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| Dietary supplements grew 4.4% in 2010, reaching $28.1 billion in sales. Despite the addition of $1.2 billion in incremental sales to the industry, peer categories across nutrition—notably, natural & organic foods—evidenced more impressive growth rates that begin to raise more serious questions about consumer perception of the risks and benefits involved in supplementation. Nutrition categories driven by high science and marketed heavily along health claims performed about half as well in 2010 as categories more aligned with pure, clean, whole foods held at arm’s length to the advances in food science. It is worth noting, however, that the larger macrotrends toward prevention, self-care and holistic approaches to wellness remain systemic vectors of growth for dietary supplements—4.4% annual growth still dramatically trumps the anemic 0.7% growth in the larger food industry in 2010. |
- 1. EXECUTIVE SUMMARY
- 2. ACKNOWLEDGEMENTS & dEFINITIONS
- 2.1. ACKNOWLEDGEMENTS
- 2.2. RESEARCH METHODOLOGY
- 2.2.1. Disclaimer
- 2.2.2. Copyright
- 2.3. DEFINITIONS
- 2.3.1. Product Categories
- 2.3.2. Sales Channels
- 3. MARKET DATA & OVERVIEW
- 3.1. U.S. NUTRITION INDUSTRY
- 3.1.1. Product Category Sales
- 3.1.2. Channel Sales
- 3.1.3. Growth & Forecast
- 3.2. U.S. DIETARY SUPPLEMENTS
- 3.2.1. Dietary Supplements vs. U.S. Nutrition Industry
- 3.2.2. Product Category Sales
- 3.2.3. Top Companies
- 3.2.4. Top Supplements
- 3.2.5. Channel Sales
- 3.2.6. Growth & Forecast
- 3.3. A BRIEF HISTORY OF SUPPLEMENTS
- 3.4. SUPPLEMENT CONSUMER USAGE TRENDS
- 3.4.1. Recession Makes Wellness a More Urgent Priority for Most Consumer Groups
- 3.4.2. Supplement Usage Connected to Consumer Perceptions of Health and Wellness
- 3.4.3. Weight Loss Tops List of Health and Wellness Goals for U.S. Women Shoppers
- 3.4.4. Hartman Group: Consumers Embrace Holistic View of Health and Wellness
- 3.4.5. HFI: Global Consumers Worried Most about Cancer, Heart Disease and Aging
- 3.4.6. NMI: Manufacturers and Suppliers Have More Work to Do on Education Front
- 3.4.7. Natural Product Companies Use Consumer Research to Avoid Costly Mistakes
- 3.4.1. Consumer Research Takes On New Importance in Wake of Health Claims Crackdown
- 3.4.2. Food Culture, TCM Shape How Chinese Consumers Approach Health and Wellness
- 3.5. TRENDS
- 3.5.1. Industry Insights: Biggest Hopes and Fears for NDI Guidance
- 3.5.2. Ten Years From Now, What Should the Nutrition Industry Look Like?
- 3.5.3. Is Toxicity the Flipside of Enhanced Bioavailability?
- 3.5.4. The Supplement Industry’s Search for Better Science
- 3.5.5. VMI Nutrition: A New Breed of Contract Manufacturer
- 3.5.6. A Business Primer on Vertical Integration
- 3.5.7. Inside the Brave New World of Neuromarketing
- 3.5.8. Pharma Bias Still Present in Supplements Research
- 3.5.1. Misinformation Abounds about Interactions between Supplements and Drugs
- 3.5.2. Military Eyes Supplements for Targeted Use, Slow to Develop an Official Policy
- 3.6. MERGERS & ACQUISITIONS IN 2010 AND 2011
- 3.6.1. Deal Flow Picking Up but Is Likely to Stay Volatile for U.S. Nutrition Industry
- 3.6.2. What Will NBTY's Sale Mean for the Company and the Supplement Market?
- 3.6.3. Diversified Natural Products Adds Thorne Research to Growth Mix
- 3.6.4. Chemical Giants Want a Piece of Global Nutrition Market
- 3.6.5. Metagenics Buys Bariatric Advantage in Win-Win Deal
- 3.6.6. Martek Purchase Gives DSM More Ammo to Compete in Global Omega-3 Market
- 3.6.7. Designer Protein Acquires Designer Whey Brand from NEXT Protein
- 3.6.8. GNC Goes Public (Again)
- 3.6.9. BSN Opens New Doors to Consumer Whey Market for Glanbia
- 3.6.10. Private Equity Deals Aplenty
- 3.6.11. GSK Moves into Sports Nutrition with Acquisition of Maxinutrition
- 4. VITAMINS
- 4.1. OVERVIEW
- 4.1.1. Product Sales
- 4.1.2. Top Companies
- 4.1.3. Channel Sales
- 4.1.4. Growth & Forecast
- 4.1.5. Consumer Usage Trends
- 4.2. PRODUCT CATEGORIES
- 4.2.1. Multivitamins
- 4.2.2. Vitamin C
- 4.2.3. Vitamin E
- 4.2.4. B Vitamins
- 4.2.5. Vitamin A
- 4.2.6. Vitamin D
- 4.2.7. Other Vitamins
- 4.3. TRENDS
- 4.3.1. Vitamin D Sales Strong in 2010, Supply Costs Rising
- 4.3.2. IOM Vitamin D Guidelines Deemed a Failure by Some Doctors
- 4.3.3. Court Dismisses Claims Suit on Bayer One-A-Day Gummies
- 5. HERBS 7 BOTANICALS
- 5.1. OVERVIEW
- 5.1.1. Product Sales
- 5.1.2. Top Companies
- 5.1.3. Channel Sales
- 5.1.4. Growth & Forecast
- 5.1.5. Consumer Usage Trends
- 5.2. PRODUCT CATEGORIES
- 5.2.1. Noni Juice
- 5.2.2. Mangosteen Juice
- 5.2.3. Goji Juice
- 5.2.4. Green Tea
- 5.2.5. Echinacea
- 5.2.6. Garlic
- 5.2.7. Saw Palmetto
- 5.2.8. Ginkgo Biloba
- 5.2.9. Milk Thistle
- 5.2.10. Açaí
- 5.2.11. Psyllium
- 5.2.12. Ginseng
- 5.2.13. Green Foods
- 5.3. TRENDS
- 5.3.3. Clinical Trial Backs Ability of Cranberry to Prevent UTIs
- 6. SPORTS NUTRITION SUPPLEMENTS
- 6.1. OVERVIEW
- 6.1.1. Product Sales
- 6.1.2. Top Companies
- 6.1.3. Channel Sales
- 6.1.4. Growth & Forecast
- 6.1.5. Consumer Usage Trends
- 6.2. PRODUCT CATEGORIES
- 6.2.1. Powders/Formulas
- 6.2.2. Pills
- 6.2.3. Hardcore Drinks
- 6.3. TRENDS
- 6.3.1. Weight-Loss Sales in 2010 Return to 2003 Levels in Wake of Hydroxycut Recall
- 6.3.1. The Next Nightmare: Geranium Extracts
- 6.3.3. Physique and Endurance Athletes Create Distinct Market Opportunities
- 6.3.4. Muscle Milk Breaks Barriers as Fitness Goes Mainstream
- 6.3.5. What Does Sports Nutrition Look Like in China?
