Future Strategy for Electric Vehicle, Battery, and Charging Infrastructure by Japanese Players-Technology Roadmap, Policy, Market Forecasts, Market Environment Analysis

Yonku & Kenkyu
May 20, 2010
30 Pages - SKU: YKKU2690279
License type:
Countries covered: Japan

Future Strategy for Electric Vehicle, Battery, and Charging Infrastructure by Japanese Players-Technology Roadmap, Policy, Market Forecasts, Market Environment Analysis

 
This report analyzes future market strategies for Electric and Hybrid Vehicles, Charging Infrastructure, and Batteries developed by Japanese players over the next decade, and highlights the strategic insights and implications for global market participants. The report examined market environment, global auto market trends, energy and environmental issues from the perspective of Japanese players. It includes strategic formation with various technological aspects and market forecasts for each vehicle type, identifies critical factors impacting on demand, and outlines the key strategic roadmaps by the market segment.

Japanese companies and government are positioning themselves as the market leader in EV and relevant markets. All Japanese auto-makers are successively introducing EV and Hybrid Cars: Mitsubishi i-MiEV and Nissan Leaf; Battery Technology: Toshiba's SCiB (Super Charge Ion Battery), and value chains in myriad Chemical and Electric Companies for Charging and EV Electro-Mechanics Components. In addition, Japan has been outpacing other countries in terms of market implementation trials, for instance, Tsukuba City Solar-to-Electric Test Project formed by Mazda, EnerDel, etc. As such, Japan has been aiming to lead global EV, Charging Infra Structure, and Battery markets by integrating their existing technological advancements.

Yonku & Kenkyu examined detailed strategic and technological implications created by Japanese players. The report helps identify strategic factors critically impacting on global markets and learn future market direction in electric vehicles arena. The report also suggests a competitive service positioning concept and factors to boost EV adoption and EV Charging Infrastructure learned from current deployment cases in Japan.

What Questions Does this Report Answer?
What are the key factors impacting on Auto Markets for Electric Vehicles?
What is the strategic formation for EV, Battery and Charging Infrastructure devised by Japanese market players?
What are product strategies in Japanese players?
What are the EV technological aspects and development structure based on Japanese players?
How does Japan create technological roadmaps for EV, Battery, and new product line-up?
What are the forecast result and market uptake goals in Japan by 2020 and beyond?
What are the impacts on global markets and strategic implications from Japan?


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