Inconsistent Prepaid Reporting Distorts Key Mobile Market Signals

Yankee Group
September 1, 2009
13 Pages - SKU: YANL2441377
License type:
Key market signals that govern competitive behavior are distorted by the fact that operators determine inactive mobile lines using various definitions and methods. A Yankee Group model gauging the effects of such variations shows that small changes make big differences. It is in operators’ best interest to adopt a standard definition and be more transparent in their reporting.