- 7. MINERALS
- 7.1. OVERVIEW
- 7.1.1. Product Sales
- 7.1.2. Top Companies
- 7.1.3. Channel Sales
- 7.1.4. Growth & Forecast
- 7.1.5. Consumer Usage Trends
- 7.2. PRODUCT CATEGORIES
- 7.2.1. Calcium
- 7.2.2. Magnesium
- 7.2.3. Chromium
- 7.2.4. Zinc
- 7.2.5. Selenium
- 7.2.6. Potassium
- 7.2.7. Iron
- 7.2.8. Other Minerals
- 7.3. TRENDS
- 7.3.1. In Search of Innovation: Helios
- 7.3.2. Meta-Analysis Links Calcium to Heart Attack Risk
- 7.3.1. Coral Calcium Gets another Day in Court
- 8. MEAL REPLACEMENT SUPPLEMENTS
- 8.1. OVERVIEW
- 8.1.1. Product Sales
- 8.1.2. Top Companies
- 8.1.3. Channel Sales
- 8.1.4. Growth & Forecast
- 8.1.5. Consumer Usage Trends
- 8.2. TRENDS
- 8.2.1. Atkins Nutritionals: Following Obesity around the World
- 9. SPECIALITY SUPPLEMENTS
- 9.1. OVERVIEW
- 9.1.1. Product Sales
- 9.1.2. Top Companies
- 9.1.3. Channel Sales
- 9.1.4. Growth & Forecast
- 9.1.5. Consumer Usage Trends
- 9.2. PRODUCT CATEGORIES
- 9.2.1. Melatonin
- 9.2.2. Probiotics
- 9.2.3. DHEA
- 9.2.4. Fish/Animal Oils
- 9.2.5. Plant Oils
- 9.2.6. Glucosamine/Chondroitin
- 9.2.7. Bee Products
- 9.2.8. CoQ10
- 9.2.9. 5HTP
- 9.2.10. SAMe
- 9.2.11. MSM
- 9.2.12. Gelatin
- 9.2.13. Digestive Enzymes
- 9.2.14. Homeopathics
- 9.2.15. Other Specialty Supplements
- 9.3. TRENDS
- 9.3.1. Interesting Collisions: Monsanto & GOED
- 9.3.2. Thank This Guy for the Most Innovative and Popular Ingredient of All Time
- 9.3.3. The Future Looks Bright (and Complicated) for Probiotics
- 9.3.4. Can Krill Oil Double Sales over the Next Five Years?
- 9.3.5. Probiotics Plus Enzymes: A Complete Digestive Health Solution?
- 9.3.6. NDI Draft Guidance Rattles Probiotics Industry
- 10. CONDITION SPECIFIC MARKETS
- 10.1. OVERVIEW
- 10.2. CONDITION-SPECIFIC SEGMENTATION
- 10.3. TRENDS
- 10.3.1. A Win with Condition-Specific Products
- 10.3.2. Stress Means Big Sales for Supplements Targeting Insomnia and Anxiety
- 10.4. GENERAL HEALTH
- 10.5. COLD/FLU-IMMUNE
- 10.5.1. Trend: Innovation Alive and Well in Immunity, Despite Close Scrutiny of Claims
- 10.6. SPORTS/ENERGY/WEIGHT-LOSS
- 10.6.1. Trend: Sports Nutrition Goes Back to Basics
- 10.6.2. Trend: Weight-Loss Market Fattens Up
- 10.7. BRAIN/MENTAL ACUITY
- 10.7.1. Trend: Less Is More When It Comes to Formulating Brain Products
- 10.7.3. Company Profile: Does Nawgan Have the Science and Brand to Lead in Brain Health Beverages?
- 10.8. INSOMNIA
- 10.9. MOOD/DEPRESSION
- 10.10. MENOPAUSE
- 10.10.1. Trend: Safety Profile Grows for Natural S-equol Supplement for Menopause Symptoms
- 10.10.2. Trend: Study Finds Soy May Not Provide Relief During Menopause
- 10.11. CARDIO/HEARTH HEALTH
- 10.11.1. Trend: Heart Health Ingredient Winners and Losers
- 10.11.2. Trend: Claims, RX Fish Oil Drugs Challenge the Hearth-Health Supplement Market
- 10.12. JOINT HEALTH
- 10.12.1. Trend: New Studies Reveal Faster-Working Supplements for Joint Pain
- 10.12.2. Trend: Spanish Firm Asks EU to OK Joint Health Ingredient from Roosters
- 10.13. SEXUAL HEALTH
- 10.13.1. Trend: New Supplements for Men’s Health Taking Off
- 10.14. BONE HEALTH
- 10.14.1. Trend: Calcium Study Causes Controversy
- 10.15. GASTROINTESTINAL HEALTH
- 10.15.1. Trend: Digestive Health Experts Take on EFSA in European Health Claims Battle
- 10.15.2. Trend: Probiotics plus Enzymes: A Complete Digestive Health
- 10.15.3. Trend: Despite Sales Downturn, Companies Find Ways to Clean Up in Cleanse
- 10.16. DIABETES
- 10.16.1. Trend: Recent Study Offers Hope for Diabetes Sufferers
- 10.16.2. Trend: Top Ingredients for Obesity and Blood Sugar Control
- 10.17. CANCER PREVENTION
- 10.17.1. Trend: Cancer Fighting Protein Bars?
- 10.18. HAIR/SKIN/NAILS
- 10.18.1. Trend: NutriBeauty Looks for Growth in Burgeoning Middle Classes Across the Globe
- 10.18.2. Trend: Lutein in Skin Health
- 10.19. VISION/EYE HEALTH
- 10.19.1. Trend: Light Shines On Lutein for Neural, Eye Health
- 10.20. ANTI-AGING
- 10.20.1. Trend: Anti-Aging Carries Weight in Topicals, Healthy Aging Prevails for Broader Market
- 10.20.2. Trend: Adding Life to Your Years
- 11. ANIMAL NUTRITION
- 11.1. U.S. MARKET OVERVIEW
- 11.2. TRENDS
- 11.2.1. Jockeying to Fill the Pet Promise Void
- 11.2.2. Financiers & Analysts Sound Off on Animal Nutrition
- 11.2.3. How to Market Pet Supplements
- 11.2.4. Canadian Companies Move South, Balk at U.S. Animal Supplement Regulations
- 11.2.5. Recession Stifles Horse Ownership, No Real Recovery Expected for Supplements
- 11.2.6. Supplement Sales in Veterinary Channel
- 12. SALES CHANNELS & DISTRIBUTION
- 12.1. NATURAL & SPECIALTY RETAIL
- 12.1.1. Trend: Is Whole Foods Market Now the De Facto Quality Standard for Nutrition?
- 12.1.2. Trend: Whole Foods Sets Personal Care Market Reeling with New Organic Standards
- 12.2. MASS MARKET RETAIL
- 12.2.1. Trend: Supplement Sales at Walmart Down 4%, Drug and Club Stores Big Winners in Mass
- 12.3. PRACTITIONER
- 12.3.1. Trend: Declines in Service Revenue and Supplement Sales Plague Chiropractic Channel
- 12.3.2. Company Profile: Thorne Changes Hands, Moves into Cancer Support
- 12.3.3. Trend: Industry Credibility Grows as Supplements Wiggle into Conventional Practices
- 12.4. MULTI-LEVEL MARKETING
- 12.4.1. Company Spotlight: Nu Skin and Herbalife Chart Two Paths to Global Growth
- 12.4.2. Company Spotlight: Swedish MLM Oriflame Builds Beauty Empire in Developing World
- 12.5. MAIL ORDER/DRTV/RADIO
- 12.5.1. Trend: Infomercials and Internet Advertising Still Ripe for Egregious Claims
- 12.5.2. Trend: Keep Your Eyes on ShopNBC
- 12.6. INTERNET
- 12.6.1. Trend: Wellness Websites Work for 80% of Consumers
- 12.6.2. Trend: Is Turbulence in Online Sales of Supplements Truly Bad for Business?
- 12.6.3. Trend: MyProtein.co.uk Poised to Tackle Germany's Online Sports Supplement Market
- 13.0 GLOBAL MARKETS OVERVIEW
- 13.1. GLOBAL SUPPLEMENT SALES, GROWTH AND FORECASTS
- 13.2. TRENDS
- 13.2.1. Optihealth President Jorge Romero on the West African Supplement Market
- 13.2.2. Bionorica Takes Drug Route for Its Herbal Products in 49 Worldwide Markets
- 13.2.3. Bionorica 'Phytoneers' a Successful Future
- 13.2.4. Suntory's Cerebos Generates $300 Million from 200-Year-Old Chicken Tonic
- 13.2.5. Maabarot Products Grows By Adapting Western Trends to Israeli Health Market
- 14. EXPERT INTERVIEWS
- 14.1. STUPAK: CONGRESS NOT OVERLY CONCERNED WITH SUPPLEMENTS
- 14.2. MCINTYRE: NON-GMO TIPPING POINT STILL FAR OFF FOR CONSUMERS, BUT IT’S COMING
- 14.3. ROIZEN: HEALTHCARE COSTS THREATEN SOCIETY AS WE KNOW IT
- 14.4. PENN: LEAPFROGGING 50 YEARS OF POOR CHOICES AND CONVENTIONAL WISDOM
- 14.5. HWANG: DISRUPTIVE THINKING TO SAVE OUR HEALTHCARE SYSTEM
- 14.6. FINLEY: THE FUTURE OF ANTIOXIDANT RESEARCH AND ETHICAL MARKETING
- 15. SUPPLEMENT COMPANY PROFILES
- 15.1. 21ST CENTURY HEALTHCARE INC.
