Yankee Group

As the first independent technology research and consulting firm, Yankee Group is the most respected source of deep insight and counsel on the impact of global connectivity revolution on enterprises and consumers. Our expertise spans the technologies creating communications change, and the regions and industries affected by that transformation.
Yankee Group
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List of reports from Yankee Group

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SIM Maker Gemalto Takes Bold Step into M2M
8/1/2010 | published by: Yankee Group
... machine-to-machine (M2M) world and potentially changed the dynamics of the market. Operators and others looking to play a role in M2M need to partner or buy up key firms fast, while valuations are still reasonable.  |  read more...
$995.00
The End of Segmentation
8/1/2010 | published by: Yankee Group
... their customer segmentation strategies to the needs of today’s sophisticated mobile consumers. To enable more relevant customer classification and accurate campaign targeting, future models should combine real-time behavioral insights with traditional demographic and telecom-centric approaches.  |  read more...
$995.00
As Mobile Networks Increase in Importance, So Do Mobile CDNs
8/1/2010 | published by: Yankee Group
... on mobile networks, content delivery networks (CDNs) are beginning to make their mark on the mobile landscape. Carriers and content providers should consider CDNs as they seek to strengthen their presence in the mobile market.  |  read more...
$995.00
4G Mobile Web: The New Face of Business
8/1/2010 | published by: Yankee Group
... of 4G networks, smartphones and more demanding Anywhere Consumers mean the mobile Web is fast becoming a make-or-break platform for today’s businesses. Companies that focus on improving mobile customer service, not just e-commerce, will prosper.  |  read more...
$1,495.00
OpenStack Raises the Ante for Enterprise Cloud Computing
8/1/2010 | published by: Yankee Group
Waning enterprise pessimism over cloud computing is setting the stage for significant market opportunity, but providers need to make their platform bets now and start building solutions. OpenStack’s strategy shows promise.  |  read more...
$995.00
Manufacturing 4G Momentum
8/1/2010 | published by: Yankee Group
... 4G in the U.S. has the potential to reshape wireless market share and perception. Operators must focus on their current 3G customers, T-Mobile subscribers and prospects in their legacy service area to gain early momentum.  |  read more...
$995.00
Time to Pay Up and Overhaul Settlement Processes
8/1/2010 | published by: Yankee Group
... relationship management (S/PRM). Traditional processes built for the carrier network interconnect era need an overhaul to address new levels of scale, speed and variety. Done well, S/PRM may actually offer CSPs opportunities for market differentiation.  |  read more...
$995.00
Prepaid Grows Up
8/1/2010 | published by: Yankee Group
... no longer just for those who can’t afford postpaid mobile services. Operators who want to thrive in this new, more mature prepaid business must embrace new market segments and find ways to serve underbanked subscribers.  |  read more...
$995.00
The Promise and Perils of Tokenization
8/1/2010 | published by: Yankee Group
... security and reduce compliance risk and expense. Though lack of standards and risk of vendor lock-in may hamper adoption, tokenization nonetheless shows promise not only for internal operations, but as a basis for revenue-generating services.  |  read more...
$995.00
Tiered Data Plans Are Not the Answer
8/1/2010 | published by: Yankee Group
... operator networks and revenue. Operators need to get beyond tiered data plans and embrace new business models that better leverage their unique customer relationships and enable them to profit from emerging device and application ecosystems.  |  read more...
$995.00
Is IaaS Moving Beyond Just Cloud Fluff?
8/1/2010 | published by: Yankee Group
... home in early adopter enterprises. Yankee Group’s Anywhere Enterprise: 2010 U.S. Cloud Computing FastView Survey illustrates that while enterprises with cloud experience are planning on expanding IaaS adoption, certain barriers still need to be addressed.  |  read more...
$995.00
National Broadband Plan Aims to Jumpstart Anywhere Health Care
8/1/2010 | published by: Yankee Group
... U.S. Federal Communications Commission recognizes broadband as a key facilitator of effective and affordable health care delivery in the U.S. Broadband service providers need to be aware of the risks and opportunities the plan presents.  |  read more...
