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Yankee Group

As the first independent technology research and consulting firm, Yankee Group is the most respected source of deep insight and counsel on the impact of global connectivity revolution on enterprises and consumers. Our expertise spans the technologies creating communications change, and the regions and industries affected by that transformation.

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List of reports from Yankee Group

Tackling M2M Security Threats 11/1/2011 \| published by: Yankee Group ... devices creates security challenges at the device, network and IP layers. As trusted names in security diversify from more traditional security markets and increase their M2M offerings, enterprises will be more comfortable with M2M deployments. \| read more...	$1,495.00
Smartphones Need to Address the Business App Gap 11/1/2011 \| published by: Yankee Group ... increasing number of business-oriented apps from consumer app stores. Carriers, device makers and app stores must begin considering the enterprise implications of their go-to-market strategies to capitalize on this positive association between device and productivity. \| read more...	$1,495.00
Microsoft CRM Dynamics Partnerships: A Work in Progress 11/1/2011 \| published by: Yankee Group ... ISVs are evaluating Microsoft Dynamics partnerships to enrich their end-toend solutions. While these partnerships decrease time to market and lower TCO for ISVs that need customer management functionality, integration is still a work in progress. \| read more...	$1,495.00
Helping Businesses Capitalize on the Enterprise Mobile Application Explosion 11/1/2011 \| published by: Yankee Group ... all application and platform vendors need to ensure they are providing not just a technical capability, but the qualitative guidance on how to lay the right foundations for a strategic approach to mobile application adoption. \| read more...	$1,495.00
4G World’s Focus Evolves: It’s Now Apps Over Technology 11/1/2011 \| published by: Yankee Group ... be about best practices for leveraging cloud computing as the platform for mobilizing applications versus using native application deployments. Ultimately, a mix of cloud-based and native mobile applications will lead to the best user experience. \| read more...	$1,495.00
This Holiday Season, Mobile Tops the List 11/1/2011 \| published by: Yankee Group ... priority on their holiday shopping lists and moving HDTVs and video game consoles, 2010's hottest devices, to the back of the pack. The aftermath of a mobility-centric holiday season will be a renewed hunger for ... \| read more...	$1,495.00
4G World 2011: Great Expectations 10/1/2011 \| published by: Yankee Group ... cloud, VoLTE, M2M and next-gen networks and strategies to ensuring optimal 4G customer experience. Yankee Group cuts through the vendor noise to help attendees focus their time on the most important happenings at the event. \| read more...	$1,495.00
UltraViolet Won’t Fly with Consumers 10/1/2011 \| published by: Yankee Group ... not succeed as a major format as more consumers move away from traditional ownership of media and into rental models. Additionally, the group’s gaping hole—no support from Apple or Disney—will severely restrict its future opportunity. \| read more...	$1,495.00
4G Creates Opportunity for All Ecosystem Players All Ecosystem Players 10/1/2011 \| published by: Yankee Group ... customer access to ubiquitous, high-speed and low-latency connectivity presents enormous opportunities for companies across the mobile ecosystem. As 4G goes mass market, it will drive a new wave of innovation in communications, devices and apps/content. \| read more...	$1,495.00
The Future of Messaging:Open, Social and Free 10/1/2011 \| published by: Yankee Group ... operator community. The long-term winners will be companies that deliver mobile messaging services that are open (supporting multiple device/OS platforms), social (integrating seamlessly with today's dominant online communities) and free of charge to the end-user. \| read more...	$1,495.00
Can Mobile Survive a Double-Dip Recession? 10/1/2011 \| published by: Yankee Group ... quickly to get ahead of the double dip. They should revamp offers and loyalty programs, innovate on value, continue cost-cutting and do everything possible to ensure their most profitable customers are still with them when ... \| read more...	$1,495.00
Prepaid-to-Postpaid Migration Gathers Momentum 9/1/2011 \| published by: Yankee Group ... pricing tactics. To avoid short-term loss of market share and ensure a healthy postpaid business in the long term, MNOs should increase postpaid choice, ramp up online customer support and partner with MVNOs for prepaid. \| read more...	$1,495.00