- 15.2. 24-HOUR FITNESS (APEX FITNESS)
- 15.3. ABBOTT LABS/ROSS PRODUCTS (ENSURE, EAS)
- 15.4. AIRBORNE CONSUMER HEALTH
- 15.5. ALACER
- 15.6. ALCON LABS
- 15.7. APPLIED NUTRITION INC. (NATURE'S SECRET, IRWIN NATURALS)
- 15.8. ARIZONA NATURAL PRODUCTS
- 15.9. ARNET PHARMACEUTICAL
- 15.10. AST SPORTS SCIENCE
- 15.11. ATKINS NUTRITIONALS
- 15.12. ATRIUM INNOVATIONS (GARDEN OF LIFE, PURE ENCAPSULATIONS, DOUGLAS LABS, SEROYAL)
- 15.13. BARLEAN'S ORGANIC OILS
- 15.14. BASIC RESEARCH/ ZOLLER LABS
- 15.15. BAUSCH & LOMB
- 15.16. BAYER GROUP
- 15.17. BEEHIVE BOTANICALS
- 15.18. BIO-BOTANICA (NATURE'S ANSWER)
- 15.19. BIO-ENGINEERED SUPPLEMENTS AND NUTRITION, INC. (BSN)
- 15.20. BLUEBONNET NUTRITION CORP.
- 15.21. BOIRON USA
- 15.22. BOTANICAL LABORATORIES
- 15.23. BRISTOL MYERS SQUIBB/MEAD JOHNSON (ENFAMIL)
- 15.24. CARLSON LABORATORIES
- 15.25. CARLYLE GROUP - NBTY
- 15.26. COROMEGA
- 15.27. CYTOSPORT
- 15.28. DELAVAU
- 15.29. ENZYMEDICA
- 15.30. FACTOR NUTRITION
- 15.31. FIZOGEN PRECISION TECHNOLOGIES
- 15.32. FLORA INC.
- 15.33. FUTUREBIOTICS
- 15.34. GAIA HERBS, INC.
- 15.35. GASPARI NUTRITION
- 15.36. GLANBIA (OPTIMUM NUTRITION, GLANBIA NUTRITIONALS)
- 15.37. GLAXOSMITHKLINE
- 15.38. GNC (CONTRACT MANUFACTURING)
- 15.39. HEALTHY DIRECTIONS (DOCTOR'S PREFERRED)
- 15.40. HERB PHARM
- 15.41. HERBALIST & ALCHEMIST
- 15.42. HERBS, ETC., INC.
- 15.43. HERO NUTRITIONALS
- 15.44. INTEGRATED BIOPHARMA (MANHATTAN DRUG, CHEM INTERNATIONAL, IHT HEALTH PRODUCTS, THE VITAMIN FACTORY)
- 15.45. INTERNATIONAL VITAMIN CORPORATION
- 15.46. IOVATE (HYDROXYCUT, MUSCLETECH, XENADRINE)
- 15.47. ISATORI TECHNOLOGIES
- 15.48. ISI BRANDS (TWINLAB, METABOLIFE, DR. GREENE)
- 15.49. ISS RESEARCH
- 15.50. JARROW FORMULAS
- 15.51. KAIZEN NUTRITION
- 15.52. KIKKOMAN CORPORATION (ALLERGY RESEARCH GROUP, COUNTRY LIFE)
- 15.53. KLOSTERFRAU US (KWAI, KIRA)
- 15.54. LABRADA NUTRITION
- 15.55. LANELABS-USA, INC.
- 15.56. LIBERTY MEDIA (BODYBUILDING.COM)
- 15.57. LIFE EXTENSION
- 15.58. MARLYN NUTRACEUTICALS, INC. (NATURALLY VITAMINS)
- 15.59. MARTEK (AMERIFIT BRANDS)
- 15.60. MASON VITAMINS
- 15.61. MATRIXX INITIATIVES
- 15.62. MAX MUSCLE SPORTS NUTRITION (PRIVATE LABEL)
- 15.63. MAXIMUM HUMAN PERFORMANCE (MHP)
- 15.64. MCNEIL NUTRITIONALS (VIACTIV)
- 15.65. MEGAFOOD
- 15.66. METABOLIC RESPONSE MODIFIERS (MRM)
- 15.67. METAGENICS
- 15.68. MUSCLE MARKETING USA
- 15.69. MUSHROOM WISDOM, INC.
- 15.70. NATIONAL ENZYME COMPANY
- 15.71. NATIONAL VITAMIN COMPANY (NATURE'S BLEND, TARGETED NUTRITIONAL THERAPY)
- 15.72. NATURADE INC.
- 15.73. NATURAL ALTERNATIVES
- 15.74. NATURAL FACTORS
- 15.75. NATURAL ORGANICS/NATURE'S PLUS
- 15.76. NATURE'S BEST
- 15.77. NATURE'S PRODUCTS, INC. (RAINBOW LIGHT, CHAMPION NUTRITION)
- 15.78. NATURMED (INSTITUTE FOR VIBRANT LIVING)
- 15.79. NESTLÉ
- 15.80. NEW CHAPTER
- 15.81. NEXGEN PHARMA (VITAMER)
- 15.82. NEXT PROTEINS, INC. (DESIGNER WHEY)
- 15.83. NORDIC NATURALS
- 15.84. NOW FOODS
- 15.85. NUTRACEUTICAL INTERNATIONAL CORPORATION
- 15.86. NUTRAMAX LABORATORIES, INC.
- 15.87. NUTREX RESEARCH
- 15.88. NUTRITION NOW, INC.
- 15.89. NUTRITION RESEARCH GROUP (ANSI & SS USA)
- 15.90. PACIFIC NUTRITIONAL INC.
- 15.91. PERRIGO
- 15.92. PFIZER (CENTRUM, CALTRATE)
- 15.93. PHARMAVITE (NATURE MADE)
- 15.94. PLETHICO (NATROL)
- 15.95. PROCAPS LABORATORIES (ANDREW LESSMAN)
- 15.96. PROCTOR & GAMBLE (METAMUCIL)
- 15.97. PROGRESSIVE LABORATORIES
- 15.98. PROPHASE LABS (COLD-EEZE)
- 15.99. RELIANCE PRIVATE LABEL SUPPLEMENTS
- 15.100. RENEW LIFE FORMULAS, INC.
- 15.101. S.A.N. CORPORATION
- 15.102. SANOFI-AVENTIS (CHATTEM)
- 15.103. SCHIFF NUTRITION INTERNATIONAL
- 15.104. SCHWABE NA (NATURE'S WAY, ENZYMATIC THERAPY, INTEGRATIVE THERAPEUTICS)
- 15.105. STANDARD HOMEOPATHIC COMPANY (HYLAND'S INC.)
- 15.106. STANDARD PROCESS
- 15.107. SUPERNUTRITION
- 15.108. SWANSON HEALTH PRODUCTS
- 15.109. SWANDER PACE/GENISOY FOOD COMPANY, INC. (MLO PRODUCTS)
- 15.110. THERALOGIX
- 15.111. THIN CARE INTERNATIONAL (JILLIAN MICHAELS)
- 15.112. THORNE RESEARCH
- 15.113. THRESHOLD ENTERPRISES LTD. (SOURCE NATURALS, PLANETARY HERBALS)
- 15.114. TO GO BRANDS, INC.
- 15.115. TRACE MINERALS RESEARCH
- 15.116. ULTIMATE NUTRITION, INC.
- 15.117. UNILEVER (SLIMFAST)
- 15.118. UNIVERSAL NUTRITION CORP.
