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The 2005/2006 Outlook for the Battery MarketPublished by: Business Trend Analysts Inc Published: Aug. 1, 2005 - 450 Pages Table of ContentsSECTION I: EXECUTIVE SUMMARY Analysis: Overview The U.S. Market The Residential Battery Consumer The Global Battery Market SECTION II: THE U.S. MARKET FOR BATTERIES Analysis: Overview U.S. Manufacturers’ Sales Storage Batteries Automotive Batteries Rechargeable Batteries Primary Batteries A Nuclear-Powered Battery? Producer Prices Tables: U.S. Manufacturers’ Sales of Batteries: Total By Type Product Mix Growth Rates U.S. Manufacturers’ Sales of Storage Batteries: Total By Type By Detailed Type U.S. Manufacturers’ Unit Sales of Automotive Batteries: Total OEM, by Type Replacement, by Type U.S. Manufacturers’ Sales of Primary Batteries: Total By Type Characteristics and Applications of Batteries: Storage Batteries Primary Batteries Producer Price Trends for Batteries: By Type Storage Batteries, by Type SECTION III: DEMAND FOR BATTERIES IN SELECTED END-USE INDUSTRIES Part A: Motor Vehicles and Recreational Vehicles Analysis: Overview Number of Licensed Drivers and Registered Vehicles Personal Consumption Expenditures on Motor Vehicles New and Used Motor Vehicles The Motor Vehicle Industry Toyota Might Increase Prices to Help U.S.-Based Competitors Recreational Vehicles Motorboats Automotive Do-It-Yourselfers Tables: Number of Licensed Drivers in the U.S.: Total By Age Group Number of U.S. Motor Vehicle Registrations: Total By Type By Type and by State Personal Consumption Expenditures on Motor Vehicles U.S. Retail Unit Sales of New Motor Vehicles: Domestic vs. Imported Passenger Cars vs. Trucks Median Age of Passenger Cars and Light Trucks in Use in the U.S. Retail Unit Market Shares of North American and Imported Passenger Cars, by Manufacturer Retail Unit Market Shares of North American and Imported Light Trucks, by Manufacturer Top-Selling Motor Vehicles in the U.S U.S. Manufacturers’ Sales of Recreational Vehicles Total Vehicle Miles of Travel Number of Registered Motorboats in the U.S Retail Unit Sales of Boats, by Type Installation of Batteries by Automotive Do-It-Yourselfers Part B: Electric Vehicles Analysis: Overview The Electric Vehicle Market China Resurrects its Electric Vehicle Industry Mitsubishi Motors Corporation Will Unveil an Electric Car in 2010 The Hybrid Electric Vehicle Market Hybrid Toyota Camry, Made in the U.S., is in the Works Hybrid Sports Utility Vehicle New York City Transit Adds More Hybrid Diesel-Electric Buses The Fuel-Cell Electric Vehicle Market Tables: Distribution of Hybrid Electric Vehicle Registrations, by State Unit Market Shares of Hybrid Electric Vehicle Manufacturers Part C: Aerospace and Military Analysis: Overview U.S. Manufacturers’ Sales of Complete Aircraft Other Aerospace Equipment NASA Awards Electrovaya Another Contract Exide Technologies Awarded Contract by U.S. Department of Defense Tadiran Batteries Introduces the TLM 1550 Ultralife Batteries Receives Order from Australian Defence Force EnerSys Awarded Major Contracts Table: U.S. Manufacturers’ Sales of Complete Aircraft, by Type Part D: Video and Audio Entertainment Equipment and Systems Analysis: Overview U.S. Manufacturers’ Sales of Video Entertainment Equipment and Systems Televisions DVD Players Camcorders Personal Video Recorders U.S. Manufacturers’ Sales of Audio Entertainment Equipment and Systems Portable Audio Products Apple Computer Offers $50 Credit for “iPod” Batteries Radios Tables: U.S. Manufacturers’ Sales of Video Entertainment Equipment and Systems: Total Dollar Sales, by Type Unit Sales, by Type Market Shares, by Brand: Leading Color TVs Leading DVD Players Leading VCRs Leading Camcorders U.S. Manufacturers’ Sales of Audio Entertainment Equipment and Systems: Total Dollar Sales, by Type Unit Sales, by Type Household Saturation Levels for Home Entertainment Equipment and Systems, by Type Average Life Expectancy of Home Entertainment Equipment and Systems, by Type Part E: Telecommunications Analysis: Overview U.S. Manufacturers’ Sales of Wireless and Cordless Telephones Wireless Telephones Cordless Telephones The IEEE Works to Improve Cell Phone Batteries Tables: U.S. Manufacturers’ Sales of Wireless and Cordless Telephones, by Type.. 106 Market Shares of Wireless Telephones, by Brand Market Shares of Cordless Telephones, by Brand Household Saturation Levels for Wireless and Cordless Telephones, by Type Part F: Portable Computers Analysis: Overview Consumer Concerns Regarding Battery Life Gateway