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Exhibitions & Conferences Market Report 2006Published by: Key Note Publications Ltd Published: Jan. 1, 2006 - 148 Pages Table of ContentsExecutive Summary 1. Market Definition REPORT COVERAGE Exhibitions Conferences MARKET SECTORS Exhibitions Aerospace, Automobile, Marine, Public Transport and Defence Agriculture, Livestock, Forestry and Fishing Arts, Culture, Hobbies, Recreation and Sport Building, Construction, Minding and Public Services Catering, Food Processing and Beverages Clothing, Textiles and Footwear Computers, Electronics, Broadcasting and Telecommunications Energy, Power and Water Home, Lifestyle and Giftware Industrial Chemical Processing Industry, Manufacturing and Science Maintenance, Environment, Conservation, Protection and Security Medicine, Healthcare and Pharmaceuticals Service and Related Industries Conferences Annual General Meeting Management Meeting Sales Conference Training Course Presentation Product launch MARKET TRENDS Professional Classification Section N — Administrative and Support Service Activities Section K: Real Estate, Renting and Business Activities Section I — Accommodation and Food Service Activities Impact of the Internet Exhibitions and Conferences Morphing into Events? Business Tourism The Health Sector — Getting Healthier ECONOMIC TRENDS Population Table 1: UK Resident Population Estimates by Sex (000), Mid-Years 2000-2004 Gross Domestic Product Table 2: UK Gross Domestic Product at Current and Annual Prices (£m), 2000-2004 Inflation Table 3: UK Rate of Inflation (%), 2000-2004 Unemployment Table 4: Actual Number of Unemployed Persons (million), 2000-2004 Household Disposable Income Table 5: Household Disposable Income Per Capita (£), 2000-2004 MARKET POSITION The UK Comparison with Media Advertising Expenditure Table 6: Main Media Advertising Expenditure by Sector at Current Prices (£m), 2000-2004 Table 7: Expenditure of UK Exhibitors by Value (£m), 2000-2004 Percentage of Inbound Tourism Table 8: Expenditure of Overseas Visitors to the UK by Purpose of Visit (£m), 2000-2004 Table 9: Expenditure by Business Visitors to the UK by Type of Event (£m), 2000-2004 Overseas Conferences Table 10: Top Ten Countries Hosting International Meetings (number of meetings and % of worldwide total), 2004 Table 11: Top Ten Countries Hosting International Meetings by Percentage of Worldwide Total, 2002 and 2003 Table 12: Top Ten Cities Hosting International Meetings (number of meetings and % of worldwide total), 2004 Table 13: Top Ten Cities Hosting International Meetings by Percentage of Worldwide Total, 2002 and 2003 Exhibitions Table 14: EMECA Venues by Gross Space Available (square metres), 2005 Table 15: EMECA Venues by Number and Type of Visitors (number and %), 2004 Table 16: EMECA Venues by Number and Type of Exhibitors (number and %), 2004 2. Market Size EXHIBITIONS Number of Exhibitions Table 17: The Total Number of UK Exhibitions by Type, 2000-2004 Figure 1: The Total Number of UK Exhibitions by Type, 2000-2004 Trade Exhibitions Table 18: Top 20 Trade Exhibitions (with organisers and venues) by Number of Registered Visitors and Total Attendance, 2005 Consumer Exhibitions Table 19: Top 20 Consumer Exhibitions (with organisers and venues) by Number of Visitors, 2005 By Sector Table 20: Estimated Number of UK Trade Exhibitions by Sector, 2003 and 2004 Number of Visitors Table 21: The Total Number of Visitors to UK Exhibitions (000), 2001-2004 Figure 2: The Total Number of Visitors to UK Exhibitions (000), 2001-2004 Table 22: The Total Number of Visitors to UK Exhibitions by Type, 2004 Exhibition Space Sold Table 23: Estimated Net Space Sold and Yield at UK Exhibitions (million square metres and %), 2000-2004 Expenditure by Exhibitors Table 24: Total Expenditure by Exhibitors at UK Exhibitions and Number of Exhibitions (£m and number), 2000-2004 CONFERENCES Number of Venues and Delegate Capacity Table 25: Number of UK Conference Venues and Average Delegate Capacity by Type of Venue, 2002 By Venue Type Table 26: Estimated UK Distribution of Conference Venues by Type (%), 2003 and 2004 Table 27: UK Venue Types Favoured by Corporate and Non-Corporate Conferences (%), 2004 By Conference Type Table 28: Non-Residential and Residential UK Conferences by Type (%), 2002-2004 Conferences by Volume and Value Table 29: Estimated Volume of UK Conferences, 2003 and 2004 Table 30: Value of the UK Conferences Market (£m), 2004 HOTEL MEETINGS Table 31: UK Hotels Gross Turnover by Type of Revenue (£000), 2003 and 2004 The Total Market Table 32: The Total UK Exhibitions and Conferences Market by Value (£m), 2003 