- 15.119. USPLABS
- 15.120. VIANDA
- 15.121. VIBRANT HEALTH
- 15.122. VITAQUEST INTL (GARDEN STATE, WINDMILL)
- 15.123. VITA-TECH INTERNATIONAL
- 15.124. VMI NUTRITION
- 15.125. VPX SPORTS NUTRITION
- 15.126. WAKUNAGA OF AMERICA (KYOLIC)
- 15.127. WELLEMENTS
- 15.128. WELLNX LIFE SCIENCES(NX LABS, SLIMQUICK)
- 15.129. XYMOGEN
- 15.130. YERBA PRIMA
- LIST OF FIGURES
- Figure 1-1 U.S. Dietary Supplement Sales by Product Category in 2010
- Figure 3-1 U.S. Total Nutrition Industry Sales by Product in 2010
- Figure 3-2 U.S. Nutrition Industry Sales by Product , 2000-2010
- Figure 3-3 U.S. Nutrition Industry Sales Growth by Product, 2000-2010
- Figure 3-4 U.S. Nutrition Industry Sales Growth by Product in 2010
- Figure 3-5 U.S. Nutrition Industry Sales & Growth, 2000-2017e
- Figure 3-6 U.S. Total Nutrition Industry Sales by Channel in 2010
- Figure 3-7 U.S. Nutrition Industry Sales & Growth by Channel in 2010
- Figure 3-8 U.S. Nutrition Industry Sales & Growth by Channel in 2009
- Figure 3-9 U.S. Nutrition Industry Sales & Growth by Channel in 2008
- Figure 3-10 U.S. Nutrition Industry Sales & Growth by Channel in 2007
- Figure 3-11 U.S. Nutrition Industry Sales by Channel, 2000-2010
- Figure 3-12 U.S. Nutrition Industry Sales by Channel, 2011e-2017e
- Figure 3-13 U.S. Nutrition and Supplement Sales by Retail Channel in 2010
- Figure 3-14 U.S. Nutrition Industry Sales by Product, 2011e-2017e
- Figure 3-15 U.S. Nutrition Industry Sales Growth by Product, 2011e-2017e
- Figure 3-16 U.S. Nutrition Industry Sales by Product as % of Total, 2011e-2017e
- Figure 3-17 U.S. Nutrition Industry Estimated Compound Annual Sales Growth, 2011e-2017e
- Figure 3-18 U.S. Dietary Supplements vs. Total Nutrition Industry, 2000-2010
- Figure 3-19 U.S. Dietary Supplements vs. Total Nutrition Industry Sales Growth, 2000-2017e
- Figure 3-20 U.S. Dietary Supplement Sales by Product Category in 2010
- Figure 3-21 U.S. Dietary Supplement Sales by Product , 2000-2010
- Figure 3-22 U.S. Dietary Supplement Sales Growth by Product , 2000-2010
- Figure 3-23 U.S. Dietary Supplement Sales by Product as % of Total , 2000-2010
- Figure 3-24 U.S. Dietary Supplement Sales Growth by Product in 2010
- Figure 3-25 U.S. Dietary Supplement Sales & Growth, 2000-2017e
- Figure 3-26 U.S. Dietary Supplements Product Category Sales Growth, 2000-2017e
- Figure 3-27 Top 50 Dietary Supplement Companies in 2010: Part I
- Figure 3-28 Top 50 Dietary Supplement Companies in 2010: Part II
- Figure 3-29 Universe of U.S. Supplement Companies in 2010
- Figure 3-30 Top 100 Dietary Supplements According to U.S. Sales, 2004-2010: Part I
- Figure 3-31 Top 100 Dietary Supplements According to U.S. Sales, 2004-2010: Part II
- Figure 3-32 Top 100 Dietary Supplements According to U.S. Sales, 2004-2010: Part III
- Figure 3-33 U.S. Dietary Supplement Sales by Channel in 2010
- Figure 3-34 U.S. Dietary Supplement Sales and Annual Growth by Channel, 2008-2010
- Figure 3-35 U.S. Dietary Supplement Sales by Channel, 2000-2010
- Figure 3-36 U.S. Dietary Supplement Sales by Channel, 2010-2017e
- Figure 3-37 U.S. Dietary Supplement Sales by Product, 2011e-2017e
- Figure 3-38 U.S. Dietary Supplement Sales Growth by Product, 2011e-2017e
- Figure 3-39 U.S. Dietary Supplement Sales by Product as % of Total, 2011e-2017e
- Figure 3-40 U.S. Dietary Supplements Estimated Compound Annual Sales Growth, 2011e-2017e
- Figure 3-41 U.S. Consumer Use of Dietary Supplements in 2010
- Figure 3-42 U.S. Consumer Use of Dietary Supplements in 1999
- Figure 3-43 Comparing Top U.S. Supplement Usage to Sales
- Figure 3-44 NBJ Survey: Recession’s Effects on Supplement Usage
- Figure 3-45 The Hartman Group Survey: Health and Wellness Information Sources
- Figure 3-46 NBJ 2010 Consumer Supplement Usage Survey: Demographic Profile
- Figure 3-47 NBJ Survey: Top Factors When Choosing Which Supplements to Purchase
- Figure 3-48 NBJ Survey: Top Factors When Choosing Where to Purchase Supplements
- Figure 3-49 NBJ Survey: Top Children’s Supplements
- Figure 3-50 NBJ Survey: How Natural Product Insiders Choose Supplements
- Figure 3-51 NBJ Survey: Reasons for Not Taking Supplements
- Figure 3-52 NBJ Survey: Convincing Non-Users to Use Supplements Regularly
- Figure 3-53 Delicious Living/Village Survey: Top Health and Wellness Goals
- Figure 3-54 Delicious Living/Village Survey: Attitudes toward Natural & Organic
- Figure 3-55 Delicious Living/Village Survey: Top Label Claims
- Figure 3-56 The Hartman Survey: ‘I Buy Food and Beverage Products ”
- Figure 3-57 HFI: Global Consumer Attitudes Toward Happiness and Prices
- Figure 3-58 NBJ Manufacturer Survey: Toxicity Concerns
- Figure 3-59 NBJ Manufacturer Survey: Bioavailabillity Concerns
- Figure 3-60 NBJ Manufacturer Survey: Scientific Support of Finished Products
- Figure 3-61 NBJ Manufacturer Survey: Market Return on Scientific Investment
- Figure 3-62 NBJ Manufacturer Survey: Nutrition Products in the U.S. Military
- Figure 3-63 NBJ Survey: Companies Planning M&A Transactions
- Figure 3-64 NBJ Survey: Expected Company Valuations in 2010 vs. 2009
- Figure 3-65 Selected 2009 and 2010 Transactions in the U.S. Nutrition Industry
- Figure 4-1 U.S. Vitamin Sales by Product Category in 2010
- Figure 4-2 U.S. Vitamin vs. Total Supplement Sales, 2000-2010
- Figure 4-3 U.S. Vitamin Sales by Product , 2000-2010
- Figure 4-4 U.S. Vitamin Sales Growth by Product , 2000-2010
- Figure 4-5 U.S. Vitamin Sales by Product as % of Total , 2000-2010
- Figure 4-6 U.S. Vitamin Sales Growth by Product in 2010
- Figure 4-7 U.S. Vitamin Sales & Growth, 2000-2017e
- Figure 4-8 U.S. Vitamin Product Category Sales Growth, 2000-2010
- Figure 4-9 Top 20 Vitamin Companies in 2010
- Figure 4-10 U.S. Vitamin Sales by Channel in 2010
- Figure 4-11 U.S. Vitamin Sales and Annual Growth by Channel, 2008-2010
- Figure 4-12 U.S. Vitamin Sales by Channel, 2000-2010
- Figure 4-13 U.S. Vitamins vs. Dietary Supplements Sales Growth, 2000-2017e
- Figure 4-14 U.S. Vitamins vs. Total Dietary Supplement Sales and Growth, 2011e-2017e
- Figure 4-15 U.S. Vitamin Sales by Product , 2011e-2017e
- Figure 4-16 U.S. Vitamin Sales by Product as % of Total , 2011e-2017e
- Figure 4-17 U.S. Consumer Use of Vitamins in 2010
- Figure 4-18 U.S. Consumer Use of Vitamins in 1999
- Figure 4-19 U.S. Multivitamin Sales & Growth, 2000-2017e
- Figure 4-20 U.S. Multivitamin Sales by Channel in 2010
- Figure 4-21 U.S. Vitamin C Sales & Growth, 2000-2017e
- Figure 4-22 U.S. Vitamin C Sales by Channel in 2010
- Figure 4-23 U.S. Vitamin E Sales & Growth, 2000-2017e
- Figure 4-24 U.S. Vitamin E Sales by Channel in 2010
- Figure 4-25 U.S. Vitamin B Sales & Growth, 2000-2017e
- Figure 4-26 U.S. Vitamin B Sales by Channel in 2010
- Figure 4-27 U.S. Vitamin A Sales & Growth, 2000-2017e
- Figure 4-28 U.S. Vitamin A Sales by Channel in 2010
- Figure 4-29 U.S. Vitamin D Sales & Growth, 2001-2017e
- Figure 4-30 U.S. Vitamin D Sales by Channel in 2010
- Figure 4-31 U.S. Other Vitamin Sales & Growth, 2001-2017e
- Figure 4-32 U.S. Other Vitamin Sales by Channel in 2010
- Figure 4-33 NBJ Manufacturer Survey: Is D a Fad?
