The mobileYouth Report 2012

Published annually, the 2012 mobileYouth report provides a deep understanding of the social drivers shaping youth and mobile technology based on 11 years of research across 65 markets. We help clients better understand the key market triggers that sell technology products and how to partner with youth in the marketing of these products. The report is written by leading market authors Graham Brown and Freddie Benjamin and supported by a network of research partners in 6 continents.

Contents

6 modules of between 40-50 pages. High-resolution downloadable infographics, visual case studies, data and theory. All slides are available to download in high-resolution format from our report website.