The Canadian Market for Natural & Organic Personal Care Products

Organic Monitor Ltd.
July 1, 2011
42 Pages - SKU: OM6480912
License type:
Countries covered: Canada

Organic Monitor’s report on the Canadian Market for Natural & Organic Personal Care Products gives a detailed analysis of this emerging market. The report gives updated market analysis on the leading product categories: natural & organic skin care, hair care, oral care, colour cosmetics, deodorants, etc. Expert analysis and strategic recommendations are provided to existing producers, new entrants and investors in this emerging industry.

Key Questions Answered:

Our expert analysis provides answers to the following questions…
  • What is the size of the Canadian market for natural & organic personal care products?
  • What is the market size by product categories: natural & organic skin care, hair care, oral care, colour cosmetics, etc.? What market share do they have of total sales e.g. market share of total skin care sales?
  • What are the revenue forecasts and the growth potential?
  • What is the supply chain for natural & organic personal care products? What are the most important sales outlets for these products? How important are e-tailers?
  • Who are the leading producers? What natural & organic brands do they have? Who are the leading contract manufacturers?
  • What companies are the leading importers and distributors of natural & organic personal care products?
  • Who are the leading retailers of natural & organic personal care product? Who are the leading mass market retailers, natural food shops, drugstores, etc.?
  • What are the leading products in each natural & organic personal care product category? What are the product specifications and prices?
  • What mergers & acquisitions have occurred in the natural & organic personal care products industry in recent years? What companies have been involved?
  • What is the future growth outlook? What product categories and products are to show most growth?
  • What natural & organic standards are being adopted by personal care companies? What are the standards and certification issues?
  • What are the business opportunities in this emerging market? How can they be realized?



Additional Information

Product Categories

Skin care products: facial care, body care, sun care products, etc.
Hair care products: shampoos, conditioners, hair colours, etc.
Oral care products: toothpaste, mouthwash, etc.
Cosmetics: mascara, lipstick, foundations, etc.
Deodorants
Other products: feminine hygiene products, etc.

Research Highlights:

Healthy growth is continuing in the Canadian market for natural & organic personal care products. Organic Monitor projects market revenues to double in the coming years as consumer demand for natural products strengthens.

Although distribution of natural & organic personal care products is increasing across channels, most growth is coming from mass market retailers. Leading brands are making inroads in supermarkets, drugstores and club stores. The market share of natural food shops is in decline as product penetration increases in conventional retailers.

Natural skin care is the largest product category, comprising over half of revenues. Products, such as lotions, moisturizers, masks and oils are typically the first to be bought by consumers seeking natural personal care products. High growth is projected to raise the market share of natural products to almost 10 percent of total skin care product sales by 2016.

Research Methodology

This report on the Canadian Market for Natural & Organic Personal Care Products has been prepared by primary research. Interviews were conducted with leading natural & organic personal care product manufacturers, distributors, supermarkets, natural food shops, drugstores, pharmacies & other retailers in Canada. Information was also gathered from trade associations, certification bodies, industry observers and retailer in-store visits. Secondary research was used to corroborate and verify primary data. Secondary data sources include our proprietary in-house databases, magazines & trade press, company literature and independent databases.

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