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A Guide to Business Plan Writing, 2nd edition

Published by: Drug and Market Development Publishing

Published: Mar. 1, 2005 - 87 Pages


Table of Contents



Chapter 1:Executive Summary



Chapter 2:Introduction

* Phase One —Planning the Plan: Themes

* Phase Two —Planning the Plan: Focus Areas

* Phase Three —Writing the Plan: Modules & Sections



Chapter 3:Phase One —Planning the Plan: Themes

* The Cornerstones of the Business Planning Process



Chapter 4:Phase Two: Planning the Plan: Focus Areas

* The Uses and Audiences for Your Business Plan

* The Eight Focus Areas



Chapter 5:Phase Three: Writing the Plan: Modules & Sections

* Executive Summary

* The “Body ” of the Plan

* Appendices

* The Look

* Final Checklist

* Revisiting the Plan



Chapter 6:Appendices

* Appendix I: Sample Business Plan Table of Contents

* Appendix III: Example Proforma Financial Statements for a Drug Development Company over 2 years by Quarter

Abstract

D&MD’s Guide to Business Plan Writing, 2nd edition helps companies in the life sciences industry create an effective business plan for an early stage business venture. Businesses in the life science industry, which includes biotechnology, agricultural technology, pharmaceutical products, health services and medical devices, face similar hurdles in the development of their businesses. These challenges are often distinct from what is faced in other non-life science, technology-based industries. This guide will help you to understand the appropriate use of a business plan, give you some guidance on how to create the plan, and place the process of creating a business plan into a life science industry context. Our goal is to provide you with an outline to the process of thinking about and creating the components that make up an effective business plan. This guide is based on the authors’ real world experience and insight. We highlight common pitfalls that we have experienced and suggest ways to avoid them.

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