Market Research Logo

The U.S. Market for Plus-Size Apparel

254 Pages Packaged Facts September 01, 2001 SKU: LA376082

This pioneering report from Packaged Facts is one of the first to cover the U.S. market for women's plus-size apparel, estimated at $31.6 billion in 2000. Larger women are growing more self-confident and financially secure, and they are demanding fashion equality with their smaller-size sisters from the runway to retail. This fast-paced market has strong growth potential within an otherwise slow-moving women's apparel arena. The report quantifies market size and growth and factors influencing market growth, offering sales projections through 2005. The analysis features extensive competitive profiles of major and niche marketers and retailers, including specialty and e-tail players, plus analysis of current marketing and new product trends and innovative retail strategies. The report also features an in-depth profile of the plus-size consumer.

Show Full Description

Show Table of Contents

download product sample

Search inside this report

Pricing & Delivery

Online Download
Global Site License

Didn't find what you are looking for?

Let us find it for you. One of our knowledgeable research assistants will work with you to find exactly the right research to answer your questions:

US: 800.298.5699 International: +1.240.747.3093 Or leave us a message and we'll call you back!

Receive bi-weekly email alerts for new market research.

CTA Image

Download our free eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download CTA

Share this report