- Figure 5-1 U.S. Herb & Botanical Sales by Product Category in 2010
- Figure 5-2 U.S. Herb & Botanical vs. Total Supplement Sales , 2000-2010
- Figure 5-3 U.S. Top 50 Herb & Botanical Products Ranked by Sales , 2001-2010: Part I
- Figure 5-4 U.S. Top 50 Herb & Botanical Products Ranked by Sales , 2001-2010: Part II
- Figure 5-5 U.S. Herb & Botanical Sales Growth for Top 10 Products , 2001-2010
- Figure 5-6 U.S. Herb & Botanical Sales Growth for Top 10 Growth Products in 2010
- Figure 5-7 U.S. Herb & Botanical Sales & Growth, 2000-2017e
- Figure 5-8 Top 20 Herb & Botanical Companies in 2010
- Figure 5-9 U.S. Herb & Botanical Sales by Channel in 2010
- Figure 5-10 U.S. Herb & Botanical Sales and Annual Growth by Channel, 2008-2010
- Figure 5-11 U.S. Herbs & Botanicals Sales by Channel, 2000-2010
- Figure 5-12 U.S. Herb & Botanical vs. Dietary Supplement Sales Growth, 2000-2017e
- Figure 5-13 U.S. Herb & Botanical vs. Total Dietary Supplement Sales and Growth, 2011e-2017e
- Figure 5-14 U.S. Consumer Use of Herbs & Botanicals in 2010
- Figure 5-15 U.S. Consumer Use of Herbs & Botanicals in 1999
- Figure 5-16 U.S. Noni Juice Sales & Growth, 1999-2017e
- Figure 5-17 U.S. Noni Juice Sales by Channel in 2010
- Figure 5-18 U.S. Mangosteen Juice Sales & Growth, 2000-2017e
- Figure 5-19 U.S. Mangosteen Juice Sales by Channel in 2010
- Figure 5-20 U.S. Goji Juice Sales & Growth, 2000-2017e
- Figure 5-21 U.S. Goji Juice Sales by Channel in 2010
- Figure 5-22 U.S. Green Tea Sales & Growth, 1999-2017e
- Figure 5-23 U.S. Green Tea Sales by Channel in 2010
- Figure 5-24 U.S. Echinacea Sales & Growth, 1999-2017e
- Figure 5-25 U.S. Echinacea Sales by Channel in 2010
- Figure 5-26 U.S. Garlic Sales & Growth, 1999-2017e
- Figure 5-27 U.S. Garlic Sales by Channel in 2010
- Figure 5-28 U.S. Saw Palmetto Sales & Growth, 1999-2017e
- Figure 5-29 U.S. Saw Palmetto Sales by Channel in 2010
- Figure 5-30 U.S. Ginkgo Biloba Sales & Growth, 1999-2017e
- Figure 5-31 U.S. Ginkgo Biloba Sales by Channel in 2010
- Figure 5-32 U.S. Milk Thistle Sales & Growth, 1999-2017e
- Figure 5-33 U.S. Milk Thistle Sales by Channel in 2010
- Figure 5-34 U.S. Açaí Sales & Growth, 2002-2017e
- Figure 5-35 U.S. Açaí Sales by Channel in 2010
- Figure 5-36 U.S. Psyllium Sales & Growth, 1999-2017e
- Figure 5-37 U.S. Psyllium Sales by Channel in 2010
- Figure 5-38 U.S. Ginseng Sales & Growth, 1999-2017e
- Figure 5-39 U.S. Ginseng Sales by Channel in 2010
- Figure 5-40 U.S. Green Foods Sales & Growth, 2002-2017e
- Figure 5-41 U.S. Green Foods Sales by Channel in 2010
- Figure 6-1 U.S. Sports Nutrition Supplement Sales by Product Category in 2010
- Figure 6-2 U.S. Sports Nutrition Supplements vs. Total Supplement Sales , 2000-2010
- Figure 6-3 U.S. Sports Nutrition Supplement Sales by Product , 2000-2010
- Figure 6-4 U.S. Sports Nutrition Supplement Sales Growth by Product , 2000-2010
- Figure 6-5 U.S. Sports Nutrition Supplement Sales by Product as % of Total , 2000-2010
- Figure 6-6 U.S. Sports Nutrition Supplement Sales Growth by Product in 2010
- Figure 6-7 U.S. Sports Nutrition Supplement Sales & Growth, 2000-2017e
- Figure 6-8 U.S. Sports Nutrition Product Category Sales Growth, 2000-2017e
- Figure 6-9 Top 20 Sports Nutrition Supplement Companies in 2010
- Figure 6-10 U.S. Sports Nutrition Sales by Channel in 2010
- Figure 6-11 U.S. Sports Nutrition Supplement Sales and Annual Growth by Channel, 2008-2010
- Figure 6-12 U.S. Sports Nutrition Supplement Sales by Channel, 2000-2010
- Figure 6-13 U.S. Sports Nutrition Supplements vs. Dietary Supplements Sales Growth, 2000-2017e
- Figure 6-14 U.S. Sports Nutrition vs. Total Dietary Supplement Sales and Growth, 2011e-2017e
- Figure 6-15 U.S. Sports Nutrition Supplement Sales by Product, 2011e-2017e
- Figure 6-16 U.S. Sports Nutrition Supplement Sales by Product as % of Total, 2011e-2017e
- Figure 6-17 U.S. Consumer Use of Sports Nutrition Supplements in 2010
- Figure 6-18 U.S. Consumer Use of Sports Nutrition Supplements in 1999
- Figure 6-19 U.S. Sports Nutrition Powders & Formulas Sales & Growth, 2000-2017e
- Figure 6-20 U.S. Sports Nutrition Pills Sales & Growth, 2000-2017e
- Figure 6-21 U.S. Sports Nutrition Hardcore Drinks Sales & Growth, 2000-2017e
- Figure 7-1 U.S. Mineral Sales by Product Category in 2010
- Figure 7-2 U.S. Minerals vs. Total Supplement Sales , 2000-2010
- Figure 7-3 U.S. Mineral Sales by Product , 2000-2010
- Figure 7-4 U.S. Mineral Sales Growth by Product , 2000-2010
- Figure 7-5 U.S. Mineral Sales by Product at % of Total , 2000-2010
- Figure 7-6 U.S. Mineral Sales Growth by Product in 2010
- Figure 7-7 U.S. Mineral Sales & Growth, 2000-2017e
- Figure 7-8 Top 20 Mineral Companies in 2010
- Figure 7-9 U.S. Mineral Sales by Channel in 2010
- Figure 7-10 U.S. Mineral Sales and Annual Growth by Channel, 2008-2010
- Figure 7-11 U.S. Mineral Sales by Channel, 2000-2010
- Figure 7-12 U.S. Minerals vs. Dietary Supplements Sales Growth, 2000-2017e
- Figure 7-13 U.S. Minerals vs. Total Dietary Supplement Sales and Growth, 2011e-2017e
- Figure 7-14 U.S. Mineral Sales by Product , 2011e-2017e
- Figure 7-15 U.S. Mineral Sales by Product as % of Total , 2011e-2017e
- Figure 7-16 U.S. Consumer Use of Minerals in 2010
- Figure 7-17 U.S. Consumer Use of Minerals in 1999
- Figure 7-18 U.S. Calcium Sales & Growth, 1999-2017e
- Figure 7-19 U.S. Calcium Sales by Channel in 2010
- Figure 7-20 U.S. Magnesium Sales & Growth, 1999-2017e
- Figure 7-21 U.S. Magnesium Sales by Channel in 2010
- Figure 7-22 U.S. Chromium Sales & Growth, 1999-2017e
- Figure 7-23 U.S. Chromium Sales by Channel in 2010
- Figure 7-24 U.S. Zinc Sales & Growth, 1999-2017e
- Figure 7-25 U.S. Zinc Sales by Channel in 2010
- Figure 7-26 U.S. Selenium Sales & Growth, 1999-2017e
- Figure 7-27 U.S. Selenium Sales by Channel in 2010
- Figure 7-28 U.S. Potassium Sales & Growth, 1999-2017e
- Figure 7-29 U.S. Potassium Sales by Channel in 2010
- Figure 7-30 U.S. Iron Sales & Growth, 1999-2017e
- Figure 7-31 U.S. Iron Sales by Channel in 2010
- Figure 7-32 U.S. Other Mineral Sales & Growth, 1999-2017e
- Figure 7-33 U.S. Other Mineral Sales by Channel in 2010
- Figure 8-1 U.S. Meal Replacement vs. Total Supplement Sales , 2000-2010
