The 2011 Ultimate Guide to Location Based Services and ApplicationsMind Commerce PublishingJanuary 1, 2011 121 Pages - SKU: CCJQ6057007 |
Additional Information
MethodologyThis report is multi-dimensional, providing the audience with technology and business insights, quantitative and qualitative analysis, and case-studies providing oversight of strategy and implementation.
Further, the report identifies trending opportunities to exploit ahead of market cycles. Examined are intellectual property triggers, which are commonly ignored among one-off product vendors, particularly application and content developers. The merits of supply chain orders are also examined to determine their usefulness in corporate and/or product strategy, marketing partnerships, and sales planning.
Report Structure
The full report is organized into the following sections:
- Basic and Advanced Location Technologies
- LBS Ecosystem and Value Chain
- Commercial Applications
- Market Modeling
- Appendix
- Learn the impact of Tier 1 vendors in developing partnerships, supply chains, and distribution channels
- Discover why the LBS applications covered in this report will thrive in 2011 - from gambling and map mash-ups to predictive traffic navigation and classified ads
- Access an intensive comparative analysis of cellular and non-cellular technologies available for LBS provided in a easy-to-read format
- Review of the Friends and Family locator applications and services
- Resource guide to the best executive teams, marketers, and VCs that are focused on LBS investments at all stages
- Executive tools include comparative charts, use-cases/case studies, ecosystems frameworks, supply chain maps
- Learn current and future uses for cloud services including PaaS, NaaS, LaaS, and SaaS
- Learn the current focus of the standard players in LBS for mobile search, navigation, social, wireless carriers and mobile operators, infrastructure, and platforms.
- Industry players seeking the latest strategic industry developments
- Investors interested in capitalizing on the burgeoning LBS industry
- Infrastructure providers interesting in integrating user location into applications
- Software providers that seek an understanding of key application requirements and competitive information
- Anyone interested in the structure and interrelationships of the LBS industry, technologies, and the impact of the growing mobile personalization market
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