF POWERING: DVD PLAYER.; METHOD OF POWERING: GAMING SYSTEM SUCH AS PLAYSTATION OR XBOX.; METHOD OF POWERING: IN-VEHICLE SAFETY AND SECURITY SYSTEM.; METHOD OF POWERING: INTERNET ACCESS.; METHOD OF POWERING: KEYLESS ENTRY.; METHOD OF POWERING: LAPTOP COMPUTER.; METHOD OF POWERING: NAVIGATION SYSTEM.; METHOD OF POWERING: PORTABLE DIGITAL MUSIC PLAYER SUCH AS MP3 PLAYER/IPOD.; METHOD OF POWERING: REMOTE STARTER.; METHOD OF POWERING: SATELLITE RADIO SUBSCRIPTION SUCH AS XM OR SIRIUS.; METHOD OF POWERING: TABLET PC.; METHOD OF POWERING: TELEVISION.; METHOD OF POWERING: WIRELESS EARPHONES/HEADSET.; METHOD OF POWERING: OTHER.; USE AT HOME, AT WORK. OR IN VEHICLE: ALARM SYSTEM?; USE AT HOME, AT WORK. OR IN VEHICLE: AM/FM RADIO?; USE AT HOME, AT WORK. OR IN VEHICLE: CD MULTI-DISK CHANGER?; USE AT HOME, AT WORK. OR IN VEHICLE: CD SINGLE DISK/STEREO UNIT?; USE AT HOME, AT WORK. OR IN VEHICLE: CELL PHONE?; USE AT HOME, AT WORK. OR IN VEHICLE: COMPONENT SPEAKERS?; USE AT HOME, AT WORK. OR IN VEHICLE: DIGITAL RADIO EQUIPMENT?; USE AT HOME, AT WORK. OR IN VEHICLE: DVD PLAYER?; USE AT HOME, AT WORK. OR IN VEHICLE: GAMING SYSTEM SUCH AS PLAYSTATION OR XBOX?; USE AT HOME, AT WORK. OR IN VEHICLE: IN-VEHICLE SAFETY AND SECURITY SYSTEM?; USE AT HOME, AT WORK. OR IN VEHICLE: INTERNET ACCESS?; USE AT HOME, AT WORK. OR IN VEHICLE: KEYLESS ENTRY?; USE AT HOME, AT WORK. OR IN VEHICLE: LAPTOP COMPUTER?; USE AT HOME, AT WORK. OR IN VEHICLE: NAVIGATION SYSTEM?; USE AT HOME, AT WORK. OR IN VEHICLE: PORTABLE DIGITAL MUSIC PLAYER SUCH AS MP3 PLAYER/IPOD?; USE AT HOME, AT WORK. OR IN VEHICLE: REMOTE STARTER?; USE AT HOME, AT WORK. OR IN VEHICLE: SATELLITE RADIO SUBSCRIPTION SUCH AS XM OR SIRIUS?; USE AT HOME, AT WORK. OR IN VEHICLE: TABLET PC?; USE AT HOME, AT WORK. OR IN VEHICLE: TELEVISION?; USE AT HOME, AT WORK. OR IN VEHICLE: WIRELESS EARPHONES/HEADSET?; USE AT HOME, AT WORK. OR IN VEHICLE: OTHER?; INTEREST IN: ALARM SYSTEM.; INTEREST IN: AM/FM RADIO.; INTEREST IN: CD MULTI-DISK CHANGER.; INTEREST IN: CD SINGLE DISK/STEREO UNIT.; INTEREST IN: CELL PHONE.; INTEREST IN: COMPONENT SPEAKERS.; INTEREST IN: DIGITAL RADIO EQUIPMENT.; INTEREST IN: DVD PLAYER.; INTEREST IN: GAMING SYSTEM SUCH AS PLAYSTATION OR XBOX.; INTEREST IN: IN-VEHICLE SAFETY AND SECURITY SYSTEM.; INTEREST IN: INTERNET ACCESS.; INTEREST IN: KEYLESS ENTRY.; INTEREST IN: LAPTOP COMPUTER.; INTEREST IN: NAVIGATION SYSTEM.; INTEREST IN: PORTABLE DIGITAL MUSIC PLAYER SUCH AS MP3 PLAYER/IPOD.; INTEREST IN: REMOTE STARTER.; INTEREST IN: SATELLITE RADIO SUBSCRIPTION SUCH AS XM OR SIRIUS.; INTEREST IN: TABLET PC.; INTEREST IN: TELEVISION.; INTEREST IN: WIRELESS EARPHONES/HEADSET.; PREFER INTEGRATED OR PORTABLE: ALARM SYSTEM.; PREFER INTEGRATED OR PORTABLE: AM/FM RADIO.; PREFER INTEGRATED OR PORTABLE: CD MULTI-DISK CHANGER.; PREFER INTEGRATED OR PORTABLE: CD SINGLE DISK/STEREO UNIT.; PREFER INTEGRATED OR PORTABLE: CELL PHONE.; PREFER INTEGRATED OR PORTABLE: COMPONENT SPEAKERS.; PREFER INTEGRATED OR PORTABLE: DIGITAL RADIO EQUIPMENT.; PREFER INTEGRATED OR PORTABLE: DVD PLAYER.; PREFER INTEGRATED OR PORTABLE: GAMING SYSTEM SUCH AS PLAYSTATION OR XBOX.; PREFER INTEGRATED OR PORTABLE: IN-VEHICLE SAFETY AND SECURITY SYSTEM.; PREFER INTEGRATED OR PORTABLE: INTERNET ACCESS.; PREFER INTEGRATED OR PORTABLE: KEYLESS ENTRY.; PREFER INTEGRATED OR PORTABLE: LAPTOP COMPUTER.; PREFER INTEGRATED OR PORTABLE: NAVIGATION SYSTEM.; PREFER INTEGRATED OR PORTABLE: PORTABLE DIGITAL