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Teens (13-19) Market Research Reports & Industry Analysis

According to the most recent available Census data, there are 25.6 million individuals in the 12- to 17-year-old age group. The population of 15- to 17-year-olds is slightly greater than that of 12- to 14-year-olds. As in other young age groups, male teens outnumber their female counterparts. Males account for 51.2% of those in the 14- to 17-year-old age group.

As a result of relatively high birth rates among multicultural females and declining birth rates among non-Hispanic Whites, multicultural population groups are increasing in importance within younger age groups in the U.S. population, including teens. Non-Hispanic Whites represent 82% of those aged 65 and over, but only 61% of those in the 14- to 17-year-old age group. Multicultural kids in the 12- to 17-year-old age group now account for around 40% of the teen population.

While 21.8% of the adult population lives in the 10 largest metropolitan areas, only 20.5% of teens can be found in the largest metro areas. Teens are slightly more likely to live in rural areas and smaller urban areas outside the 100 largest metropolitan areas.

Another aspect of the teens market takes the form of expenditures by families on children in the 12- to 17-year-old age group. Based upon data compiled by the U.S. Department of Agriculture (USDA), it is estimated that families spend a total of $4,191 on 12- to 14-year-olds in the key consumer-product categories of food, clothing, personal-care items, entertainment, and reading materials. Per capita expenditures in these categories on 15- to 17-year-olds total $4,365.

In the aggregate, families spend around $110 billion in these categories. Expenditures for food account for the majority (54.1%) of family spending in the categories included in this analysis. Older teens account for a slightly disproportionate share of overall family spending on teens. Those in the 15- to 17-year-old age group represent 50.9% of the teens population and receive 51.9% of family expenditures.

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Teens (13-19) Industry Research & Market Reports

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Kids OnTrack : April 2014
4/30/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Kids OnTrack : May 2014
5/31/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Teens OnTrack March 2014
4/30/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Consumer Goods: Consumer Lifestyles in Sweden
5/27/2014 | published by: Euromonitor International
... spenders on everything from smartphones to foreign travel, with bidding wars increasingly commonplace in the Stockholm property market. Euromonitor's Consumer Lifestyles in Sweden report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage ...  |  read more...
USD 1,900
Teens OnTrack April 2014
5/31/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Teens OnTrack June 2014
6/30/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Teens, College Students and Finance - US - May 2014
5/1/2014 | published by: Mintel International Group Ltd.
... college students is projected to shrink, and many of them aren’t interested in financial topics, anyway. Reaching them will require meeting them where they are, meaning that institutions need to adopt new methods of communications ...  |  read more...
USD 3,995
Kids OnTrack : February 2014
2/28/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Teens OnTrack January 2014
1/31/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Teens OnTrack February 2014
3/31/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
Youthscape Report: Attitudes, Behaviour and Spending Habits of UK Kids & Teens, Q3: 2013
1/1/2014 | published by: Swapit
... of UK kids and teens (aged 8-16). The study comprises analysis of responses from 1,000 8-16 year olds and addresses topics as diverse as social issues, brand perception, technology usage and leisure activities. The report ...  |  read more...
USD 1,500
Kids OnTrack : March 2014
3/31/2014 | published by: Swapit
... artists presented as a top 10 list for each section. The research comes directly from kids themselves providing us with an insight into their thinking on a monthly basis and keeping you up to date ...  |  read more...
USD 800
CHILDWISE Monitor Report 2013-14 - Computers and the Internet
1/14/2014 | published by: Childwise
... This year, more than 2400 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics. This report focuses on children's ownership and use of computers, and their use of ...  |  read more...
USD 800
CHILDWISE Monitor Report 2013-14 - Money
1/14/2014 | published by: Childwise
... and key behaviour, now in its 20th year.  This year, more than 2400 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics. This report focuses on children's income  |  read more...
USD 350
CHILDWISE Monitor Report 2013-14 - Children's Purchasing
1/14/2014 | published by: Childwise
... and key behaviour, now in its 20th year.  This year, more than 2400 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics. This report focuses on children's spending  |  read more...
USD 500
CHILDWISE Monitor Report 2013-14 - Sports
1/14/2014 | published by: Childwise
... behaviour, now in its 20th year.  This year, more than 2400 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics. This report focuses on children's participation in sports  |  read more...
USD 350
CHILDWISE Monitor Report 2013-14 - The London 2012 Olympics
1/14/2014 | published by: Childwise
... 20th year.  This year, more than 2400 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics. This report focuses on children's evaluation of the London 2012 Olympic Games  |  read more...
USD 350
CHILDWISE Monitor Report 2013-14 - Activities
1/14/2014 | published by: Childwise
... now in its 20th year.  This year, more than 2400 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics. This report focuses on children's out of school activities  |  read more...
USD 350
Apple Customer Experience
4/1/2014 | published by: Youth Research Partners
... in the last 5 years based solely on consisntently providing a great customer experience for its customers. This report focuses on the three pillars of Customer Experience that make Apple the most loved and profitable ...  |  read more...
USD 245
Youth, Mobile and Influence
4/1/2014 | published by: Youth Research Partners
... key to acquiring new customers and preventing churn. This report answers the following key questions on youth, mobile and influence: 1. Why is influence important for handset sales? 2. Who drives influence and where does ...  |  read more...
USD 245
Win Hearts and Minds of Customers
4/1/2014 | published by: Youth Research Partners
... hearts and minds of customers. What we have found is that winning the hearts and minds of customers has less to do with product features and more to do with emotional appeal of the brand. ...  |  read more...
USD 245
Youth and Handset Pricing
4/1/2014 | published by: Youth Research Partners
... approach of cheap handset models help the brand win the youth market? What do youth look for when they make a handset purchase decision? How can brands retain their young customers when their contract expires ...  |  read more...
USD 245
Youth Strategy: HTC, Motorola, Sony
4/1/2014 | published by: Youth Research Partners
... and RIM. The growth of smartphone has allowed new players like HTC, ZTE, LG and Huawei to grab a slice of the market as well. But the big question for all brands remains the same: ...  |  read more...
USD 245
Youth and Mobile Operators
4/1/2014 | published by: Youth Research Partners
... how operators can effectively acquire youth customers and earn their loyalty. We also cover new revenue opportunities for operators in the youth market and latest youth trends in mobile messaging, gaming, shopping, social media & ...  |  read more...
USD 245
Youth and Prepaid Market
4/1/2014 | published by: Youth Research Partners
... prepaid plans instead of having to rely on family contracts where handset costs were subsidized. But there is more to prepaid that attracts the attention of young customers and will continue to do so in ...  |  read more...
USD 245
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