Home > Back to Publisher > Report Information

Top 20 U.S. Yellow Pages Markets 2011-2012

Simba Information - Reports
October 11, 2011
132 Pages - SKU: CURP6059485

Abstract Table of Contents Search inside this report Related Reports

Countries covered: United States

Top 20 U.S. Yellow Pages Markets 2011-2012 is the premier source for reliable insight to past, present and future trends shaping the $1.48 billion yellow pages metropolitan markets in the U.S.

This new edition uncovers rates and trends and provides revenue and market share projections for the top publishers that shape the marketplace. It also includes a brief analysis on environmental pressures from ordinances originating from Seattle and San Francisco, which if rejected, will allow the industry to stabilize by 2015. This edition includes expanded data and analysis on the yellow pages industry move into digital, which is expected to make up 20% of the entire market by 2013.

Top 20 U.S. Yellow Pages Markets 2011-2012 provides historic and projected reference numbers for both the online and print segments. All projections in this edition are made through 2013.

Specific metropolitan markets covered includes:

Albany
Atlanta
Austin
Boston
Buffalo
Chareleston
Chicago
Dallas
Denver
Jacksonville
Kansas City
Las Vegas
Los Angeles
Manhattan
Miami
Minneapolis/St. Paul
Phoenix
Sacramento
San Francisco
Seattle

Companies profiled in this report include:

Ambassador Media Group
AT&T Communications
Dex One
LocalEdge
SuperMedia
Valley Yellow Pages
Yellowbook

Top 20 U.S. Yellow Pages Markets 2011-2012 arms decision-makers with an effective solution for benchmarking success, sizing up revenues, pinpointing what's driving investment activity, spotting growth opportunities and much more!

Additional Information

Stamford, CT - October 26, 2011 - The metropolitan markets, a key indicator for the health of the yellow pages industry, are showing signs of recovery, led by a growing online segment. A recent report by publishing market research publisher Simba Information reveals the digital share of the metro markets will reach 20.9% by 2013 as online usage continues to climb.

After contracting heavily when small and medium-sized businesses began to shrink around 2008, the metro markets are showing signs of recovery as revenue continues to grow in the online segment, outpacing the declining print segment. According to the report, the metro markets are expected to stabilize by 2014.

"The metro markets are the indicator for how well the entire yellow pages industry is performing," said David Goddard, senior yellow pages analyst for Simba Information. "Current projections indicate the digital share of the entire industry will expand over 50% by 2013 to reach 20% of the revenue equation, which is on track with the metro markets."

The digital share of the metro markets' revenue, which was only 8.9% in 2010, will more than double to 20.9% by 2013. According to the report, online usage of the yellow pages increased 14.3% to 5.6 billion references, while print declined 8.3% to 11 billion references in 2010; Simba projects online will account for nearly 50% of all references by 2015.

"The local yellow pages search engines, both print and online, are the sources most frequently used by consumers," added Goddard. "The metro markets will continue to evolve into the online world, not only to survive but also to remain the leading source for bringing consumers and businesses together."

The new Simba Information report, Top 20 U.S. Yellow Pages Markets 2011-2012, provides revenue and market share rankings for the 20 leading metropolitan markets across the United States. It also provides an in-depth analysis of trends, including the direction of the online segment, and profiles leading publishers in the market, including Ambassador Media Group, AT&T Communications, Dex One, LocalEdge, SuperMedia, Valley Yellow Pages, and Yellowbook.

