Serving as your essential and highly valuable guide to the mobile and wireless industry, this data-packed Handbook will enable you to better understand the worldwide mobile market.
This is the fourth edition of this detailed and comprehensively updated handbook, which offers you all the essential market data required for business strategy and planning purposes, including:
- in-depth subscriber growth forecasts for leading countries
- subscriber figures for key network operators across all major geographies
- market share data
- quarterly handset shipment figures
- handset and infrastructure vendor profiles
- analysis of popular handsets/smartphones
- ARPU data
- churn figures
- vendor market share and so much more.
Other report features include an introduction with performance comparisons of mobile vs. other media and major industries, to demonstrate how massive mobile truly is, and briefings on the four major aspects of the mobile industry: subscribers, revenues, handsets and infrastructure.
This essential new 192-page market report will act as a touchstone to refer back to again and again for meetings, presentations and business plans.
Prices held for the last 5 years! We know times are hard, so we have not raised our prices for the last 5 years…holding prices down, saving you money – more great data, same old low prices.
Key features of this essential new market study:
- Analyze 5-year mobile subscriber forecasts to 2016; identify key growth opportunities
- Handset shipment data and market share
- Understand the true value of the worldwide mobile industry
- Essential forecasts and market sizing; worldwide, regional, country and operator-level analysis
- Study performance comparisons of mobile vs. other media and major industries
- 83 key markets examined; country level subscriber growth and penetration forecasts
- MNO market share assessed
- Review ARPU, churn rates, penetration, and handset/smartphone shipments
- Scrutinize technology breakout forecasts (2G/3G and above split) to 2016
- Compare the Galaxy S III, Nokia Lumia 800 and iPhone 4S with other competing, popular smartphones
- All this and more in this must-have 192 page report
About this report:
6.5 billion mobile subscribers worldwide by end-2012; annual handset shipments of over 2.15 billion by 2016; a global market projected to generate total service revenue of nearly eight trillion dollars over the next five years – the mobile space continues to see significant growth worldwide, and remains a highly exciting industry representing massive opportunities to all.
As mobile technology continues to evolve and significantly influence user lifestyles, and ever more multi-functional mobile phones and services feature heavily in news-cycles and popular culture, the impact the mobile industry has had, and will have, on daily life is almost unfathomable.
In the following seven chapters, this new handbook delivers essential forecasts and market data offering worldwide, regional, country and operator-level analysis, to fully immerse you in all things mobile:
- Introduction
- Mobile Subscriber Base
- Mobile Handset Market
- Mobile Infrastructure Market
- Mobile Marketing Data
- Key Telecom Technologies
- Appendices (including full glossary of terms)
Mobile technology now touches almost everything. Having moved from the periphery to be omnipresent in daily life, the mobile space by default becomes a sector of great interest to nearly everyone.
Worldwide mobile market growth, while initially driven by uptake in Western mobile markets, is currently underpinned by the emerging markets of Asia Pacific, the Middle East, and Africa. By end-2016, Portio Research now forecasts that worldwide mobile subscribers will total nearly 8.5 billion.
This 192-page report is packed with invaluable data and statistics you can use for your own internal reports, presentations and market forecasts. This study by Portio Research serves as a guide for those in the mobile space and beyond to foster better understanding of the worldwide mobile market and the identification of future growth prospects.
With broad geographical coverage, this essential new edition includes data collected from 83 mobile markets worldwide, market share data, quarterly handset shipment figures, handset and infrastructure vendor profiles, analysis of popular handsets/smartphones, ARPU data, churn figures and a great deal more.
Further reasons to buy this research:
- Explore and identify opportunities in a growth market that will generate total revenue of nearly eight trillion dollars over the next five years
- Worldwide mobile subscriber and revenue forecasts to 2016
- Top 10 countries by subscriber base, subscriber growth, and future additions
- Broad geographical coverage: mobile subs and penetration for 83 major markets, and their key MNOs’ subs and market share; Top 10 operators by subscriber base
- AME broken-out: separate analysis for the Middle East, and for Africa
- Worldwide mobile handset shipment forecasts to 2016
- Major handset/smartphone vendor profiles: quarterly shipments, market share and popular handsets
- 5-year mobile equipment spend forecasts; insightful infrastructure vendor profiles
- Youth mobile penetration in the Top 20 worldwide mobile subscriber markets
- Monthly mobile data ARPU in the Top 20 worldwide mobile subscriber markets
- Graphic-heavy, text-light presentation – to quickly update you on the worldwide mobile market
- Explanations of key technologies and full glossary of terms