MUSIC PLAYER SUCH AS MP3 PLAYER/IPOD.; PREFER INTEGRATED OR PORTABLE: REMOTE STARTER.; PREFER INTEGRATED OR PORTABLE: SATELLITE RADIO SUBSCRIPTION SUCH AS XM OR SIRIUS.; PREFER INTEGRATED OR PORTABLE: TABLET PC.; PREFER INTEGRATED OR PORTABLE: TELEVISION.; PREFER INTEGRATED OR PORTABLE: WIRELESS EARPHONES/HEADSET.; LIKE TO DO IN A VEHICLE: ACCESS DIGITAL PHOTOS THAT ARE ON YOUR HOME OR WORK PC OR ON THE INTERNET.; LIKE TO DO IN A VEHICLE: ACCESS FILES THAT ARE ON YOUR HOME OR WORK PC.; LIKE TO DO IN A VEHICLE: ACCESS TO A PC IN THE CAR.; LIKE TO DO IN A VEHICLE: ACCESS THE INTERNET.; LIKE TO DO IN A VEHICLE: AUDIO CONFERENCE.; LIKE TO DO IN A VEHICLE: DOWNLOAD MUSIC FROM THE RADIO OR INTERNET TO AN MP3 PLAYER OR PC.; LIKE TO DO IN A VEHICLE: GET UPDATES ON TRAFFIC SITUATIONS.; LIKE TO DO IN A VEHICLE: INSTANT MESSAGE FAMILY, FRIENDS AND CO-WORKERS.; LIKE TO DO IN A VEHICLE: LISTEN TO NARRATED BOOKS/BOOKS ON TAPE.; LIKE TO DO IN A VEHICLE: LISTEN TO SATELLITE RADIO SUCH AS XM OR SIRIUS.; LIKE TO DO IN A VEHICLE: PLAY VIDEO OR COMPUTER GAMES.; LIKE TO DO IN A VEHICLE: RECEIVE UNITED STATES NATIONAL SECURITY UPDATES.; LIKE TO DO IN A VEHICLE: TEXT MESSAGE FAMILY, FRIENDS AND CO-WORKERS.; LIKE TO DO IN A VEHICLE: WATCH MOVIES.; LIKE TO DO IN A VEHICLE: WATCH TELEVISION PROGRAMMING.; LIKE TO DO IN A VEHICLE: WATCH/LISTEN TO PODCASTS.; LIKE TO DO IN A VEHICLE: WATCH/LISTEN TO SPORTS EVENTS.; LIKE TO DO IN A VEHICLE: WATCH/LISTEN TO THE NEWS.; LIKE TO DO IN A VEHICLE: WATCH/LISTEN TO THE WEATHER.; LIKE TO DO IN A VEHICLE: OTHER.; LIKE TO DO IN A VEHICLE: OTHER ACTIVITIES, SPECIFIED.
PLACEMENT OF ELECTRONICS
NUMBER OF DEVICE CONTROLS
LOCATION OF POWER OUTLETS
NUMBER OF POWER SOURCES: TIME SPENT DRIVING ON WEEKDAYS; TIME SPENT DRIVING ON WEEKENDS; PERCENTAGE OF TIME IN THE CAR AS A DRIVER; NUMBER OF TRIPS EXCEEDING 100 MILES PER YEAR
TYPE OF CAR
CAR OWNERSHIP
TECHNOLOGY ADOPTION
AGE
EDUCATION
STATE
REGION
INTERNET CONNECTION
CHILDREN IN HOUSEHOLD
RACE
INCOME
GENDER
PERSONA
SEGMENT

Abstract

There is no denying the fact that Americans spend a lot of time in their cars. Small wonder, then, that American consumers have an ever-growing interest in spending that time being comfortable, entertained or productive. Consumer technologies play a key part in allowing consumers to define their automotive environment. So, what consumer technologies are consumers using in vehicles? What technologies do they desire for the future? What role do portable technologies play? And more importantly, are there distinct segments of automotive technology users with differing needs and attitudes about the automotive environment and technologies? This study will reveal the answers to these questions and more.

Please Note: CEA Members should consult the organization prior to purchasing a report from MarketResearch.com. Any orders processed through this channel are non-refundable.

Get Full Details About This Report >>

US: 800.298.5699

Int'l: +1.240.747.3093

About MarketResearch.com
MarketResearch.com is an online aggregator selling over 160,000 market research reports, company profiles and country profiles from over 600 research firms. Our reports will provide you with the critical business and competitive intelligence you need for strategic planning and marketing research. Coverage includes the US, UK, Europe, Asia and global markets.

Consumer Technologies in the Automotive Environment

Table of Contents

Abstract