$995.00
Is Mobile Broadband Coming Off the Boil?
8/1/2010 | published by: Yankee Group
... there is no cause for alarm. The recent slowdown is a natural consequence of market maturation. As the market matures further, however, operators should focus more on customer retention and less on attracting first-time users.  |  read more...
$995.00
Social Media Will Drive Future UC Deployments
8/1/2010 | published by: Yankee Group
... workplace, they are rapidly becoming the norm. Unified communications solutions can enhance the way workers collaborate and communicate with one another, but they will need to include social media to deliver a complete collaborative experience.  |  read more...
$995.00
Milking the Voice Cow
7/1/2010 | published by: Yankee Group
... and Web services. In fact, we forecast global mobile voice users will grow from 4.33 billion in 2009 to 5.31 billion in 2014, when voice will still account for 70 percent of MNO revenue globally.  |  read more...
$1,495.00
Slow Recovery Stalls Europe’s Eastern Promise
7/1/2010 | published by: Yankee Group
... Central and Eastern Europe is driving consolidation among regional telecom operators. But unless consolidating operators address the need to integrate product portfolios, systems and processes, they will fail to achieve the true benefits of scale.  |  read more...
$995.00
Latin American IPTV Struggles for Prime Time
7/1/2010 | published by: Yankee Group
... prevented the technology from taking off. Until these issues are resolved, IPTV in Latin America will be highly segmented with opportunities largely in existing cable operators migrating to IP, smaller countries and the hospitality market.  |  read more...
$1,495.00
Evolution to a Virtual Data Center Requires a Network Fabric
7/1/2010 | published by: Yankee Group
... can no longer handle the requirements of the virtual data center. Instead, enterprises need to migrate to flatter architectures based on emerging network fabric technology. Here we detail fabric strategies from Juniper, Brocade and Cisco.  |  read more...
$995.00
NTT Unfolds Cloud Keiretsu with DiData Acquisition
7/1/2010 | published by: Yankee Group
... the latest in a string of clever acquisitions boosting the Japanese telco’s global IT and cloud computing credentials. But to capitalize on its growing asset base, NTT must focus on integration and clearing brand clutter.  |  read more...
$995.00
2010 Fast View Survey: Cloud Computing Grows Up
7/1/2010 | published by: Yankee Group
... cloud vary widely depending on cloud type and app. Data from Yankee Group’s Anywhere Enterprise: 2010 U.S. Cloud Computing FastView Survey breaks down the state of adoption and plans for platform-, infrastructure and software-as-a-service opportunities.  |  read more...
$1,495.00
Social Media Is Changing the Face of Customer Service
7/1/2010 | published by: Yankee Group
... media interactions are dramatically changing the way businesses interact with their customers. Contact centers that can analyze, monitor and integrate real-time communications with social media to improve the overall customer experience will gain broad-reaching benefits.  |  read more...
$1,495.00
Preparing for 4G Video Services
7/1/2010 | published by: Yankee Group
... the demand will only increase as newer, video-savvy devices and 4G networks proliferate. Communications service providers (CSPs) can prepare for the onslaught by revamping their back-office systems and adopting more creative pricing and business models.  |  read more...
$1,495.00
FTTP’s Success Depends on Telcos Taking a Holistic View of the Ecosystem
7/1/2010 | published by: Yankee Group
... lack of a holistic view by all the players in the value chain. Such perspective is especially important to telcos, which need to see how each player’s drivers can be leveraged to boost the market.  |  read more...
$1,495.00
NFC: Nice in Nice?
7/1/2010 | published by: Yankee Group
... (NFC) citywide, and Orange France expects to roll out the technology nationwide in 2011. The initiative solves two key NFC problems and offers a path to profitability for stakeholders in other regions considering the technology.  |  read more...
$995.00
Messaging Innovation Starts at the Top
7/1/2010 | published by: Yankee Group
... businesses if senior managers have the courage to make it happen. Top MNO execs should update their organizational structures, adopt more open business models and insist on deeper understanding of customer behavior within every department.  |  read more...
$995.00
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