Netpop | Connect: Social Networkers ChinaNetpop ResearchDecember 22, 2008 49 Pages - SKU: MDSC2107554 |
| Countries covered: China Netpop® Research reports that social networking is growing in popularity and influence in China. Today, 24 percent of all Chinese broadband users regularly participate in social networking - an increase of 9 percent since 2007 - and social networking sites were influential in 20 percent of users’ purchase decisions. The report also reveals a complex social networking market: Fierce competition exists between many local (Chinese) sites and global leaders Facebook and MySpace. The report includes:
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