Introduces Portable Computer with Ten Hours of Battery Life Apple Computer Recalls Batteries Used in its Portable Computers U.S. Manufacturers’ Sales of Portable Computers Top-Selling Portable Computers Tips for Getting More Out of a Portable Computer Lithium-Ion Battery Tables: U.S. Manufacturers’ Unit Sales of Portable Computers Market Shares of Portable Computers, by Brand Part G: Other End-Use Markets Analysis: Overview Material Handling Equipment Exide Technologies Offers “New Liberator” Low-Maintenance Lift Truck Battery in North America Battery-Powered Hand Tools Lawn, Garden, and Snow Equipment Cameras Toys and Games Clocks and Watches Flashlights A Flashlight That Accepts Batteries of Different Sizes Smoke Detectors Hearing Aids Exide Technologies Awarded Nuclear Plant Business by British Energy Tables: U.S. Manufacturers’ Sales: Material Handling Equipment, by Type Battery-Powered Hand Tools Lawn, Garden, and Snow Equipment Digital Cameras Toys and Games: Total By Type Clocks and Watches: By Type Clocks, by Type Watches, by Type U.S. Apparent Consumption of Clocks and Watches Retail Sales of Flashlights U.S. Manufacturers’ Unit Sales of Smoke Detectors Household Saturation Levels for Smoke Detectors U.S. Manufacturers’ Sales of Hearing Aids SECTION IV: TRENDS IN THE DISTRIBUTION OF BATTERIES Analysis: Overview Retail Trends Retail Sales of Household Batteries Mass-Market Retail Sales of Household Batteries Electronics and Appliance Stores Office Supply Superstores Home Improvement Centers Leading Producers and Brands of Alkaline Batteries Retail Sales of Private-Label Household Batteries Retail Sales of Automotive Batteries Retailers Begin to Collect Rechargeable Batteries Tables: Retail Sales of Household Batteries, by Type Mass-Market Retail Sales of Household Batteries: Total By Outlet Type Retail Dollar Shares in the Alkaline Battery Market, by Company Leading Selling Brands of Alkaline Batteries Retail Sales of Private-Label Household Batteries Distribution of Retail Sales of Automotive Batteries, National Brands vs. Private-Label Brands Distribution of Retail Sales of Automotive Batteries, by Type of Retail Outlet Total Dollar Sales Volume of Retail Outlets That Sell Batteries, by Type of Store Number of Retail Outlets That Sell Batteries, by Type of Store Leading Retailers, by Segment SECTION V: ADVERTISING IN THE U.S. BATTERY INDUSTRY Analysis: Overview Advertising Venues Duracell Regains the Top Spot Duracell Continues Attack on “Heavy-Duty” Batteries Duracell Partners with Zoll Medical Corp. for a Serious Promotion The Energizer Bunny is Still Going Strong Energizer Gets Greenlighted Spectrum Brands Cuts Back on Media Expenditures Tables: Graph: Total Media Expenditures for Batteries Total Media Expenditures for Batteries Top Advertisers of Batteries Top Ten Advertised Brands of Batteries Media Expenditures for Batteries, by Company and Brand SECTION VI: STRUCTURAL ANALYSIS OF THE U.S. BATTERY INDUSTRY Analysis: Overview Payroll and Material Costs Employment Trends New Capital Expenditures New Technology Reduces Time Needed to Cure Battery Plates Ending Inventories Number of Manufacturing Establishments Explanation of Terms Tables: The U.S. Storage Battery Industry: Operating Structure Gross Operating Margin Value Added by Manufacture Vertical Integration Index Employment Structure Total Labor Costs Average Hourly Earnings of Production Workers Cost of Living Index for Production Workers Labor Productivity Indexes of Real Labor Productivity New Capital Expenditures: Total Plant vs. Equipment Ending Inventories Plant Capacity Utilization Rates Number of Manufacturing Establishments: Total By Employment Size Class and by State Employment, by State The U.S. Primary Battery Industry: Operating Structure Gross Operating Margin Value Added by Manufacture Vertical Integration Index Employment Structure Total Labor Costs Average Hourly Earnings of Production Workers Cost of Living Index for Production Workers Labor Productivity Indexes of Real Labor Productivity New Capital Expenditures: Total Plant vs. Equipment Ending Inventories Plant Capacity Utilization Rates Number of Manufacturing Establishments: Total By Employment Size Class and by State Employment, by State The Plant Manager’s Workbook: How to Use This Section Gathering Your Data Developing Your Ratios How Does Your Plant Stack Up? SECTION VII: THE RAW MATERIALS SITUATION AND BATTERY RECYCLING Analysis: Overview Cadmium Lead Lithium Manganese Mercury Nickel Silver Zinc Battery Recycling Tables: Cost of Materials in the U.S. Battery