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Mobile Internet Usage and Pricing Worldwide - 2011 to 2016

Tariff Consultancy Ltd.
November 11, 2011
SKU: TFC6671611

Abstract Table of Contents Related Reports

Countries covered: Global

The Mobile Internet Usage & Pricing Worldwide - 2011 to 2016 report published by Tariff Consultancy Ltd examines the development of Mobile Data services up to 2011 and provides forecasts for future development until the end of 2016.

The report examines the growth of Mobile Data (mobile internet using the smartphone device) and Mobile Broadband services (using the USB flash modem) for the period to the end of 2011.

The report also seeks to evaluate whether Data ARPU overall is outweighing the decline in Voice ARPU being experienced by the mobile network operators (MNOs) worldwide.

The report forecasts the increase in Mobile Data ARPU from the end of 2011 to the end of 2016 per each region.

The report also covers pricing of Mobile Internet/Broadband for close to 100 operators across 60 countries.

List of Figures
Methodology
Executive Summary
Highlights of the Mobile Internet Usage & Pricing Worldwide - 2011 to 2016
Chapter One - The changing expectations for mobile data services: Introduction; The definition of Mobile Broadband services; The growth in Mobile Broadband worldwide; The definition of Mobile Internet using the smartphone; The growth in the Mobile Internet worldwide; MNOs and the growth of internet usage worldwide; Key issues for the MNO and internet usage worldwide; The types of mobile data services; Key Point Summary
Chapter Two - Mobile Broadband data services and pricing worldwide: Introduction - a definition of Mobile Broadband; The growth of Mobile Broadband and multiple SIM ownership worldwide; The types of Pre Pay Mobile Broadband worldwide; The types of Postpaid Mobile Broadband worldwide; The pricing models for Mobile Broadband services worldwide; The key innovations for Mobile Broadband services worldwide; The introduction of Long Term Evolution (LTE) services worldwide; The introduction of Pre Pay and Postpaid Data Plans for Tablet PCs; A forecast for Mobile Broadband services worldwide; Key Point Summary
Chapter Three - Mobile Internet smartphone services and pricing: Introduction - a definition of the Mobile Internet; The growth of Mobile Internet and smartphones worldwide; The types of Pre Pay Mobile Internet smartphone services worldwide; The types of Postpaid Mobile Internet smartphone services worldwide; Other types of Mobile Internet services worldwide; Mobile TV services worldwide; Mobile Music services worldwide; Mobile social networking services worldwide; Mobile Instant Messaging (MIM) services worldwide; Mobile infotainment services worldwide; Mobile gaming services worldwide; Location based services worldwide; Key Point Summary
Chapter Four - Innovation in Mobile Data Services Worldwide: Introduction; Mobile Data Services in the European region; Data ARPU in the European region; Mobile Data Services in North America & Latin America regions; Data ARPU in North America & Latin America regions; Mobile Data Services in the Middle East & Africa regions; Data ARPU in the Middle East & Africa regions; Mobile Data Services in the Asia Pacific region; Data ARPU in the Asia Pacific region; Trends in Mobile Data Services ARPU worldwide; Key Point Summary
Chapter Five - Conclusions - The future for Mobile Data Services worldwide: Introduction; The forecast for Mobile Broadband & Mobile Internet services worldwide; The adoption of Pre Pay Mobile Data services worldwide; Key innovations for Mobile Data services worldwide; Is data ARPU outweighing the decline in overall ARPU worldwide?; The threat of commoditisation for Mobile Data services worldwide; Adding value to the MNO data service proposition worldwide; Key Point Summary
Appendix: A list of MNOs mentioned in this report
