MedImpact Healthcare Systems Inc: Sales Strategy Analysis
RocSearch
September 1, 2006 16 Pages - SKU: ROCS1365970
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| This report focuses on analyzing MedImpact’s sales value chain and on assessing how the company is creating value through its PBM operations for the various stakeholders. The report starts with an overview of MedImpact, profiles its management team, and highlights the recent developments in the company. The report then goes on to identify the key sales strategies that the company has deployed for driving the growth of its PBM business.
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- 1. Company Overview
- 1.1 Key Facts
- 1.2 Programs & Services
- 1.3 Organizational Chart
- 1.4 Profiles of Key People
- 1.5 Recent Developments
- 2. Sales Value Chain of MedImpact
- 2.1 Value Chain and Revenue Generation
- 2.2 Value-Addition for Various Stakeholders
- 2.2.1 Health Plan Sponsors
- 2.2.2 Retail Pharmacies
- 2.2.3 Drug Manufacturers
- 2.2.4 Physicians
- 3. Key Sales Strategies
- 3.1 Transparent PBM Model
- 3.2 Wide Array of Services
- 3.2 Wide Array of Services
- 3.3 Innovative Programs
- 3.4 Partnerships with Clients Offering Medicare Programs
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