The Four Horsemen of the Mobility Revolution Mobility Revolution 9/1/2011 \| published by: Yankee Group ... combined market capitalization currently exceeding two-thirds of a trillion dollars for those four companies, Yankee Group recommends businesses align themselves with at least one of them or face being left behind in the mobility boom. \| read more...	$1,495.00
European Operators: Get Ready for the Mobile VoIP Explosion 9/1/2011 \| published by: Yankee Group Mobile VoIP is poised to take the European market by storm. Operators should stay focused on the core business of smart devices with data plans and market their own highly competitive communications services. \| read more...	$1,495.00
Can European Operators Cope With Flat Revenue? 9/1/2011 \| published by: Yankee Group ... revenue will remain flat at roughly €200 billion per year. European mobile network operators must adapt to stagnating revenue by exploring new merger and acquisition opportunities, continuing to cut costs and diversifying into adjacent markets. \| read more...	$1,495.00
Employee Smartphone Purchases Will Transform IT’s Mobile OS Preferences 9/1/2011 \| published by: Yankee Group ... employees’ smartphone choices are significantly influencing IT’s preference for mobile OS platforms over the next two years. Platforms and device manufacturers need to focus on the individual end-user as the key driver of enterprise decision-making. \| read more...	$1,495.00
Google Should Put Motorola Mobility’s Home Group on the Auction Block 9/1/2011 \| published by: Yankee Group ... Home Group doesn’t fit well with Google’s current market strategy, it makes more sense for Google to sell it to a better suitor. Competitors should begin preparing to acquire it or compete against it now. \| read more...	$1,495.00
HP Gives Up Its Mobility Brand 8/1/2011 \| published by: Yankee Group ... comfort of the data center and not in the consumer market of tablets and smartphones. This move makes Google’s acquisition of Motorola look prescient while representing the final collapse of the Silicon Valley PC era. \| read more...	$995.00
4G Gets Down to Business 8/1/2011 \| published by: Yankee Group ... accurately, fell down. Its greater bandwidth, lower latency, IP support and promise of class-of-service capabilities make 4G today a viable business connectivity solution across applications operating in mobile, portable and even fixed wireless enterprise environments. \| read more...	$995.00
CSP Software Acquisition Pivots to SaaS, Opex 8/1/2011 \| published by: Yankee Group ... mission-critical operations systems such as ordering, billing and fulfillment. Likewise, they are funding these decisions via both capex and opex. Suppliers to the market need to be sure they are in step with these changes. \| read more...	$995.00
Orange Business Services Showcases an Emerging Vision for Integrated Business Services Mobility 8/1/2011 \| published by: Yankee Group ... (OBS) is focusing on a strong solution and an emerging vision for integrating mobility across its entire business services portfolio. Other operators will need to learn from OBS’ vision if they want to keep pace. \| read more...	$995.00
Latin American Operators Must Offer Sub-$100 Smartphones 7/1/2011 \| published by: Yankee Group ... to be sold with data plans. As Android becomes an important brand in its own right, operators must introduce inexpensive smartphones into their own channels to control the sales process and increase data plan subscriptions. \| read more...	$1,495.00
M2M Deployment Guide 6/2/2011 \| published by: Yankee Group ... blazed by M2M pioneers, enterprises can overcome device, connectivity, data, scaling and marketing challenges to reap the benefits of their solutions. Key Takeaways: The widespread availability of 2G networks post2020 is uncertain at best; smart ... \| read more...	$1,495.00
M2M Deployment Best Practices 6/1/2011 \| published by: Yankee Group ... have paved the way to an easier M2M deployment process. By following the trail blazed by M2M pioneers, enterprises can overcome device, connectivity, data, scaling and marketing challenges to reap the benefits of their solutions. \| read more...	$995.00
Top 10 Misconceptions of VoIP 6/1/2011 \| published by: Yankee Group ... and prospects to accelerate adoption. Key Takeaways More than 50 percent of employees spend more than 40 percent of their day away from their desk, and 88 percent of IT decision-makers say VoIP makes it ... \| read more...	$1,495.00

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