Industry, by Segment World Refinery Production of Cadmium, by Country U.S. Apparent Consumption and Dealers’ Prices of Cadmium World and U.S. Mine Production of Lead U.S. Apparent Consumption of Lead and Use in Storage Batteries Average Prices for Lead World Mine Production of Lithium U.S. Apparent Consumption of Lithium Year-End Prices for Lithium World Mine Production of Manganese U.S. Apparent Consumption and Average Prices of Manganese World Mine Production of Mercury Average Prices for Mercury World Mine Production of Nickel, by Country U.S. Apparent Consumption of Nickel Average Prices for Nickel World Mine Production of Silver Average Prices for Silver World Mine Production of Zinc U.S. Apparent Consumption of Zinc Average Domestic Producer Prices for Zinc Recycling Rates of Selected Metals SECTION VIII: TRENDS IN FOREIGN MARKETS AND BATTERY TRADE Part A: The World Market for Batteries Analysis: Overview Trends in Worldwide Battery Sales Chinese Battery Market Indian Battery Market South America Shows Signs of Positive Economic Growth Iranian Automotive Battery Market United Kingdom Battery Market Global Production of Batteries Global Production of Motor Vehicles Leading Global Retailers Tables: Global Manufacturers’ Sales of Batteries Graph: Distribution of Global Manufacturers’ Sales of Batteries: Sales in North America vs. the Rest of the World Distribution of Global Manufacturers’ Sales of Batteries: Sales in North America vs. the Rest of the World Graph: Distribution of Global Production of Batteries, by Country Distribution of Global Production of Batteries, by Country Distribution of Global Production of Motor Vehicles, by Region Leading Global Retailers Part B: The Japanese Market for Batteries Analysis: Overview Japanese Balance of Trade Japanese Exports Japanese Imports Japanese Manufacturers’ Sales Japanese Manufacturers’ Sales of Primary Batteries Japanese Manufacturers’ Sales of Storage Batteries Tables: Japanese Balance of Trade for Batteries Japanese Exports of Batteries, by Type Graph: Product Mix of Japanese Exports of Primary Batteries: Value Graph: Product Mix of Japanese Exports of Primary Batteries: Quantity Graph: Product Mix of Japanese Exports of Storage Batteries: Value Graph: Product Mix of Japanese Exports of Storage Batteries: Quantity Japanese Imports of Batteries, by Type Graph: Product Mix of Japanese Imports of Primary Batteries: Value Graph: Product Mix of Japanese Imports of Primary Batteries: Quantity Graph: Product Mix of Japanese Imports of Storage Batteries: Value Graph: Product Mix of Japanese Imports of Storage Batteries: Quantity Japanese Manufacturers’ Sales of Batteries: Total By Type Primary Batteries, by Type: Value Primary Batteries, by Type: Quantity Storage Batteries, by Type: Value Storage Batteries, by Type: Quantity Motor Vehicle Production in Japan, by Type Directory of Selected Japanese Battery Manufacturers Part C: U.S. Foreign Trade of Batteries Analysis: Overview U.S. Apparent Consumption U.S. Exports Leading U.S. Export Destinations U.S. Exports of Lead-Acid Storage Batteries U.S. Exports of Manganese-Dioxide Primary Batteries and Cells U.S. Imports Leading U.S. Import Sources Chinese Manufacturers Win Court Decision Against Eveready U.S. Imports of Lead-Acid Storage Batteries U.S. Imports of Manganese-Dioxide Primary Batteries Tables: Graph: U.S. Balance of Trade for Batteries U.S. Balance of Trade for Batteries U.S. Apparent Consumption of Batteries U.S. Imports of Batteries as a Percentage of U.S. Apparent Consumption U.S. Exports of Batteries as a Percentage of U.S. Manufacturers’ Sales U.S. Exports of Batteries Top Ten U.S. Export Destinations for Batteries: Value Dollar Market Shares of the Top Ten U.S. Export Destinations for Batteries Graph: Leading U.S. Export Destinations for Batteries: Value Top Ten U.S. Export Destinations for Batteries: Quantity Unit Market Shares of the Top Ten U.S. Export Destinations for Batteries Graph: Leading U.S. Export Destinations for Batteries: Quantity U.S. Exports of Batteries, by Country of Destination: Lead-Acid Storage Batteries: 12-Volt, for Starting Piston Engines: 6 Kilograms or Less in Weight More Than 6 Kilograms in Weight Other 12-Volt For Starting Piston Engines, Other Than 12-Volt 36-Volt 6-Volt Except 6-Volt, 12-Volt, and 36-Volt Nickel-Iron Storage Batteries Nickel-Cadmium Storage Batteries Other Storage Batteries Parts for Lead-Acid Storage Batteries Parts for Storage Batteries, Excluding Lead-Acid Type Manganese-Dioxide Primary Batteries and Cells Mercuric-Oxide Primary Batteries: