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Online Apparel Sales: Increasing Sales Using E-mail and Rich Media

Published by: Jupiter Research Corporation

Published: May. 25, 2004 - 4 Pages


Table of Contents


1. Apparel, Accessories, Footwear, and Jewelry Category Forecast, 2002 to 2008


2. Characteristics of Online Apparel Buyers vs. Overall Online Buyers


Abstract

Apparel is the second largest online retail sales category. Yet, for the most part, it is dominated by catalog-based retailers of basic apparel merchandise, not the high-end fashion houses.

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