Yankee GroupAs the first independent technology research and consulting firm, Yankee Group is the most respected source of deep insight and counsel on the impact of global connectivity revolution on enterprises and consumers. Our expertise spans the technologies creating communications change, and the regions and industries affected by that transformation. |
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List of reports from Yankee Group
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Why iPhones Matter
7/1/2010 | published by: Yankee Group
... remain more loyal to their phones than users of other devices. Mobile operators must understand the six forces that drive this behavior or risk falling further behind operators that have adapted to the Apple platform.
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$1,495.00
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NFC: Nice in Nice?
7/1/2010 | published by: Yankee Group
... (NFC) citywide, and Orange France expects to roll out the technology nationwide in 2011. The initiative solves two key NFC problems and offers a path to profitability for stakeholders in other regions considering the technology.
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$995.00
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Messaging Innovation Starts at the Top
7/1/2010 | published by: Yankee Group
... businesses if senior managers have the courage to make it happen. Top MNO execs should update their organizational structures, adopt more open business models and insist on deeper understanding of customer behavior within every department.
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$995.00
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A Tale of Two IPTV Telcos, Revisited
7/1/2010 | published by: Yankee Group
... video services, leveraging what each sees as its greatest asset and seeding the interactive TV market. In order to continue the momentum, both companies must aggressively court outside developers and trumpet their differentiations to consumers.
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$995.00
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Cooperation Is Key to Next-Generation Access Success
7/1/2010 | published by: Yankee Group
... due to questions about business models, the nature of the interaction with content and application providers, and issues around service innovation and building demand. Embracing cooperative and open models is key to answering these questions.
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$995.00
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Cashing in on the Bandwidth Binge
7/1/2010 | published by: Yankee Group
... the mobile data industry. Now that data customers must keep tabs on bandwidth consumption, operators, content providers, manufacturers and developers will either enjoy new growth opportunities or be forced to rethink their mobile business strategies.
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$995.00
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New Smartphone Pricing Models Could Cause Consumerization Headaches for Businesses
7/1/2010 | published by: Yankee Group
... a positive trend for carriers, but it will create additional complexities for businesses trying to manage employee wireless usage. AT&T and other operators that follow this trend must help enterprises manage increased consumerization of smartphones.
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$995.00
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Service Providers Put Interactive TV Advertising
7/1/2010 | published by: Yankee Group
... will hit the market in force this year. For service providers, that means potential opportunities for additional revenue streams. However, they must be realistic in their expectations and should be in the planning stages now.
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$1,495.00
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IMS Finally Finds Its Calling’ With Voice over LTE
6/1/2010 | published by: Yankee Group
... target architecture for delivering revenue-critical voice and messaging services over LTE. The race is now on for the IMS vendor and operator ecosystem to work together and ensure that VoLTE can deliver on its promises.
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$995.00
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For Cloud, Age and Size Do Matter
6/1/2010 | published by: Yankee Group
... with the cloud, older SMBs are not as ripe for cloud as assumed. Using data from our enterprise surveys, we show cloud vendors and communications service providers in particular how best to target enterprise customers.
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$1,495.00
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Mobile Broadband’s Next Big Push
6/1/2010 | published by: Yankee Group
... subscribers and consumers who share broadband connections represent good prospects for U.S. mobile broadband providers and a market opportunity as large as U.S.$1.4 billion. In a world of shrinking margins, these consumers are low-hanging fruit.
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$1,495.00
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US Cable Operators Venture into the Mid-Tier
6/1/2010 | published by: Yankee Group
... revenue from business services, with almost all of it coming from small business. In order to expand and compete in the mid-tier market, MSOs should re-evaluate their services, consider CLEC acquisitions and target friendly verticals.
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$995.00
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CDNs’ Growing Importance Should Lead Telcos to Consider Partnerships
6/1/2010 | published by: Yankee Group
... help reduce network traffic in the face of ever-rising data traffic levels. While most telcos are considering buying or building their own CDN offering, partnerships are a faster route to higher level, revenue-generating CDN services.
