The Specialists in Business Information market profile analyzes all sectors of this $16-billion industry. Wholesale bakery sales cover white pan bread, white hearth bread, whole-wheat bread, rye bread, rolls, English muffins, bagels, and croissants. The profile also investigates cost structure and profitability as well as the competitive environment among branded product manufacturers. Supermarket and grocery store sales for 12 fresh, refrigerated, and frozen product categories are provided by brand. Market shares are calculated from this base of data. Individual sections are available.