Better Homes and Gardens Reader ProfileRoy Morgan Research Pty. Ltd.December 1, 2008 28 Pages - SKU: RYM2287901 |
- 1 Demographics Profile
- 1.1 Gender and Age
- 1.2 Income
- 1.3 Occupation
- 1.4 Socio-Economic Status and Discretionary Expenditure
- 2 Attitudinal Profile (agree with statements)
- 2.1 Health and Fitness
- 2.2 Societal Issues
- 2.3 Shopping Preferences
- 2.4 Food Preferences
- 2.5 Finance Preferences
- 2.6 Advertising and Media Preferences
- 3 Activities Profile (Participation)
- 3.1 Eating Out/Fast Food
- 3.2 Leisure Activities
- 3.3 General Entertainment
- 3.4 TV Sports Watched
- 3.5 Sports and Activities Participated in
- 4 Segmentation
- 4.1 Roy Morgan Values Segments
- 5 Media Profile
- 5.1 Major Magazines Read
- 5.2 National Newspapers Read
- 5.3 Heavy Media Usage
- 5.4 Newspaper Usage
- 5.5 Magazine Usage
- 5.6 TV Watching
- 5.7 Radio Listening
- 5.8 Internet Usage
- 5.9 Cinema Attendance
- 5.10 Media Typology Index (summary)
- 5.11 Print Media Typology Index
- 5.12 TV Media Typology Index
- 6 How to read the tables
Research assistance
We can help you find what you need. Call us or write us: Need help in your search?
US: 800.298.5699
Int'l: +1.240.747.3093
Related Markets