Advertising - Chile - a snapshot (2011)


October 3, 2011
24 Pages - SKU: SNAP6588564
License type:
Countries covered: Chile

Advertising in Chile by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2011. This market covers all TV, printed media, other above the line, radio and below the line promotion of products and ideas directly and indirectly to commerce and consumers but excludes sponsorship and PR. Market size is gross expenditure as billed advertising and/or media, direct marketing agencies. Market size for Advertising in Chile is given in CLP with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for Chile. Population, Consumer Price Index (CPI), Gross Domestic Product (GDP), Exchange Rates.


Additional Information

Company Listed

BBDO (Omnicom Group Inc.)
DDB Chile S.A.
Dittborn and Unzueta S.A
J. Walter Thompson (WPP plc)
Lowe and Partners (Interpublic Group)
Mayo Publicidad S.A
McCann Worldgroup (Interpublic Group)
Prolam Y & R (WPP plc)
Proximity Worldwide
TBWA / FREDERICK (Omnicom Group Inc.)

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