- Figure 8-2 U.S. Meal Replacement Sales & Growth, 2000-2017e
- Figure 8-3 Top 10 Meal Replacement Supplement Companies in 2010
- Figure 8-4 U.S. Meal Replacement Sales by Channel in 2010
- Figure 8-5 U.S. Meal Replacement Supplement Sales and Annual Growth by Channel, 2008-2010
- Figure 8-6 U.S. Meal Replacement Supplements vs. Total Dietary Supplement Sales and Growth, 2011e-2017e
- Figure 8-7 U.S. Meal Replacement Supplements vs. Dietary Supplements Sales Growth, 2000-2017e
- Figure 8-8 U.S. Consumer Use of Meal Replacement Supplements in 2010
- Figure 8-9 U.S. Consumer Use of Meal Replacement Supplements in 1999
- Figure 9-1 U.S. Specialty Supplement Sales by Product Category in 2010
- Figure 9-2 U.S. Specialty Supplement vs. Total Supplement Sales , 2000-2010
- Figure 9-3 U.S. Specialty Supplement Sales by Product , 2000-2010
- Figure 9-4 U.S. Specialty Supplement Sales Growth by Product , 2000-2010
- Figure 9-5 U.S. Specialty Supplement Sales by Product as % of Total , 2000-2010
- Figure 9-6 U.S. Specialty Sales Growth by Top 8 Growth Products in 2010
- Figure 9-7 U.S. Specialty Sales & Growth, 2000-2017e
- Figure 9-8 Top 20 Specialty Supplement Companies in 2010
- Figure 9-9 U.S. Specialty Sales by Channel in 2010
- Figure 9-10 U.S. Specialty Sales and Annual Growth by Channel, 2008-2010
- Figure 9-11 U.S. Specialty Supplement Sales by Channel, 2000-2010
- Figure 9-12 U.S. Specialty vs. Total Dietary Supplements Sales Growth, 2000-2017e
- Figure 9-13 U.S. Specialty vs. Total Dietary Supplement Sales and Growth, 2011e-2017e
- Figure 9-14 U.S. Specialty Supplement Sales by Product , 2011e-2017e
- Figure 9-15 U.S. Specialty Supplement Sales by Product as % of Total , 2011e-2017e
- Figure 9-16 U.S. Consumer Use of Specialty/Other Supplements in 2010
- Figure 9-17 U.S. Consumer Use of Specialty Supplements in 1999
- Figure 9-18 U.S. Melatonin Sales & Growth, 1999-2017e
- Figure 9-19 U.S. Melatonin Sales by Channel in 2010
- Figure 9-20 U.S. Probiotics Sales & Growth, 1999-2017e
- Figure 9-21 U.S. Probiotics Sales by Channel in 2010
- Figure 9-22 U.S. DHEA Sales & Growth, 1999-2017e
- Figure 9-23 U.S. DHEA Sales by Channel in 2010
- Figure 9-24 U.S. Fish/Animal Oil Sales & Growth, 1999-2017e
- Figure 9-25 U.S. Fish/Animal Oil Sales by Channel in 2010
- Figure 9-26 U.S. Plant Oil Sales & Growth, 1999-2017e
- Figure 9-27 U.S. Plant Oil Sales by Channel in 2010
- Figure 9-28 U.S. Glucosamine/Chondroitin Sales & Growth, 1999-2017e
- Figure 9-29 U.S. Glucosamine/Chondroitin Sales by Channel in 2010
- Figure 9-30 U.S. Bee Products Sales & Growth, 1999-2017e
- Figure 9-31 U.S. Bee Products Sales by Channel in 2010
- Figure 9-32 U.S. CoQ10 Sales & Growth, 1999-2017e
- Figure 9-33 U.S. CoQ10 Sales by Channel in 2010
- Figure 9-34 U.S. 5HTP Sales & Growth, 1999-2017e
- Figure 9-35 U.S. 5HTP Sales by Channel in 2010
- Figure 9-36 U.S. SAMe Sales & Growth, 1999-2017e
- Figure 9-37 U.S. SAMe Sales by Channel in 2010
- Figure 9-38 U.S. MSM Sales & Growth, 1999-2017e
- Figure 9-39 U.S. MSM Sales by Channel in 2010
- Figure 9-40 U.S. Gelatin Sales & Growth, 1999-2017e
- Figure 9-41 U.S. Gelatin Sales by Channel in 2010
- Figure 9-42 U.S. Digestive Enzymes Sales & Growth, 1999-2017e
- Figure 9-43 U.S. Digestive Enzymes Sales by Channel in 2010
- Figure 9-44 U.S. Homeopathic Sales & Growth, 1999-2017e
- Figure 9-45 U.S. Homeopathic Sales by Channel in 2010
- Figure 9-46 U.S. Other Specialty Supplement Sales & Growth, 1999-2017e
- Figure 9-47 U.S. Other Specialty Supplement Sales by Channel in 2010
- Figure 10-1 U.S. Supplement Sales by Condition in 2010
- Figure 10-2 U.S. Dietary Supplement Sales & Growth by Condition Specific Market, 2006-2010
- Figure 10-3 U.S. Condition Specific Sales by Market, 2002-2010
- Figure 10-4 U.S. Condition Specific Sales by Top 17 Conditions, 2002-2010
- Figure 10-5 U.S. Condition Specific Supplement, OTC and Rx Sales in 2010
- Figure 10-6 U.S. General Health Condition Specific Supplement Sales by Product in 2010
- Figure 10-7 U.S. General Health Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-8 U.S. General Health Condition Specific Sales by Market, 2000-2010
- Figure 10-9 U.S. General Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-10 U.S. Cold/Flu-Immune Condition Specific Supplement Sales by Product in 2010
- Figure 10-11 U.S. Cold/Flu-Immune Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-12 U.S. Cold/Flu-Immune Condition Specific Sales by Market, 2002-2010
- Figure 10-13 U.S. Cold/Flu-Immune Condition Specific Supplement Sales, 2000-2010
- Figure 10-14 U.S. Sports/Energy/Weight-Loss Condition Specific Supplement Sales by Product in 2010
- Figure 10-15 U.S. Sports/Energy/Weight-Loss Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-16 U.S. Sports/Energy/Weight-Loss Condition Specific Sales by Market, 2002-2010
- Figure 10-17 U.S. Sports/Energy/Weight-Loss Condition Specific Supplement Sales, 2000-2010
- Figure 10-18 U.S. Brain/Mental Acuity Condition Specific Supplement Sales by Product in 2010
- Figure 10-19 U.S. Brain/Mental Acuity Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-20 U.S. Brain/Mental Acuity Condition Specific Sales by Market, 2002-2010
- Figure 10-21 U.S. Brain/Mental Acuity Condition Specific Supplement Sales, 2000-2010
- Figure 10-22 U.S. Insomnia Condition Specific Supplement Sales by Product in 2010
- Figure 10-23 U.S. Insomnia Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-24 U.S. Insomnia Condition Specific Sales by Market, 2002-2010
- Figure 10-25 U.S. Insomnia Condition Specific Supplement Sales, 2000-2010
- Figure 10-26 U.S. Mood/Depression Condition Specific Supplement Sales by Product in 2010
- Figure 10-27 U.S. Mood/Depression Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-28 U.S. Mood/Depression Condition Specific Sales by Market, 2002-2010
- Figure 10-29 U.S. Mood/Depression Condition Specific Supplement Sales, 2000-2010
- Figure 10-30 U.S. Menopause Condition Specific Supplement Sales by Product in 2010
- Figure 10-31 U.S. Menopause Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-32 U.S. Menopause Condition Specific Sales by Market, 2002-2010
- Figure 10-33 U.S. Menopause Condition Specific Supplement Sales, 2000-2010
