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Home > Marketing & Market Research > Demographics > Gender
Marketing & Market Research
Marketing & Market Research

Demographics Research: Gender Marketing

Find the comprehensive information you need in our collection of demographic reports on gender research covering analysis of the trends, attitudes, behaviors and marketing strategies.

Men > 50
Women > 119
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Title Published
Price
U.S. Market for Women and Technology Products and Services: Trends in Users Demographics, Attitudes and Purchasing Behaviors at Home and Work, The
By: Packaged Facts
Female buying power in the area of technology is greater today than it has ever been, with women responsible for $55 billion of technology purchases yearly, and with women expected to represent an even larger  |  more...
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2/1/2006       $2,800.00
MarketLooks: U.S. Market for Women and Technology Products and Services
By: MarketLooks - Packaged Facts
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title:  |  more...
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2/1/2006       $399.00
BWN Directory
By: Best Practices in Corporate Communications
Get the latest and most comprehensive listing of national, state, and international women’s organizations! You can rely on this publication to support information exchange, networking, and marketing. The 2005 BWN Directory is indeed the resource  |  more...
12/28/2005       $80.00
Men's and boy's furnishings: State Market Index
By: BizMiner
The metrics in this report cover three year trends in SIC 2321 [Manufacturing sector], broken out on a state-by-state basis. Analysis is based on data applied from 323 industry firms. Industry market vitality measures for  |  more...
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12/15/2005       $599.00
The U.S. Mom Market, 2nd Edition
By: Packaged Facts
The U.S. Mom Market, 2nd Edition, new Packaged Facts report looks at the most powerful and influential consumer in US Households today … Mom. By looking at demographics, psychographics, marketplace trends and products, the  |  more...
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12/1/2005       $2,625.00
US CPG Consumer Survey, 2005
By: Jupiter Research Corporation
Women who have children and feel a sense of empowerment from using the Internet represent a powerful target for consumer packaged goods (CPG) manufacturers. These members of the population (i.e., mighty moms) respond to Internet  |  more...
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11/14/2005       $1,500.00
Men's Lifestyles - Ireland
By: Mintel International Group Ltd.
In response to increasing demand for data concerning the dynamic economy and growth markets of Northern Ireland and The Republic of Ireland, Mintel has developed a series of reports covering a wide variety of sectors  |  more...
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11/1/2005       $2,195.00
Nestle Yorkie case study: male specific branding
By: Datamonitor
Introduction This report on Nestlé Yorkie forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. Each case study provides a concise evaluation of a company  |  more...
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10/5/2005       $295.00
GLBT Financial Services Outlook
By: Socratic Technologies
This in-depth report on brand usage and perception in the financial services sector provides marketers with important product usage and brand perception information among the GLBT market. Major players in three financial services market sectors  |  more...
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10/1/2005       $995.00
GLBT Home Improvement Outlook
By: Socratic Technologies
This in-depth report on brand usage and perception, in the home improvement sector, provides marketers with important product usage and brand perception information among members of the GLBT market. This report details purchase and renovation  |  more...
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10/1/2005       $995.00
Funding for Women's Health Programs: How to Secure the Money You Need to Help Your Program Thrive
By: Managed Care Information Center
Overwhelmingly, funding is the chief concern of professionals responsible for the management and administration of their organization's women's health program, according to results of a new survey conducted by www.womenshealthprofessional.com. Finding the financial resources  |  more...
8/25/2005       $149.00
Weight Watchers case study: marketing diet food and drink to young and middle aged women
By: Datamonitor
Introduction This report on Weight Watchers forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. Each case study provides a concise evaluation of a company  |  more...
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7/5/2005       $295.00
Gender Marketing Strategies in Food and Drinks: Future Profit Opportunities, Best Practice Innovation and NPD
By: Business Insights
Men and women both feel they are not targeted appropriately by marketers- too many products are gender neutral and consumers feel there is a lack of products targeted directly at them. Gender Marketing Strategies in  |  more...
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7/1/2005       $1,910.00
The U.S. Market for Women's Food and Beverages
By: Packaged Facts
Women's health is the buzz word among food and beverage marketers. And why not? There are more women in the world and more older women, older women who are attempting to defy the aging process.  |  more...
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6/1/2005       $2,250.00
MarketLooks: U.S. Market for Women's Food and Beverages
By: MarketLooks - Packaged Facts
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title:  |  more...
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6/1/2005       $399.00
Women Online in the US: A Growing Majority
By: eMarketer
This report charts the technological, economic and societal shifts that are changing the online demographic mix in the US and looks at how those changes will affect future Internet marketing and development. Females  |  more...
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5/1/2005       $695.00
Women and Finance - US
By: Mintel International Group Ltd.
The market size of the U.S. female population is vast: in 2005 there were approximately 86.2 million women between the ages of 18 and 59. Clearly, from the standpoint of size alone, this population will  |  more...
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4/1/2005       $3,995.00
The U.S. Men's Market: Examining the Attitudes, Buying Habits and Lifestyles of the Elusive Adult Male Consumer
By: Packaged Facts
The U.S. Men’s Market, a new report from Packaged Facts, focuses on an increasingly elusive marketing target—the adult male consumer. The report starts with a demographic overview of the men’s population, including employment and  |  more...
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3/1/2005       $2,625.00
Working Americans, 1880-2004 (Volume VI: Women at Work)
By: Grey House Publishing Inc
Working Americans 1880-2005 Volume VI: Women at Work is divided into 13 chapters, each covering a decade from 1880-2005. The life of three to five Working Women is profiled in each chapter. You will learn  |  more...
3/1/2005       $145.00
2005 WOW! Quick Facts: Women
By: Best Practices in Corporate Communications
Diversity Best Practices and Business Women’s Network proudly present “WOW! Quick Facts: Women’s Edition.” This pocket publication is a compilation of hard core facts and cutting-edge data on the current trends and issues of women  |  more...
2/25/2005       $19.95
State of the Girls Market in Action Sports
By: Board-Trac
The trend report reflects Board-Trac data collected from 1999 - 2004 utilizing its skateboarding, snowboarding and Waveriding surveys. The sampling was drawn from various action sports web sites. The surveys were approximately 10 minutes in  |  more...
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10/1/2004       $2,500.00
MarketLooks: Multicultural Women
By: MarketLooks - Packaged Facts
MarketLooks , from MarketResearch.com, are concise 15-30 page summaries of popular full-length market research reports published by Packaged Facts. This MarketLooks report has been compiled from the following full-length study: Title:  |  more...
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7/1/2004       $299.00
The U.S. Multicultural Women Market
By: Packaged Facts
This Packaged Facts report assesses the consumer behavior and buying power of the 32 million women—primarily Hispanics, African Americans, and Asian Americans—who make up the multicultural women’s population. The report begins with an in-depth  |  more...
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7/1/2004       $2,625.00
The U.S. Hispanic Mom Market
By: Packaged Facts
Hispanic women lead the Mom Market in many ways … growth, birth rates, family size and more. As leaders they are an important segment for marketers to understand. Drawing from proprietary qualitative  |  more...
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6/1/2004       $1,495.00
2004 U.S. Hispanic Women In Profile
By: HispanTelligence, Hispanic Business, Inc.
U.S. Hispanic women have emerged as one of the fastest-growing population sectors over the past decade, exerting a powerful economic and cultural force across the country that is projected to dramatically continue increasing in the  |  more...
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3/1/2004       $60.00
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