External Volume Greater Than 300 Square Centimeters External Volume Not Greater Than 300 Square Centimeters Silver-Oxide Primary Batteries: External Volume Greater Than 300 Square Centimeters External Volume Not Greater Than 300 Square Centimeters Zinc-Air Primary Batteries and Cells Lithium Primary Batteries and Cells Other Primary Batteries and Cells Primary Battery and Cell Parts U.S. Imports of Batteries Top Ten U.S. Import Sources for Batteries: Value Dollar Market Shares of the Top Ten U.S. Import Sources for Batteries Graph: Leading U.S. Import Sources for Batteries: Value Top Ten U.S. Import Sources for Batteries: Quantity Unit Market Shares of the Top Ten U.S. Import Sources for Batteries Graph: Leading U.S. Import Sources for Batteries: Quantity U.S. Imports of Batteries, by Country of Origin: Lead-Acid Storage Batteries: 36-Volt, Except Those Used for Starting Piston Engines 12-Volt, for Starting Piston Engines: 6 Kilograms or Less in Weight More Than 6 Kilograms in Weight 12-Volt, Except Those Used for Starting Piston Engines For Starting Piston Engines, Except 12-Volt For Other Applications: 6-Volt Used as a Primary Source of Electrical Power for Electrically Powered Vehicles Other Nickel-Cadmium Storage Batteries: Used as a Primary Source of Electrical Power for Electrically Powered Vehicles Sealed Other Nickel-Iron Storage Batteries: Used as a Primary Source of Electrical Power for Electrically Powered Vehicles Other Other Storage Batteries Used as a Primary Source of Electrical Power for Electrically Powered Vehicles Other Storage Batteries Parts for Lead-Acid Storage Batteries Parts for Storage Batteries, Excluding Lead-Acid Type Manganese-Dioxide Primary Batteries Mercuric-Oxide Primary Batteries: External Volume Greater Than 300 Square Centimeters External Volume Not Greater Than 300 Square Centimeters Silver-Oxide Primary Batteries: External Volume Greater Than 300 Square Centimeters External Volume Not Greater Than 300 Square Centimeters Zinc-Air Primary Batteries Lithium Primary Batteries Other Primary Batteries Primary Battery and Cell Parts SECTION IX: COMPANY PROFILES Introduction C&D Technologies, Inc.: Overview Company History Financial Performance Standby Power Division Power Electronics and Motive Power Divisions Facilities and Employees Financial Summary and Analysis Douglas Battery Manufacturing Company: Overview Douglas Battery Sells Automotive Battery Business to East Penn Products EaglePicher Holdings, Inc.: Overview Financial Performance Products Facilities and Employees Financial Summary and Analysis East Penn Manufacturing Co., Inc.: Overview Batteries Energizer Holdings, Inc.: Overview Financial Performance Batteries and Lighting Products Facilities and Employees Financial Summary and Analysis Energy Conversion Devices, Inc.: Overview Financial Performance Ovonic Battery Segment Facilities and Employees Financial Summary and Analysis Exide Technologies: Overview Recent Company News Financial Performance Products Facilities and Employees Financial Summary and Analysis The Gillette Company (Duracell Inc.): Overview History of Duracell Financial Performance Duracell Products Facilities and Employees Financial Summary and Analysis GP Batteries (USA) Inc.: Overview Products Johnson Controls, Inc.: Overview Recent Company News Financial Performance Batteries Financial Summary and Analysis Matsushita Electric Industrial Co., Ltd.: Overview Financial Performance Batteries Financial Summary and Analysis Spectrum Brands, Inc.: Overview Recent Company News Financial Performance Batteries Facilities and Employees Financial Summary and Analysis Ultralife Batteries, Inc.: Overview Financial Performance Batteries Financial Summary and Analysis Varta Aktiengesellschaft: Overview Financial Performance Products Financial Summary and Analysis SECTION X: INDUSTRY DIRECTORIES Introduction Directory of Selected U.S. Manufacturers of Storage Batteries Directory of Selected U.S. Manufacturers of Primary Batteries AbstractThis comprehensive report quantifies current and projected sales of automotive OEM and replacement batteries, primary batteries, standby power batteries, motive power batteries, rechargeable batteries, and much more, including new technologies on the horizon. Industry economics, raw material supplies, foreign trade activity, marketing strategies, retail distribution, and environmental issues are also examined. The report also provides you with profiles of major battery manufacturers.Get Full Details About This Report >> |
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