Global market intelligence firm, Netscribes, Inc. released its latest report on the ‘Hotel Industry in India 2014’. With Indian tourism and hospitality emerging as a chief growth driver for services industry in India, hotel sector is only poised for further growth. Though economic slowdown has resulted in low occupancy and average room rates for hotels across certain major cities in the country, Indian hotel sector is still expected to show healthy prospects compared to global hotel growth. At a time when global hospitality conditions are still nearing saturation, Indian hospitality sector is being considered as a viable proposition for players.
Netscribes’ latest market research report titled Hotel Industry in India 2014 states that the increasing tourist footfall both domestic as well as foreign has been instrumental in bolstering growth of hotels across the country. Rising number of tourists is also aided with the ever increasing disposable income at the hands of common people who indulge in short trips throughout the year. Factors like medical tourism and government support augur well for the sector’s growth. Another recent phenomenon witnessed in the country is the upsurge of corporate events especially for companies and business travelers which again lead to the rise in demand for hotel rooms. Further, the sector has also witnessed rise in foreign investments especially for setting up new hotels which reason out why the sector is being looked at as one of profound growth for years to come.