MediaAnalyst Business Information Industry Report (Global) March 2009MediaAnalyst, Ltd.March 1, 2009 SKU: MEA2200444 |
| Countries covered: Global Why is the STM industry so profitable, what's the latest on 'open access', how did business information publishers create a new market and, at the same time, strengthen their competitive position, why did Reed Elsevier want to sell its B2B publishing business and how does advertising on yell.com compare to Google. These and many other issues are covered in a comprehensive analysis of the industry dynamics for the global business information industry. The report is divided into four industries: Scientific, Technical and Medical (STM), Accounting, Tax, Legal and Regulatory (ATLR), B2B publishing and Directories. It uses proven economic frameworks to provide a balanced and objective assessment of the issues facing the industry. Questions answered in this report include: Scientific, Technical and Medical Demand factors How is the market segmented? What are the drivers of demand? Why does buyer behaviour support prices? What are the threats to this business? Supply factors What are the barriers to entry? Who are the main players and how do they compete? How has the industry shifted its model from print to digital? What are the challenges facing suppliers? Accounting, Tax, Legal and Regulatory Demand factors How does the size of a buyer influence demand? What strategies have been adopted to reduce buyer power? What is the threat of substitution? Supply factors Who are the main players and how do they compete? What strategies have suppliers adopted to boost demand? B2B Publishing Demand factors How do revenues in B2B publishing differ from consumer publishing? Which are the most cyclical revenue streams for B2B publishers? How has the internet affected the revenue model for B2B magazines? Supply factors Why is the B2B publishing industry so fragmented? Who are the main players? What innovations have players introduced to boost their competitive position? Directories Demand factors What are the drivers of demand? Why does the industry have monopoly characteristics? How has the threat of substitutes increased and made life difficult for players in this industry? Supply factors What are the barriers to entry in this business? How does the UK market differ to the US market? Who are the major players in continental Europe? |
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