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Corporate Online Marketing & Advertising

Published by: ChangeWave

Published: Aug. 19, 2005 - 13 Pages


Table of Contents



Summary of Key Findings


The Findings


ChangeWave Research Methodology


About ChangeWave Research

Abstract

During the week of July 6 - 11, 2005 we surveyed ChangeWave Alliance members involved in or knowledgeable about marketing/advertising decisions for their organization. A total of 364 members participated. Are corporate marketing and advertising budgets set to increase in the 3rd quarter? Who will gain market share?

ChangeWave Research surveys its proprietary intelligence-gathering network of 5,000 accredited members on a wide range of research topics and converts the findings into valuable business intelligence reports. These credentialed technology professionals and business executives work in over 20 vertical industries -- and spend their everyday lives on the frontline of technological change. Nearly 3 out of every 5 members (58%) have advanced degrees (e.g., Master's or Ph.D.) and 94% have at least a four-year bachelor's degree.

Their research provides a real-time view of companies, technologies and business trends in key market sectors, along with an in-depth perspective of the macro economy - well in advance of other available sources.

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