Tables and Charts: Figure 1 - A table showing contrasting growth in overall revenues & data revenues for Vodafone; Figure 2 - A table showing the changes in Mobile Data ARPU from Q1 2009 to Q1 2011 for Orange France, Orange Poland & Orange Spain - with percentages of overall revenue; Figure 3 - A chart showing the increase in selected reported MNO data revenues worldwide (in percentage growth for the year to the end of June 2011); Figure 4 - A table showing Data Revenue growth and percentage of service revenue for the end of June 2011 and the end of June 2010; Figure 5 - A table showing the increase in Vodafone mobile upload and download speeds in Europe since the end of 2009 to July 2011; Figure 6 - A chart showing the increase in Vodafone mobile upload and download speeds in Europe since the end of 2009 to July 2011; Figure 7 - A chart showing the spread of monthly data usage allowances for Postpaid Mobile Broadband services by the 11 most frequently used; Figure 8 - A table showing selected key Unlimited Mobile Internet smartphone offers worldwide; Figure 9 - A table showing selected key Unlimited Mobile Broadband offers worldwide; Figure 10 - A table showing selected supplementary Mobile Data services worldwide; Figure 11 - A table showing the Dialog Sri Lanka Postpaid Mobile Broadband tariff; Figure 12 - A table showing the Orange Jordan Internet Everywhere Pay Monthly tariff; Figure 13 - A table showing the Qtel Shawry Mobile Broadband tariff structure; Figure 14 - A table showing Airtel Sri Lanka Postpaid Broadband packages; Figure 15 - A table showing the Postpaid Zoom packages provided by Mobitel Sri Lanka; Figure 16 - A chart showing Postpaid Mobile Broadband pricing from selected operators worldwide; Figure 17 - A table showing the Mobitel Sri Lanka Pre Paid Delight plans; Figure 18 - A chart showing selected Pre Pay Mobile Broadband USB modem purchase costs worldwide (in Euro); Figure 19 - A table showing the PAYG Mobile Broadband tariffs for MTN Uganda; Figure 20 - A table of selected MNOs that have introduced Long Term Evolution (LTE) Mobile Broadband services worldwide; Figure 21 - A chart showing the theoretical claimed maximum download speeds for selected LTE Mobile Broadband providers (in Mbps); Figure 22 - A chart showing the monthly data usage limit for selected LTE Mobile Broadband providers (in GB per month); Figure 23 - A chart showing selected LTE Mobile Broadband provider pricing worldwide; Figure 24 - A table showing the Tablet PC data plans that have been introduced by selected MNOs worldwide; Figure 25 - A table showing the Tablet PC purchase cost & combined data plans that have been introduced by selected MNOs worldwide; Figure 26 - A table showing selected Pre Paid smartphone purchase pricing worldwide; Figure 27 - A table showing the KPN Hi30 bundle elements in Q1 2010; Figure 28 - A table showing the KPN Hi30 bundle elements in Q2 2010; Figure 29 - A table showing the VIVO Kuwait iPhone package costs; Figure 30 - A table showing the Apple iPhone tariff bundles provided by STC (Saudi Arabia) in Euro; Figure 31 - A table showing selected MNO Postpaid pricing for Mobile TV services worldwide; Figure 32 - A table showing selected MNO Mobile Music pricing services worldwide; Figure 33 - A table showing the key developments in Mobile Social Networking services worldwide; Figure 34 - A table of key Mobile IM (Instant Messaging) service developments worldwide; Figure 35 - A chart showing selected Mobile Gaming services pricing worldwide; Figure 36 - A table showing the key developments in Location Based Services worldwide; Figure 37 - A table of the key smartphone developments taking place worldwide; Figure 38 - A chart showing a forecast of Mobile Data ARPU worldwide from the end of 2011 to the end of 2016 (Euro); Figure 39 - A chart showing selected annualised blended ARPU trends for selected MNOs (Euro per month); Figure 40 - A chart showing the forecast increase in Mobile Data ARPU in the European region from the end of 2011 to the end of 2016 (Euro); Figure 41 - A chart showing annualised Mobile Data ARPU levels as of March 2011 (in Euro pa) for Latin America; Figure 42 - A chart showing the forecast increase in Mobile Data ARPU in the North American and Latin American region from the end of 2011 to the end of 2016 (Euro) Figure 43 - A chart showing the forecast increase in Mobile Data ARPU in the Middle East & Africa region from the end of 2011 to the end of 2016 (Euro); Figure 44 - A chart showing the forecast increase in Mobile Data ARPU in the Asia Pacific region from the end of 2011 to the end of 2016 (Euro)

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Mobile Internet Usage and Pricing Worldwide - 2011 to 2016

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