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Men's Grooming Products: A Global Analysis
By: Packaged Facts
Male-specific body wash, deodorant, hair gel, shaving cream, razors, moisturizer, etc., constitute one of those markets that now outpace the overall beauty/grooming retail markets in many countries of the world, despite economic recession. Valued
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11/1/2009
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$3,850.00
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A Special Relationship? A comparison of consumer book buying habits and trends in the United States and Great Britain
By: R.R. Bowker LLC
BML monitors consumer book purchases in Britain via its Books & Consumers survey. Bowker tracks US consumer book purchases via its PubTrack Consumer survey. This report compares the results of the two surveys. In
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10/12/2009
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$250.00
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Eating Out Meal Occasions - UK
By: Mintel International Group Ltd.
While around 24m consumers eat out for a special occasion, almost 19m do so just because they feel like it and 15m eat out as a regular treat. The rise of discounting in recent months
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10/1/2009
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$3,390.00
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U.S. Market for Multicultural Women: How African-American, Latina and Asian-American Women Are Driving Change in the American Consumer Economy, The, 2nd Edition
By: Packaged Facts
Many Americans marveled in 2009 as an African-American woman assumed the duties of First Lady and a Latina donned the robes of a Supreme Court Justice. Yet, historians likely will find that Michelle Obama
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9/1/2009
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$3,850.00
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Demographics of Consumer Food Spending 2009 Edition
By: Food Institute Information and Research Center
Examines consumer spending patterns on food, based on the Bureau of Labor Statistics' 2007 Consumer Expenditures survey (the latest data available). Designed for easy use, the book presents average annual food spending in 2007 by
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9/1/2009
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$119.00
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The Social Dynamics of 18-24 Year-old Males - US
By: Mintel International Group Ltd.
The finding that 18-24 year olds don’t often use social networking sites for product recommendations (despite often asking friends for product advice) suggests that these sites are not meeting their full potential as sources of
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9/1/2009
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$3,995.00
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Marketing Health to Men - US
By: Mintel International Group Ltd.
Creating professional comfort
When specifically targeting men, it is necessary to consider factors that differentiate the genders and to not adopt a “one size fits all” approach. As an example, soy, which is considered to
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9/1/2009
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$3,995.00
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Star Power - US
By: Mintel International Group Ltd.
The new world of entertainment branding
Consistent with Mintel’s Black Americans’ Shopping and Spending Patterns—U.S., March 2008 and Hispanic Shopping and Spending Patterns—U.S., February 2008, the analysis that follows indicates that blacks and Hispanics tend
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9/1/2009
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$3,995.00
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Cookware - US
By: Mintel International Group Ltd.
Those aged 18-35 are the most likely to be actively acquiring cookware for the first time, thus seeking the greatest range of products and building brand allegiance. (Only 35% of those aged 18-24 have acquired
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9/1/2009
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$3,995.00
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Lambrini Case Study: growth and evolution of a female-specific alcoholic drinks brand
By: Datamonitor
Introduction This case study on Lambrini forms part of Datamonitor's case studies series, which explores business practices across a variety of disciplines and business sectors. It focuses on how the brand has evolved in response to
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8/20/2009
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$295.00
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Global Consumer Trends: Gender Complexity
By: Datamonitor
Introduction
The Gender Complexity Mega-Trend reflects that traditional gender roles are becoming increasingly blurred. Males are exhibiting more feminine traits in their attitudes and behaviors, while empowered females are breaking out beyond gender stereotypes. However,
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8/17/2009
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$3,995.00
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Marketing Beauty to Black Women - US
By: Mintel International Group Ltd.
The ever-increasing purchasing power of African-American women makes them a desirable target for today’s beauty products companies. Advertisers should build upon cultural insights to create messages that connect these women with their brands, while providing
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8/1/2009
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$3,995.00
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The Growing Role of Females in the Digital SLR Market
By: InfoTrends
This analysis examines the growing role of women in the digital SLR market. It looks at ownership rates, demographics, and usage behaviors of female DSLR owners. The data for this report was excerpted from InfoTrends’
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7/24/2009
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$2,500.00
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Marketing Health to Women - US
By: Mintel International Group Ltd.
Proactive health care can be more cost effective than a reactive approach, and with the economy officially in recession, it is essential that women are not tempted to stray from preventive measures and health maintenance.
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7/1/2009
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$3,995.00
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Women's Reactions to the Recession - Beauty and Personal Care - UK
By: Mintel International Group Ltd.
Since 2008, the state of the economy has dominated consumer thought. Rising redundancies and falling interest rates and property prices have impacted on people’s sense of security. Despite government efforts, there is evidence that people
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6/1/2009
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$3,390.00
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Sports Participation In 2008: Series I
By: National Sporting Goods Association
Sports Participation in 2008: Series I” repeats the highly successful participation study done by NSGA the past 25 years.
It provides data on total 2008 participation, frequency of participation, and average number of participation days
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5/1/2009
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$340.00
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Connecting to Anywhere Women
By: Yankee Group
As digital media evolves and consumers grow past the early adopter stages, key gender differences emerge
among Anywhere Consumers. Content is still king, but connectedness and technology pragmatism define female
online
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4/11/2009
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$995.00
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Differences in Male and Female Alcohol Attitudes & Preferences
By: Datamonitor
Introduction Traditionally, alcohol preferences have been markedly different between men and women. While some stereotypes can no longer be applied, many differences still remain. It is therefore essential for industry players to develop a solid understanding
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4/3/2009
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$3,995.00
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Men Online
By: eMarketer
US men are the minority online. Currently, 96 million males are Internet users, compared with 103 million females. eMarketer estimates that the number of men online will reach 106 million in 2013—but remain the minority.
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4/1/2009
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$695.00
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Spotlight on Moms: Photo Merchandise (Western Europe)
By: InfoTrends
This document takes a closer look at the results of InfoTrends’ 2008 Western European Photo Merchandise Multi-Client Study to place a special focus on mothers (females between the ages of 25 and 44 with children
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3/12/2009
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$4,500.00
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Women's Personal Care Regimes and Needs
By: Datamonitor
Introduction The market for female personal care products is characterized by well-established behaviors, although despite its maturity, it continues to show sustained growth. Achieving product differentiation in a congested market is challenging however; leveraging position will
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3/11/2009
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$3,995.00
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Women-Owned Small Businesses in the United States: More Sensitive to the Economy, More in Need of Technology
By: IDC
This IDC study presents a profile of women-owned small businesses across areas such as demographics, IT spending, revenue, number of PCs and PC purchase plans, as well as printer, MFP, and LAN penetration. This
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3/10/2009
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$4,500.00
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The Hispanic (Latino) Market in the U.S.A.: Generational View, 7th Edition
By: Packaged Facts
As their buying power nears $1 trillion, the 46 million Hispanics now living in the United States wield a powerful influence on the American consumer economy. Between 1995 and 2007, expenditures by Hispanic consumer
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3/1/2009
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$3,850.00
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Come Together - US
By: Mintel International Group Ltd.
Auto shows and how they motivate consumers
Auto shows have traditionally targeted males through sexually suggestive promotional images that also dominate trade floor displays and performances. Because car culture is historically linked with tawdry images
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3/1/2009
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$3,995.00
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Women's Bodycare - Italy
By: Mintel International Group Ltd.
European Consumer Goods Intelligence is a unique series of fmcg market research reports, written by industry experts and incorporating exclusive insight into consumer activity and market trends.
They are designed to guarantee that every
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3/1/2009
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$990.00
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