How America Shops® - The New Male Shopper Report

WSL Strategic Retail
August 1, 2007
50 Pages - SKU: WSRT1692708
License type:
Almost 40% of Men Feel Unwelcome in Retail Stores

Men think and shop differently than women do. To attract them you need to understand what they want most.
Younger men (18-34 years old) are a new, valuable, shopping generation that want and need your attention.

Who should buy this report?
Manufacturers and retailers to sell more products to men.