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$995.00
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AT&T’s New Data Plans: Less Anytime, Anywhere Media
6/1/2010 | published by: Yankee Group
... new data plans will take some load off its wireless networks in exchange for about $1.3 billion less revenue. However, these new plans threaten many mobile media services, including streaming video, music and mobile advertising.
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$995.00
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Handicapping the Enterprise WAN Optimization Market
6/1/2010 | published by: Yankee Group
... the cost of bandwidth and help companies avoid costly network upgrades and new data center buildouts. We profile the top vendors--including Riverbed, Blue Coat and Cisco--and gauge their market success over the next five years.
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$995.00
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Unifying Billing and CRM Delivers Better Customer Experiences
6/1/2010 | published by: Yankee Group
... they can also save millions of dollars in support costs for failed orders vs. non-unified solutions. The best part? Unified systems let service providers offer personalized, bundled services to all customers—no matter their payment plan.
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$1,495.00
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Squeezing Cost Out of Mobile Backhaul
6/1/2010 | published by: Yankee Group
... for as much as 60 percent of opex. MNOs looking to prosper in the face of ever-rising traffic demands need to revamp their backhaul strategies, embracing Ethernet, backhaul operation and/or design services and RAN sharing.
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$1,495.00
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Learning to Love the Consumerized Enterprise
6/1/2010 | published by: Yankee Group
... and other consumer technologies are an increasing presence in the workplace. IT staff and business decision-makers can gain efficiency and save money through this consumerization if they evaluate all devices with enterprise-strength fundamentals in mind.
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$1,495.00
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Between Iron First and Open Hand: Finding the Smartphone Security Balance
6/1/2010 | published by: Yankee Group
... avoid turning a business IT architecture into a free-for-all resembling a college campus network. Implementing specific security tools and network configuration approaches can create the balance between productive/happy employees and a safe, manageable network environment.
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$1,495.00
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Tekelec Buys its Way into the Network Intelligence Party
6/1/2010 | published by: Yankee Group
... and Camiant, signaling system supplier Tekelec instantly gains credibility in the policy and subscriber data management world. It will need to navigate carefully, however, to fully exploit its new weapons in the Tier 1 space.
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$995.00
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US NFC Ecosystem Faces Strong Potential End Run by Mobile Operator Coalition
6/1/2010 | published by: Yankee Group
... U.S. Long considered the “nuclear option” should negotiations between operators and payment card companies fail, an operator-backed mobile payment system would create a uniquely powerful challenge to the hegemony of MasterCard, Visa and American Express.
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$995.00
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Verizon-Time Warner Deal Offers Operators a Path to Mobile Video Profitability
6/1/2010 | published by: Yankee Group
... video-capable, consumers will gravitate to mobile video offerings. Verizon’s deal with Time Warner to stream video to FiOS users offers a blueprint for operators looking to profit from the expected explosion in mobile video traffic.
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$995.00
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Turning Sprint Around
6/1/2010 | published by: Yankee Group
... years, but assuming it can execute on its current plans, the worst is behind it. Sprint is winning back consumers the old-fashioned way: with hard-nosed cost management, good customer service, and simpler and cheaper services.
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$995.00
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AT&T’s New Data Plans: Less Anytime, Anywhere Media
6/1/2010 | published by: Yankee Group
... new data plans will take some load off its wireless networks in exchange for about $1.3 billion less revenue. However, these new plans threaten many mobile media services, including streaming video, music and mobile advertising.
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$995.00
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Commoditizing the Cloud: New Adventures in Liquid Markets
6/1/2010 | published by: Yankee Group
... assets. Buying cloud and connectivity services like pork bellies on a commodities exchange could be an efficient way to match supply and demand, but more work to standardize technology and contractual terms is urgently needed.
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$1,495.00
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