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Integrating Certifications into Partner Programs 2006: Identifying and Incorporating Uncommon Best PracticesPublished by: IDC Published: Dec. 13, 2005 - 15 Pages Table of ContentsTable of Contents IDC Opinion In This Study Situation Overview Relevance to Target Partner Organizations Is Critical IDC Measurement Dimensions Table: IDC Measurement Dimensions for Integrating Certifications into Partner Programs Framework for Certification Program Integration with Partner Program Figure: Plot of Best Observed Practices Uncommon Best Practice Certification Construction Uncommon Best Practices Partner Support Uncommon Best Practices Integration with Infrastructure Uncommon Best Practices Marketing and Deployment Training and Certification Uncommon Best Practices Complete Framework: Best Practices in Certification Integration I. Certification Construction CC1: Branding Best Observed Practices for Branding CC2: Evaluation Best Observed Practices for Evaluation CC3: Globalization Best Observed Practices for Globalization CC4: Governance and Administration Best Observed Practices for Governance and Administration CC5: Program Setup Best Observed Practices for Program Setup CC6: Recertification and Maintenance Best Observed Practices for Recertification and Maintenance II. Certification Integration with Core Program CP1: Benefit Alignment with Partner Needs Best Observed Practices for Benefit Alignment with Partner Needs III. Certification Integration with Partner Support SP1: Support Access Best Observed Practices for Support Access SP2: Support Escalation Best Observed Practices for Support Escalation IV. Certification Integration with Infrastructure IS1: Partner Portal Best Observed Practices for Partner Portal IS2: Lead Tracking Best Observed Practices for Lead Tracking IS3: Partner Directory Best Observed Practices for Partner Directory V. Marketing and Deployment of Training and Certification TC1: Market Need for Training Best Observed Practices for Market Need for Training TC2: Training Quality Best Observed Practices for Training Quality TC3: Resources Funding Best Observed Practices for Resources Funding TC4: Training Accessibility Best Observed Practices for Training Accessibility TC5: Professional Certification Best Observed Practices for Professional Certification Future Outlook Essential Guidance Specific Recommendations for Vendors to Achieve Best Practice Status in Key Areas Learn More Related Research Synopsis AbstractThis IDC study identifies the five areas where certification can most beneficially integrate with partner programs and identifies industry best practices for ensuring maximum value for that integration. Training and certification is increasingly becoming a core element within a well-structured partner program, both as a tool for measuring partner commitment and as a rationale for delivering appropriate resources. This document concludes with recommendations to help vendors successfully leverage certification programs into partner management activities. "Vendors must integrate their training and certification programs more tightly with their partner programs to capitalize on the value of certification to all stakeholders," says Cushing Anderson, program director, IDC's IT Education and Certification research. Get Full Details About This Report >> |
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