The market for dairy snacks, such as cheese strings and yogurt tubes, is now an important sector within both the dairy market and the wider market for snacks, with demand being driven by health and convenience.
The Dairy Snacks 2010 report examines the international market for this dynamic sector across 26 countries in North America, Latin America, West Europe, East Europe, Africa, the Middle East and Asia Pacific.
Zenith's Dairy Snacks 2010 report includes:
- Executive summary
- Commentary on global trends and developments
- SWOT analysis
- Global market volume & value (2007, 2008, 2009, 2010 estimates, 2014 forecasts)
- Global market volume ranking and volume share
- Global manufacturer volume share
- Market volume, value and value per kilo (2007, 2008, 2009, 2010 estimates, 2014 forecasts) for each of the 26 countries
- Commentary for each country on trends in the dairy snack market
- Table/commentary of key players and brands by country
- Profiles of 45 leading and innovative brands, which include company overview, product description, details of variants and price, marketing activity and description of target market.
- Conclusion
As modern on-the-go lifestyles have left consumers time poor, increasingly people are looking for a convenient snack that delivers on health and nutrition, and that tastes good and provides a pleasurable eating experience. Dairy snacks are well placed to meet these consumer demands and manufacturers have begun to capitalise on the opportunity this presents. This report will help manufacturers to gain an understanding of global trends and developments, examining key innovations in this emerging sector, and enabling you to be ahead of the game.
The Dairy Snacks 2010 is broken down into 4 main sections:
- Category overview, including global trends and developments, and a SWOT analysis
- Global market analysis, including data tables, charts, and commentary on trends
- Market analysis by country, including data tables, charts and commentary on trends, key players/brands, and brand profiles.
Dairy Snacks 2010 is in Zenith's new easy to read presentation-style report format, whilst still providing in-depth market analysis and insight.
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