New RIM Strategies Aim to Entice BlackBerry DevelopersYankee GroupDecember 1, 2009 4 Pages - SKU: YANL2525153 |
| Research In Motion (RIM) faces tough competition from Apple and others with rapidly growing app ecosystems. Three new initiatives—operator-based billing, integrated ad services and the release of highly detailed customer base information—are destined to make the BlackBerry far more attractive to developers. |
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