Hotel And Motel Chains: Brand Name Recognition & Evaluation By Americans Aged 50 And Over

Primary Research Group
April 1, 2005
240 Pages - SKU: PF1100278
License type:
Countries covered: United States

Hotel And Motel Chains:  Brand Name Recognition & Evaluation By Americans Aged 50 And Over

 
This report presents data on who has heard of or stayed in a broad range of hotel/motel chains with data broken out specifically for the following chains: Days Inn, Radissons, Hyatt, Marriott, Hilton, Hampton Inn, Ballys, Best Western, Camino Real, Budget Inn, Holidiay Inn, Comfort Inn, Howard Johnson, Quality Inn, Residence Inn, Hotel 6, and Ramada Inn. Carlton Hotels, Sleep Inn, Sheraton Hotels, Signature Inn, Super 8, Travel Lodge, Westin Hotels & Resorts, Wyndham Hotels. Also presents data on use of Travelocity, Orbitz, Priceline, Hotwire, Hotels.com, Cheaphotels.com, and Discounthotels.com. Gives data on the mean number of rooms booked over the internet in the past two years, level of customer loyalty to hotels/motels, annual spending on hotels, high and low prices paid for rooms, and number of days spent in hotels & motels per year.


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