2007 US Internet Banking Security Opinion, Satisfaction, and Expectation ReportProphis Research and Consulting, Inc.March 27, 2007 20 Pages - SKU: PROP1471364 |
| Countries covered: United States This report contains a review of current opinions of and expectations for security issues around Internet banking. Based on an extensive representative survey of US online adults concluded in January 2007. This Prophis eResearch report summarizes general and detailed customer opinions and expectations regarding Internet banking security issues. Findings are based on a December 2006-January 2007 survey undertaken by Prophis Research. It provides the financial services sector needed actionable and relevant information to develop, manage, and market the Internet services they provide. It offers both a wealth of findings as well as insightful interpretive analysis and lays out findings in a way that empowers readers to interpret and draw their own conclusions and develop their own strategies. As such, it is intended to be a valuable tool to both decision-makers and their advisers. The survey obtained completions from 990 US adults randomly chosen from Prophis Research's consumer panel of US adults with Internet access. It was conducted between December 2006 and January 2007. Where necessary, survey data were weighted to match the age and gender breakdown of the US population with Internet access. The research also covered detailed security concepts evaluations, and importance of several Internet banking services and tools. |
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