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October 2010 Quarterly Business Conditions Report

WhatTheyThink.com
October 28, 2010
65 Pages - SKU: WTTK2879211

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This report provides the results of the Economics and Research Center’s Sept 2010 survey of print business owners, and compares these results to past quarterly surveys to provide an accurate gauge of how print businesses professionals perceive the economic landscape, how those perceptions are changing, and what actions they are likely to take in response to challenging economic times. In addition to our own survey results, we provide the most current data available on printing industry shipments and profits, employment, and other economic indicators.

Economic Forecast in a Nutshell
Introduction: How This Report Is Organized; For More Information
Section 1: Prevailing Q3 Business Conditions: Current Business Conditions; Expected Business Conditions; Business Conditions Index; Prevailing Economic Conditions; Graphic Communications Industry Economic Trends; The Bottom Lines; Printing Industry Forecast
Section 2: Investing in People and Equipment (Not in That Order): Capital Investments; Hiring Plans
Section 3: Onward: 2020 Vision; Economic Indicators; Dark Clouds and Silver Linings; Looking Forward
About the Analyst
Table of Figures: Figure 1: Commercial printing revenues in first half of 2010 compared to first half of 2009 —All print providers, June 2010; Figure 2: Revenue expectations for 2010 compared to 2009 —All print providers, June 2010; Figure 3: Business Conditions Index (BCI) for all printing establishments, March 2008-June 2010; Figure 4: Y/Y % change in real GDP, Q1 2000-Q2 2010; Figure 5: Gross Domestic Product, Q1 2000-Q2 2010 (billions of current dollars); Figure 6: Proprietors’ income, Q1 2000-Q2 2010,(billions of current dollars); Figure 7: Net corporate cash flow, Q1 2000-Q2 2010,(billions of current dollars); Figure 8: Personal income, Q1 2000-Q2 2010, (billions of dollars, seasonally adjusted at annual rates); Figure 9: “Official” unemployment rate vs. broadest definition of unemployment, Dec. 2007-Sep. 2010; Figure 10: Consumer Confidence Index (1985=100),January 2005-September 2010; Figure 11: Consumer Price Index (1982-1984=100),January 2005-September 2010; Figure 12: The Conference Board’s Leading Economic Indicators Index (2004=100), January 2008-September 2010; Figure 13: Employment Cost Index (December 2005=100), Q1 2006-Q2 2010; Figure 14: Small Business Optimism Index (1986=100); Figure 15: AIGA Design Leaders Confidence Index (April 2005=100), 2005-2010; Figure 16: Current-dollar U.S. printing and print services shipments (M3 series for NAICS 323, in $ million); Figure 17: Inflation-adjusted U.S. printing and print services shipments (M3 series for NAICS 323, in $ million) with September-December 2010 forecast; Figure 18: U.S. commercial printing shipments (inflation-adjusted),January-August 2010 ($ million); Figure 19: U.S. commercial printing shipments —January to August 2006 to 2010 ($ billion); Figure 20: Planned capital investments for 2010/2011 —All print providers,September 2010; Figure 21: Category(ies) of planned capital investments —All print providers, September 2010 (multiple responses permitted); Table 7: Category(ies) of planned capital investments —Print providers by company size, September 2010 (multiple responses permitted); Figure 22: Level of commitment to 2010/2011 investment plans —All print providers, September 2010; Figure 23: Planned investment categories: definitely buying with a budget —All print providers, September 2010; Figure 24: Planned investment categories: buying but budget is on hold — All print providers, September 2010; Figure 25: Planned investment categories: planned but no budget —All print providers, September 2010; Figure 26: Print providers’ hiring situation in 2011 —All print providers, September 2010; Figure 27: Billions of household broadband hours vs. billions of inflationadjusted printing shipments; Figure 28: U.S. mobile ad spending, 2009-2014 ($ millions); Figure 29: Performance of social media tactics —June 2010; Figure 30: Leading pressures causing retailers to use social media —August 2010; Figure 31: The general blogosphere —2010; Figure 32: Blog revenues (such as they are) —2010; Figure 33: Companies using blogs for marketing purposes —2007-2012
Table of Tables: Table Commercial printing revenues in first half of 2010 compared to first half of 2009 —Print providers by employee size, June 2010; Table 2: Revenue expectations for 2010 compared to 2009 —Print providers by employee size, June 2010; Table 3: Monthly unemployment rate (seasonally adjusted), 1995-2010; Table 4: Y/Y graphic arts employment (1,000s of workers), August/September 2010 vs. August/September 2009; Table 5: ERC forecast of printing industry shipments—2010-2016 ($2009); Table 6: Planned capital investments for 2010/2011 —Print providers by company size, September 2010; Table 7: Level of commitment to 2010/2011 investment plans —Print providers by company size, September 2010; Table 8: Planned investment categories by investment commitment —Print providers by company size, September 2010; Table 9: Print providers’ hiring situation in 2011 —Print providers by company size, September 2010; Table 10: Comparative estimates: mobile ad spending, 2008-2014; Table 11: Dr. Joe’s Key Recovery Indicators as of October 5, 2010; Table 12: Dark clouds and silver linings for the printing industry today

October 2010 Quarterly Business Conditions Report

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