East Europe Water Coolers Report 2011

Zenith International
October 1, 2011
419 Pages - SKU: ZEN6671594
License type:
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Countries covered: Europe

Provides the most comprehensive and indepth report available of the bottled water cooler markets in East Europe.

Packed with data by country and region along with 15 detailed country sections.

Tracks industry developments, opportunities, challenges and future outlook to support business planning.

Includes 70 detailed company profiles to help you understand more about your competitors.

Zenith has over 15 years of experience in tracking the water cooler industry and our extensive experience allows us to offer unrivalled insight and expertise

Background and report description:
  • The East European water cooler industry regained growth momentum in 2010. The industry benefited from the return to economic growth witnessed in many of the region's markets, acting to renew business and consumer confidence. Consumer demand for bulk water was also lifted, in part by the recordbreaking heatwave which hit many countries in the summer of 2010.
  • Russia and Poland remain by far the largest bottled water cooler markets in the region, both in terms of units and volumes. However, as the earlyadopting markets begin to mature, faster growing markets such as Slovakia and Estonia are eroding the share of the leading countries.
  • Zenith's report on East Europe Coolers provides a comprehensive analysis of bottled water cooler markets and also comments on the state of the POU sector in 15 countries across East Europe.
  • The report sets out market and segment totals, alongside detailed rankings and profiles of East Europe's leading industry operators, providing the only report available on home and office delivery market trends in the region.
  • Countries include: Belarus, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Ukraine.
What this report covers
  • Regional market overview: trends and developments of the bottled water cooler industry in East Europe including units, consumption, water types, packaging and throughput, machine types, outlets, industry structure, business types, leading companies and brands, market consolidation and key groups, price structure and revenue analysis, key market developments and forecasts to 2015.
  • 15 detailed country sections: indepth analysis and insights on the bottled water cooler industry including market size (units and consumption), main industry features and trends, imports/exports, water types, pack size, pricing structure and revenue indicators addressing contract lengths, cancellation rates, throughput, outlets, rented vs sold units, unit types, point of use trends, leading companies and brands, forecasts to 2015.
  • Overview charts (8) and tables (22): comprehensive data interrogating the entire East European bottled water cooler markets.
  • 70 company profiles: full analysis of East Europe's leading bottlers and distributors. Each profile covers company structure, sales volume, unit placements, marketing analysis and commentary.
Market data provided in this report:

Total East European water cooler market:
  • Total cooler units, 20062010
  • Total units by type, 20062010
  • Total volume, 20062010
  • Leading countries by units, 2010
  • Leading bottlers, 2010
  • Forecast units by type, 20112015
  • Forecast volume, 20112015
Subregional market analysis:
  • Unit numbers by region - East, 20082010
  • Unit numbers by region - Central, 20082010
  • Unit numbers by region - South, 20082010
  • Unit numbers by region - Baltics, 20082010
  • Water volume by region - East and Central, 20082010
  • Water volume by region - South and Baltics, 20082010
  • Leading cooler and dispenser distributors by region - East and Central, 20082010
  • Leading cooler and dispenser distributors by region - South and Baltics, 20082010
East European industry structure:
  • East European leading water cooler brands, 20082010
  • East European leading bottlers, 20082010
  • East European leading cooler and dispenser distributors, 20082010
  • East European leading cooler distributors, 20082010
  • East European leading dispenser distributors, 20082010
  • East European top ten cooler and dispenser distributor groups, 2010
Water cooler market by country:
  • Total units by country, 20062010
  • Total unit growth by country, 20062010
  • Cooler and dispenser units by country, 20062010
  • Unit density by country, 20082010
  • Cooler market value by country, 20082010
  • Water volume by country, 20062010
  • Water volume growth by country, 20062010
  • Per capita water consumption by country, 20082010
  • Outlets by volume % split, 2010
  • Throughput by country, 20082010
  • Average monthly rental, 2010
  • Average bottle price, 2010
  • Leading coolers and dispensers/pumps companies by volume % share, 20062010
  • Leading water brands by volume % share, 20062010
  • Leading water bottlers by volume % share, 20062010
  • Cooler and dispenser units forecast by country, 20112015
  • Water volume forecast by country, 20112015


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