- Figure 10-34 U.S. Cardio/Heart Health Condition Specific Supplement Sales by Product in 2010
- Figure 10-35 U.S. Cardio/Heart Health Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-36 U.S. Cardio/Heart Health Condition Specific Sales by Market, 2002-2010
- Figure 10-37 U.S. Cardio/Heart Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-38 U.S. Joint Health Condition Specific Supplement Sales by Product in 2010
- Figure 10-39 U.S. Joint Health Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-40 U.S. Joint Health Condition Specific Sales by Market, 2002-2010
- Figure 10-41 U.S. Joint Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-42 U.S. Sexual Health Condition Specific Supplement Sales by Product in 2010
- Figure 10-43 U.S. Sexual Health Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-44 U.S. Sexual Health Condition Specific Sales by Market, 2002-2010
- Figure 10-45 U.S. Sexual Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-46 U.S. Bone Health Condition Specific Supplement Sales by Product in 2010
- Figure 10-47 U.S. Bone Health Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-48 U.S. Bone Health Condition Specific Sales by Market, 2002-2010
- Figure 10-49 U.S. Bone Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-50 U.S. Gastrointestinal Health Condition Specific Supplement Sales by Product in 2010
- Figure 10-51 U.S. Gastrointestinal Health Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-52 U.S. Gastrointestinal Health Condition Specific Sales by Market, 2002-2010
- Figure 10-53 U.S. Gastrointestinal Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-54 U.S. Diabetes Condition Specific Supplement Sales by Product in 2010
- Figure 10-55 U.S. Diabetes Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-56 U.S. Diabetes Health Condition Specific Sales by Market, 2002-2010
- Figure 10-57 U.S. Diabetes Health Condition Specific Supplement Sales, 2000-2010
- Figure 10-58 U.S. Cancer Prevention Condition Specific Supplement Sales by Product in 2010
- Figure 10-59 U.S. Cancer Prevention Condition Specific Supplement Sales & Growth, 2000-2010
- Figure 10-60 U.S. Cancer Prevention Condition Specific Sales by Market, 2002-2010
- Figure 10-61 U.S. Cancer Prevention Condition Specific Supplement Sales, 2000-2010
- Figure 10-62 U.S. Hair/Skin/Nails Condition Specific Supplement Sales by Product in 2010
- Figure 10-63 U.S. Hair/Skin/Nails Condition Specific Supplement Sales & Growth, 2006-2010
- Figure 10-64 U.S. Hair/Skin/Nails Condition Specific Sales by Market, 2002-2010
- Figure 10-65 U.S. Hair/Skin/Nails Condition Specific Supplement Sales, 2006-2010
- Figure 10-66 U.S. Vision Condition Specific Supplement Sales by Product in 2010
- Figure 10-67 U.S. Vision Condition Specific Supplement Sales & Growth, 2006-2010
- Figure 10-68 U.S. Vision Condition Specific Sales by Market, 2002-2010
- Figure 10-69 U.S. Vision Condition Specific Supplement Sales, 2006-2010
- Figure 10-70 U.S. Anti-Aging Condition Specific Supplement Sales by Product in 2010
- Figure 10-71 U.S. Anti-Aging Condition Specific Supplement Sales & Growth, 2006-2010
- Figure 10-72 U.S. Anti-Aging Condition Specific Supplement Sales, 2006-2010
- Figure 11-1 U.S. Animal Nutrition Market: 2001-2013e
- Figure 11-2 U.S. Household Pet Ownership in 2010
- Figure 11-3 $45 Billion U.S. Total Pet Food, Supplies and Services Market in 2010
- Figure 11-4 U.S. Animal Supplement Sales by Targeted Condition
- Figure 11-5 $1.4 Billion U.S. Animal Supplement Sales by Channel in 2010
- Figure 11-6 U.S. Animal Supplement Sales: 2001-2013e
- Figure 11-7 NBJ’s Top U.S. Animal Supplement Companies in 2010
- Figure 11-8 Universe of U.S. Pet Supplement Companies in 2010
- Figure 12-1 U.S. Dietary Supplement Sales by Channel in 2010
- Figure 12-2 U.S. Dietary Supplement Sales and Annual Growth by Channel, 2008-2010
- Figure 12-3 U.S. Natural & Specialty Retail Channel Dietary Supplement Sales by Product in 2010
- Figure 12-4 U.S. Natural & Specialty Retail Channel Dietary Supplement Sales & Annual Growth by Product, 2008-2010
- Figure 12-5 U.S. Natural & Specialty Retail Channel Dietary Supplement Sales by Product, 2000-2010
- Figure 12-6 U.S. Natural & Specialty Retail Dietary Supplement Sales & Growth, 1998-2010
- Figure 12-7 U.S. Natural & Specialty Retail Channel Dietary Supplement Sales by Product , 2011e-2017e
- Figure 12-8 U.S. Natural & Specialty Retail vs. Total Dietary Supplement Sales Growth, 2000-2017e
- Figure 12-9 NBJ Manufacturer Survey: Whole Foods as Quality Standard
- Figure 12-10 NBJ Manufacturer Survey: Impact of Whole Foods Standards
- Figure 12-11 U.S. Mass Market Retail Channel Dietary Supplement Sales by Product in 2010
- Figure 12-12 U.S. Mass Market Retail Channel Dietary Supplement Sales & Annual Growth by Product, 2008-2010
- Figure 12-13 U.S. Mass Market Retail Channel Dietary Supplement Sales by Product , 2000-2010
- Figure 12-14 U.S. Mass Market Retail Dietary Supplement Sales & Growth, 1998-2010
- Figure 12-15 U.S. Mass Market Retail Channel Dietary Supplement Sales by Product , 2011e-2017e
- Figure 12-16 U.S. Mass Market Retail vs. Total Dietary Supplement Sales Growth 2000-2017e
- Figure 12-17 Walmart vs. Mass Market Supplement Industry Growth
- Figure 12-18 U.S. Practitioner Channel Dietary Supplement Sales by Product in 2010
- Figure 12-19 U.S. Practitioner Channel Dietary Supplement Sales & Annual Growth by Product, 2008-2010
- Figure 12-20 U.S. Practitioner Channel Dietary Supplement Sales by Product , 2000-2010
- Figure 12-21 U.S. Practitioner Dietary Supplement Sales & Growth, 1998-2010
- Figure 12-22 U.S. Practitioner Channel Dietary Supplement Sales by Product , 2011e-2017e
- Figure 12-23 U.S. Practitioner vs. Total Dietary Supplement Sales Growth, 2000-2017e
- Figure 12-24 U.S. Multi-level Marketing Channel Dietary Supplement Sales by Product in 2010
- Figure 12-25 U.S. Multi-Level Marketing Channel Dietary Supplement Sales & Annual Growth by Product, 2008-2010
- Figure 12-26 U.S. Multi-Level Marketing Channel Dietary Supplement Sales by Product , 2000-2010
- Figure 12-27 U.S. Multi-Level Marketing Dietary Supplement Sales & Growth, 1998-2010
- Figure 12-28 U.S. Multi-Level Marketing Channel Dietary Supplement Sales by Product , 2011e-2017e
