CEO Opinions on Planned Change in Marketing Expenditure Levels in the Global Construction Industry: Survey Snapshot


July 12, 2012
24 Pages - SKU: TMTR3958511
License type:
Countries covered: Global

Synopsis
  • This report is the result of an extensive survey drawn from Timetric’s exclusive panel of leading construction industry executives. The opinions and forward looking statements of 84 C-level industry executives have been captured in our in-depth survey
  • The research is based on primary survey research conducted by Timetric accessing its B2B panels comprised of senior procurement and marketing decision makers and leading supplier organizations
  • The geographical scope of the research is global - drawing on the activity and expectations of leading industry players across the Americas, Europe, Asia-Pacific, Africa and Middle East
  • The report covers data on planned change in marketing expenditure levels in the global construction industry
  • Key topics covered include planned change in marketing expenditure levels by suppliers and company turnover
Summary

“CEO Opinions on Planned Change in Marketing Expenditure Levels in the Global Construction Industry: Survey Snapshot” is a new report by Timetric that analyzes C-level executives responses to understand how marketing expenditure levels are set to change in 2012–2013. This report also examines the marketing expenditure levels in the global construction industry. This report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities. The report also provides access to information categorized by suppliers and company turnover.

Scope

The report features the opinions of global construction industry respondents related to the following:
  • Planned change in marketing expenditure levels by suppliers
  • Planned change in marketing expenditure levels by company turnover
Reasons To Buy
  • Identify the change in marketing expenditure levels in the global construction industry



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