The Evolution of Google: Communications, Content, Commerce and Applications 2012 – 2017


July 1, 2012
135 Pages - SKU: CCJQ3954838
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First revolutionizing search, Google is evolving to become a force in Communications, Content, Commerce and Applications.

This research evaluates Google’s current offerings and their anticipated evolution over the next five years.

The report analyzes key areas such as how Google is positioning itself to be a dominant player in mobile commerce.

The research also includes competitive analysis of Cloud Payments vs. NFC, Google Now vs. Apple Siri, SWOT analysis of Amazon Cloud offerings, and more.

Target Audience:
  • Google and their competitors
  • Media companies and portals
  • Incumbent network operators
  • Banks and other financial institutions
  • Application development companies
  • Mobile marketing/commerce companies
  • Telecommunications infrastructure providers
  • Wireless device and personal electronics companies



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