and 2004 Figure 3: The UK Exhibition and Conferences Market by Market Share by Value (%), 2004 3. Industry Background Recent History Number of Companies Table 33: Number of VAT-Registered firms in the Exhibitions and Conferences Industry by SIC Code, 2005 REGIONAL VARIATIONS IN THE MARKETPLACE Conferences Table 34: Estimated Distribution of Conferences and Venues in the UK by Type by Region (number and %), 2004 Table 35: UK Conference Destinations for Associations: Actual and Planned (% of respondents), 2004 and 2005 Table 36: UK Conference Destinations for Corporations: Actual and Planned (% of respondents), 2004 and 2005 Exhibitions Table 37: Number of †Exhibitions by Major UK Region, 2001-2004 DISTRIBUTION OF MAJOR VENUES Table 38: Regional Distribution of Major Venues by Exhibition Space and Conference Capacity (square metres and number of delegates/bedrooms/conferences rooms), 2004 HOW ROBUST IS THE MARKET? LEGISLATION Disability Discrimination Act Licensing Act 2003 KEY TRADE ASSOCIATIONS Association of British Professional Conference Organisers Association for Conferences and Events Association of Exhibition Organisers British Association of Conference Destinations British Exhibition Contractors Association Corporate Event Association European Federation of Conference Towns European Major Exhibition Centres Association Exhibition Venues Association Incentive Travel and Meetings Association International Association for Exhibition Management International Congress and Convention Association Meetings Industry Association Other Industry bodies The Global Association of the Exhibition Industry Meeting Professionals International Venuemasters The Trade Press 4. Competitor Analysis THE MARKETPLACE Market Leaders Table 39: Top Ten Organisers by Number of Exhibitions, Number of Visitors and Net Space Sold (number and square metres), 2004 EMAP Communications Company Structure Current and Future Developments Financial Results Clarion Events Ltd Company Structure Current and Future Developments Financial Results CMP Information Ltd Company Structure Current and Future Developments Financial Results Haymarket Exhibitions Ltd Company Structure Current and Future Developments Financial Results Reed Exhibitions Ltd Company Structure Current and Future Developments Financial Results Table 40: Reed Elsevier PLC Financial Information (£m), Years Ending December 2003 and 2004 dmg Business Media Ltd Company Structure Current and Future Developments Financial Results Inside Communications Ltd Company Structure Current and Future Developments Financial Results Table 41: Trinity Mirror PLC Magazines and Exhibitions Financial Results (£m), Year Ending December 2003 and 2004 Centaur Exhibitions Company Structure Current and Future Developments Financial Results Trades Exhibitions Ltd Company Structure Current and Future Developments Financial Results Upper Street Events Ltd Company Structure Current and Future Developments Financial Results Other Supplier Companies Mash Media Ltd Melville Exhibition & Event Services Stanco Exhibitions Ltd TNT Showfreight Tourism Research & Marketing Ltd Vivid Interface Ltd MARKETING ACTIVITY Main Media Advertising Expenditure Table 42: Main Media Advertising Expenditure on Exhibitions (£000), Years Ending September 2004 and 2005 Trade Shows National Meetings Week Industry Awards Meetings Industry Marketing Awards (MIMA) AEO Excellence Awards 5. Strengths, Weaknesses, Opportunities and Threats STRENGTHS WEAKNESSES OPPORTUNITIES THREATS 6. Buying Behaviour Introduction Trade Shows Table 43: Main Objectives of Trade Show Exhibitors (% of respondents), 2004 and 2005 Table 44: Importance of Exhibitions to Exhibitors' Marketing Strategies (% of respondents), 2004 and 2005 Table 45: Visitors' Reasons for Visiting Trade Exhibitions (% of respondents), 2004 and 2005 Consumer Shows Table 46: Main Objectives of Consumer Show Exhibitors (% of respondents), 2004 and 2005 Table 47: Importance of Exhibitions to Exhibitors' Overall Business (% of respondents), 2004 and 2005 Table 48: Visitors' Reasons for Visiting Consumer Exhibitions (% of respondents), 2004 and 2005 Conferences Table 49: Purpose of Corporate Events (% of respondents), 2004 and 2005 Table 50: Purpose of Association Events (% of respondents), 2004 7. Current Issues Consolidation Return on Investment Cost Control Going Green 8. The Global Market THe US Table 51: Share of Meetings by Country (% of all meetings), 2004 New Orleans China Total Market Size 9. Forecasts Introduction The Economy Population Table 52: Forecast UK Resident Population by Sex (000), Mid-Years 2005-2009 Gross Domestic Product Table 53: Forecast