Table of Contents
Methodology
Executive Summary
Chapter 1: Size of the Leading Yellow Pages Metro Markets: Introduction; The Environmental Challenge; The Seattle and San Francisco Ordinances; Yellow Pages Market Overview; Metro Market Segment and Key Players; Internet and Print Usage; Table 1.1: Print, Internet Share of Yellow Pages Metro Markets, 2010-2013P; Table 1.2: Metro Markets Print and Online Revenue 2010-2011; Table 1.3: Publishers Share of Revenue from Top 20 Markets, 2009-2011P; Table 1.4: Estimated Metro Market Decline if Environmental Restrictions Adopted; Table 1.5: Seattle’s Environmental Ordinance; Table 1.6: San Francisco’s Environmental Ordinance; Table 1.7: Statistical Summary of the Yellow Pages Industry, 2005-2010; Table 1.8: Revenue Growth in All U.S. Advertising Media, 2008-2011P; Table 1.9: Yellow Pages Share of U.S. Advertising 2000-2011P; Table 1.10: Metro market Total, Print and Online Compared to Internet and All Advertising, 2010-2011P; Table 1.11: Yellow Pages References, 2008-2015P; Table 1.12: YP References, Top 10 Headings, Print & Internet, 2009-2010; Table 1.13: Local Media Search Usage
Chapter 2: Market Dynamics, Forecast & Conclusions: Introduction; Leading Publishers in the Metro Market Arena; Access to the Internet; Forecast & Conclusions; Table 2.1: Simba’s Top 20 Metro Markets, 2006-2011P; Table 2.2: Simba’s Top 20 Metro Markets, 2011P; Table 2.3: Publishers’ Share of Revenue from Top 20 Markets, 2010-2011P; Table 2.4: Adults Who Use Cable, DSL or Satellite for Home Access to Internet, 2009-2011; Table 2.5: Metro Markets Compared to Total YP Revenue, 2010-2013P; Table 2.6: Yellow Pages Revenue Growth by Publisher Category, 1996-2013P
Chapter 3: Profiles of Top 20 Metro Markets: Albany, NY; Atlanta; Austin, TX; Boston; Buffalo, NY; Charleston, SC; Chicago; Dallas; Denver; Jacksonville, FL; Kansas City; Las Vegas; Los Angeles; Manhattan; Miami; Minneapolis/St. Paul; Phoenix; Sacramento, CA; San Francisco; Seattle
Chapter 4: Profiles of Leading Print & Internet YP Providers: Ambassador Media Group; AT&T Communications; Dex One (R.H. Donnelley); LocalEdge (formerly White Directory Publishers); SuperMedia (formerly Idearc Media); Valley Yellow Pages; Yell Group

More United States Yellow Pages Reports

Top 20 U.S. Yellow Pages Markets 2010-2011 by Simba Information - Reports
Top 20 U.S. Yellow Pages Markets 2010-2011 is the premier source for reliable insight to past, present and future trends shaping the yellow pages metro ...

Yellow Pages Market Forecast 2010 by Simba Information - Reports
An all new edition of the industry’s premier market analysis and forecast report, Yellow Pages Market Forecast 2010 is packed with all of the most ...

Top 20 U.S. Yellow Pages Markets 2009-2010 by Simba Information - Reports
Top 20 U.S. Yellow Pages Markets 2009-2010 is the premier source for reliable insight to past, present and future trends shaping the yellow pages metro ...

Top 20 U.S. Yellow Pages Markets 2008 by Simba Information - Reports
Top 20 U.S. Yellow Pages Markets 2008 is the premier source for reliable insight to past, present and future trends shaping the yellow pages metro ...

Yellow Pages Market Forecast 2007 by Simba Information - Reports
An all new edition of the industry’s premier market analysis and forecast report -- Yellow Pages Market Forecast 2007 -- packed with all of the ...

See all reports like this >>

More United States Reports

e-Discovery Software Publishing in the US - Industry Market Research Report by IBISWorld
e-Discovery Software Publishing in the US Finding growth : Electronic discovery (more often known as e-discovery) refers to a data search, location and securing process for use ...

D&B Country RiskLine Report: The United States of America by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...

D&B Country Report: The United States of America by Dun & Bradstreet Inc.
D&B Country Report. Comprehensive information for evaluating risks and opportunities when trading or investing in this country. Providing critical information and analysis on ...

Country Report United States January 2011 by Economist Intelligence Unit
Country Reports analyse political and economic trends in featured countries. They show you exactly how national, regional and global events will affect your business in ...

Coal - US - a snapshot (2010) by Mintel - Snapshots
Coal in US by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers consumption ...

See all reports like this >>

Top 20 U.S. Yellow Pages Markets 2011-2012

Share this report

Other tasks

Research Assistance

Related Markets

Yellow Pages Reports

Free Alert Me service