- Figure 12-29 U.S. Multi-Level Marketing vs. Total Dietary Supplement Sales Growth, 2000-2017e
- Figure 12-30 U.S. Mail Order/DRTV/Radio Channel Dietary Supplement Sales by Product in 2010
- Figure 12-31 U.S. Mail Order/DRTV/Radio Channel Dietary Supplement Sales & Annual Growth by Product, 2008-2010
- Figure 12-32 U.S. Mail Order/DRTV/Radio Channel Dietary Supplement Sales by Product , 2000-2010
- Figure 12-33 U.S. Mail Order/DRTV/Radio Dietary Supplement Sales & Growth, 1998-2010
- Figure 12-34 U.S. Mail Order/DRTV/Radio Channel Dietary Supplement Sales by Product , 2011e-2017e
- Figure 12-35 U.S. Mail Order/DRTV/Radio vs. Total Dietary Supplement Sales Growth, 2000-2017e
- Figure 12-36 U.S. Internet Channel Dietary Supplement Sales by Product in 2010
- Figure 12-37 U.S. Internet Channel Dietary Supplement Sales & Annual Growth by Product, 2008-2010
- Figure 12-38 U.S. Internet Channel Dietary Supplement Sales by Product , 2000-2010
- Figure 12-39 U.S. Internet Dietary Supplement Sales & Growth, 1998-2010
- Figure 12-40 U.S. Internet Channel Dietary Supplement Sales by Product , 2011e-2017e
- Figure 12-41 U.S. Internet vs. Total Dietary Supplement Sales Growth, 2000-2017e
- Figure 13-1 Global Nutrition Industry Sales by Product, 2008
- Figure 13-2 Global Nutrition Industry Sales & Growth, 2000-2014e
- Figure 13-3 Global Nutrition Industry Sales by Product, 1999-2008
- Figure 13-4 U.S. Nutrition Industry Sales by Product as % of Total, 1998-2008
- Figure 13-5 Global Nutrition Industry Sales by Product, 2009e-2014e
- Figure 13-6 Global Nutrition Industry Sales by Region, 1999-2008
- Figure 13-7 Global Nutrition Industry Sales by Region, 2009e-2014e
- Figure 13-8 Global Supplement Sales by Region, 2008
- Figure 13-9 Global Supplement Industry Sales & Growth, 2000-2014e
- Figure 13-10 Global Supplement Sales by Region, 1999-2008
- Figure 13-11 European Supplement Sales by Region, 1999-2008
- Figure 14-1 NBJ Manufacturer Survey: Future of Genetically Modified Organisms
- Figure 15-1 24 Hour Fitness (Apex Fitness) S.W.O.T. Analysis
- Figure 15-2 Abbott Laboratories S.W.O.T. Analysis
- Figure 15-3 Airborne Consumer Health S.W.O.T. Analysis
- Figure 15-4 Alacer S.W.O.T. Analysis
- Figure 15-5 Applied Nutrition (Irwin Naturals) S.W.O.T. Analysis
- Figure 15-6 AST Sports Science S.W.O.T. Analysis
- Figure 15-7 Atkins Nutritionals S.W.O.T. Analysis
- Figure 15-8 Atrium Innovations S.W.O.T. Analysis
- Figure 15-9 Barlean’s Organic Oils S.W.O.T. Analysis
- Figure 15-10 Basic Research/Zoller Labs S.W.O.T. Analysis
- Figure 15-11 Bausch & Lomb S.W.O.T. Analysis
- Figure 15-12 Bayer Group S.W.O.T. Analysis
- Figure 15-13 Bio-Botanica (Nature’s Answer) S.W.O.T. Analysis
- Figure 15-14 Bluebonnet Nutrition S.W.O.T. Analysis
- Figure 15-15 Botanical Laboratories S.W.O.T. Analysis
- Figure 15-16 Carlson Laboratories S.W.O.T. Analysis
- Figure 15-17 Carlyle Group - NBTY S.W.O.T. Analysis
- Figure 15-18 Coromega S.W.O.T. Analysis
- Figure 15-19 CytoSport S.W.O.T. Analysis
- Figure 15-20 Factor Nutrition S.W.O.T. Analysis
- Figure 15-21 Flora S.W.O.T. Analysis
- Figure 15-22 Gaia Herbs S.W.O.T. Analysis
- Figure 15-23 Gaspari Nutrition S.W.O.T. Analysis
- Figure 15-24 Glanbia (Optimum Nutrition) S.W.O.T. Analysis
- Figure 15-25 GlaxoSmithKline S.W.O.T. Analysis
- Figure 15-26 GNC (contract manufacturing) S.W.O.T. Analysis
- Figure 15-27 Healthy Directions S.W.O.T. Analysis
- Figure 15-28 Hero Nutritionals S.W.O.T. Analysis
- Figure 15-29 International Vitamin Corporation S.W.O.T. Analysis
- Figure 15-30 Iovate S.W.O.T. Analysis
- Figure 15-31 iSatori Technologies S.W.O.T. Analysis
- Figure 15-32 ISI Brands S.W.O.T. Analysis
- Figure 15-33 Jarrow Formulas S.W.O.T. Analysis
- Figure 15-34 Kaizen S.W.O.T. Analysis
- Figure 15-35 Kikkoman (Country Life, Allergy Research Group) S.W.O.T. Analysis
- Figure 15-36 Labrada Nutrition S.W.O.T. Analysis
- Figure 15-37 LaneLabs-USA S.W.O.T. Analysis
- Figure 15-38 Liberty Media (Bodybuilding.com) S.W.O.T. Analysis
- Figure 15-39 Life Extension Foundation S.W.O.T. Analysis
- Figure 15-40 Martek (Amerifit Brands) S.W.O.T. Analysis
- Figure 15-41 Mason Vitamins S.W.O.T. Analysis
- Figure 15-42 Matrixx Initiatives S.W.O.T. Analysis
- Figure 15-43 Max Muscle Sports Nutrition S.W.O.T. Analysis
- Figure 15-44 Maximum Human Performance S.W.O.T. Analysis
- Figure 15-45 McNeil Nutritionals S.W.O.T. Analysis
- Figure 15-46 MegaFood S.W.O.T. Analysis
- Figure 15-47 Metagenics S.W.O.T. Analysis
- Figure 15-48 Natural Alternatives S.W.O.T. Analysis
- Figure 15-49 Natural Factors S.W.O.T. Analysis
- Figure 15-50 Nature’s Best S.W.O.T. Analysis
- Figure 15-51 Nature’s Products S.W.O.T. Analysis
- Figure 15-52 Nestlé S.W.O.T. Analysis
- Figure 15-53 New Chapter S.W.O.T. Analysis
- Figure 15-54 NOW Foods S.W.O.T. Analysis
- Figure 15-55 Nutraceutical International Corporation S.W.O.T. Analysis
- Figure 15-56 Nutramax S.W.O.T. Analysis
- Figure 15-57 Nutrition Research Group (ANSI) S.W.O.T. Analysis
- Figure 15-58 Pfizer S.W.O.T. Analysis
- Figure 15-59 Pharmavite S.W.O.T. Analysis
- Figure 15-60 Plethico (Natrol) S.W.O.T. Analysis
- Figure 15-61 ProCaps Laboratories (Andrew Lessman) S.W.O.T. Analysis
- Figure 15-62 Proctor & Gamble (Metamucil) S.W.O.T. Analysis
- Figure 15-63 Progressive Laboratories S.W.O.T. Analysis
- Figure 15-64 ProPhase Labs S.W.O.T. Analysis
- Figure 15-65 Renew Life Formulas S.W.O.T. Analysis
- Figure 15-66 S.A.N Corporation S.W.O.T. Analysis
- Figure 15-67 Sanofi-Aventis S.W.O.T. Analysis
- Figure 15-68 Schiff S.W.O.T. Analysis
- Figure 15-69 Schwabe S.W.O.T. Analysis
- Figure 15-70 Standard Homeopathic S.W.O.T. Analysis
- Figure 15-71 Standard Process S.W.O.T. Analysis
- Figure 15-72 Swanson Health S.W.O.T. Analysis
- Figure 15-73 Thorne Research S.W.O.T. Analysis
- Figure 15-74 Threshold Enterprises S.W.O.T. Analysis
- Figure 15-75 Unilever (SlimFast) S.W.O.T. Analysis
- Figure 15-76 USPlabs S.W.O.T. Analysis
- Figure 15-77 Vita-Tech International S.W.O.T. Analysis
- Figure 15-78 VMI Nutrition S.W.O.T. Analysis
- Figure 15-79 VPX Sport Nutrition S.W.O.T. Analysis
- Figure 15-80 Wellnx Life Sciences (NX Labs, Slimquick) S.W.O.T. Analysis
- Figure 15-81 Xymogen S.W.O.T. Analysis