UK Growth in Gross Domestic Product in Real Terms (%), 2005-2009 Inflation Table 54: Forecast UK Rate of Inflation (%), 2005-2009 Unemployment Table 55: Forecast Actual Number of Unemployed Persons (million), 2005-2009 Forecasts 2005 to 2009 Exhibitions Table 56: The Forecast UK Total Number of UK Exhibitions, 2005-2009 Figure 4: The Forecast UK Total Number of UK Exhibitions, 2005-2009 Table 57: The Forecast UK Total Expenditure by Exhibitors at UK Exhibitions by Value (£m), 2005-2009 Conferences Table 58: The Forecast Value of the UK Conferences Market (£m), 2005-2009 Figure 5: The Forecast Value of the UK Conferences Market (£m), 2005-2009 FUTURE TRENDS Vertical Sector Growth Business Tourism Technology RFID Last-Minute Bookings Getting Connected Economic Impact Table 59: Summary of Economic Benefits Generated by UK Exhibitions (£bn and number), 2005 10. Company Profiles Emap Communications Ltd G-mex Ltd Haymarket Exhibitions Ltd MCI Exhibitions Ltd National Exhibition Centre Ltd (the) Consumer Confidence METHODOLOGY THE WILLINGNESS TO BORROW Table A: The Average Amount Consumers Are Willing to Borrow in Order to Purchase Expensive Items at Current and Constant November 2004 Prices (£ and £bn), November 2004, February 2005, May 2005, August 2005 and November 2005 The Desire to Borrow Stays Strong Table B: The Number of Adults Willing to Borrow in Order to Purchase Expensive Items (000 and %), November 2004, February 2005, May 2005, August 2005 and November 2005 THE WILLINGNESS TO SPEND FROM SAVINGS Table C: The Average Amount Consumers Are Willing to Spend from Savings in Order to Purchase Expensive Items at Current and Constant November 2004 Prices (£ and £bn), November 2004, February 2005, May 2005, August 2005 and November 2005 Consumers Increasingly Cautious Table D: The Average Amounts Adults are Confident Spending to Purchase Expensive Items (£ and %), November 2004, February 2005, May 2005, August 2005 and November 2005 11. Further Sources Associations Publications General Sources Government Publications Other Sources Bonnier Information Sources AbstractA new report from the Association of Exhibition Organisers (AEO) estimates that the economic impact of the UK exhibitions industry is considerable, generating around £9.3bn in expenditure in 2004.Certainly the industry, both conferences and exhibitions, had a very good year in 2004. Key Note estimates growth across the two sectors at 45% over 2003. Although there is some convergence between exhibitions and conferences (both of which are increasingly described as `events'), with more conferences and exhibitions pertaining to specific vertical sectors running alongside each other, data collected from organisers and venues tend to be reported separately. For this reason, this report examines the industry in terms of exhibitions and conferences — both of which performed well in 2004. The industry received more good news in July 2005 with the news that London had been successful in its bid to host the 2012 Olympic Games. This news was almost certainly a deciding factor in the agreement to build a new International Conference Centre in London. In addition, the Games will continue to act as a spur for the industry to make improvements across the board, in infrastructure, service quality, training and health and safety. It will also encourage industry representatives in the form of the various trade associations to look more seriously at how the industry is measured and reported, and Key Note expects to see some consolidation in this area in the future to allow a more integrated approach. Almost certainly, the build up to the Olympics will create opportunities in areas that have not yet been thought of, on top of a whole new collection of extra associated meetings and conferences that will take place. However, before the London Games there are the Beijing Olympics and, with China increasing its economic powers, London will need to work harder to compete. Just as the exhibitions industry is proving itself as an important element in the UK economy, business tourism and organisations such as Visit Britain are increasingly recognising its importance, especially tourism related to conferences and exhibitions. All of this serves to raise the profile of the exhibitions and conferences industry within the greater economy. It also allows the same kind of recognition, at Government level, of the industry's importance to the economy as is recognised in other countries, both across Europe and in the emerging economies in the Far East and Middle East. Get Full Details About This Report >> |
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