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Quarterly Business Conditions Report - Jan -2010

WhatTheyThink.com
January 12, 2010
82 Pages - SKU: WTTK2554380

Abstract Table of Contents Search inside this report Related Reports

In the latest WhatTheyThink quarterly printing industry business conditions reports, the majority of print providers and print buyers are optimistic that 2010 will see business conditions rebound—although sketchy capital investment plans suggest some lingering doubts about recovery. Each Quarterly Business Conditions report provides a combination of original industry research—via WhatTheyThink’s Economics and Research Center (ERC)—and analysis of government data to “take the pulse” of the economy in general, and the printing industry in particular, every three months.

Economic Forecast in a Nutshell
Introduction: How This Report Is Organized; For More Information
Section 1: Prevailing Q4 Business Conditions: Current Business Conditions; Expected Business Conditions; Business Conditions Index; Creative Conditions; Prevailing Economic Conditions; Graphic Communications Industry Economic Trends; The Bottom Lines; Forecast
Section 2: Capital Investment— Equipment and People: Capital Investment; Hiring Plans
Section 3: Conclusions and Recommendations: Forecasters Forecasting; The Printing Industry in Transition; Oh, All Right; Dark Clouds and Silver Linings; Looking Forward
Appendix: For Further Reading
About the Analysts
Table of Figures: Figure 1: In terms of your revenues at this location, how has 2009 compared to 2008? —All print providers, December 2009; Figure 2: In terms of your revenues at this location, how has 2009 compared to 2008? —All print providers, September 2009; Figure 3: Do you expect 2010 revenues compared to 2009 to providers, December 2009; Figure 4: Do you expect 2010 revenues compared to 2009 to providers, September 2009; Figure 5: Business Conditions Index (BCI) for all printing establishments,March 2008-December 2009; Figure 6: In terms of your revenues at this location, how has 2009 compared to 2008? —All creatives, December 2009; Figure 7: In terms of your revenues at this location, how has 2009 compared to 2008? —All graphic design respondents, December 2009; Figure 8: In terms of your revenues at this location, how has 2009 compared to 2008? —All corporate design respondents, December 2009; Figure 9: Do you expect 2010 revenues compared to 2009 to creatives, December 2009; Figure 10: Do you expect 2010 revenues compared to 2009 to graphic design respondents, December 2009; Figure 11: Do you expect 2010 revenues compared to 2009 to corporate design respondents, December 2009; Figure 12: Y/Y % change in real GDP, Q1 2000-Q3 2009; Figure 13: Gross Domestic Product, Q1 2000-Q3 2009 (billions of current dollars); Figure 14: Proprietors’ income, Q1 2000-Q3 2009 (billions of current dollars).; Figure 15: Net corporate cash flow, Q1 2000-Q2 2009 (billions of current dollars); Figure 16: Personal income, Q1 2000-Q3 2009 (billions of dollars, seasonally adjusted at annual rates); Figure 17: “Official” unemployment rate vs. broadest definition of unemployment, Dec. 2007-Dec. 2009; Figure 18: Initial and continued jobless claims, 4-week moving average, January 1990-December 2009; Figure 19: Consumer Confidence Index (1985=100), January 2005-December 2009; Figure 20: Consumer Price Index (1982-1984=100), January 2005-November 2009; Figure 21: The Conference Board’s Leading Economic Indicators Index (2004=100), January 2008-November 2009; Figure 22: Employment Cost Index (December 2005=100), Q1 2006-Q3 2009; Figure 23: AIGA Design Leaders Confidence Index (April 2005=100), 2005- 2009; Figure 24: BLS Printing Employment Forecast; Figure 25: Capacity utilization, printing and related activities, January 1986- November 2009; Figure 26: Current-dollar U.S. printing and print services shipments (M3 series for NAICS 323, in $ million); Figure 27: Inflation-adjusted U.S. printing and print services shipments (M3 series for NAICS 323, in $ million) with December 2009 forecast; Figure 28: U.S. commercial printing shipments (inflation-adjusted), January-November 2009 ($ million); Figure 29: U.S. commercial printing shipments, January to November 2005 to 2009 ($ billion); Figure 30: Do you have plans to make any production investments in your business in 2010? —All print providers, December 2009; Figure 31: What area(s) will these be in? (multiple responses permitted) —All print providers, December 2009; Figure 32: How would you describe your overall 2010 investment plans for the largest of your upcoming investments? —All print providers, December, 2009; Figure 33: Will you be hiring any personnel next year? —All print providers,December 2009; Figure 34: What skill(s) do you need most in your company? —All print providers, December 2009 (multiple responses permitted); Figure 35: Do you have plans to make any capital investments in your business? —All creatives, December 2009; Figure 36: Do you have plans to make any capital investments in your business? —All graphic design respondents, December 2009; Figure 37: Do you have plans to make any capital investments in your business? —All corporate design respondents, December 2009; Figure 38: What area(s) will these be in? (multiple responses permitted) —All creatives, December 2009; Figure 39: Is your company active in any social media? —All print providers, September 2009 (multiple responses permitted); Figure 40: Will your business be offering social media management capabilities as a billable service for your clients in 2010? —All print providers, September 2009; Figure 41: Will your business be offering social media management capabilities as a billable service for your clients in 2010? —All creatives,December 2009; Figure 42: Is your company active in any social media? —“Marketing services providers,” September 2009 (multiple responses permitted); Figure 43: Will your business be offering social media management capabilities as a billable service for your clients in 2010? —“Marketing services providers,” September 2009; Figure 44: U.S. online social network advertising spending, 2008-2011 ($million); Figure 45: U.S. mobile advertising spending, 2008-2013 ($ million)

Quarterly Business Conditions Report - Jan -2010

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