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Mature: market research reports

70

Discover the trends, behaviors and attitudes of the mature market. Choose a report below for comprehensive demographic research and marketing strategies on products and services for seniors and older adults.

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Mature market research reports and industry analysis

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The 2012/13 Source Book of Multicultural Experts
9/1/2012 | published by: Multicultural Marketing Resources
... and niche markets: African American, Asian American, Hispanic, among others; Cross-reference listings guide readers to find a company by business type (e.g. ad agencies, professional organizations, research firms, media), by industry area of expertise (e.g. ...  |  more...
$19.95
Australia in 2030: The Future Demographic
8/28/2012 | published by: Euromonitor International
... as well as substantial natural population growth. Between 2010 and 2030 the foreign-born population will increase nearly twice as fast as the Australian-born population accounting for 34.4% of the total population in 2030. Life expectancy ...  |  more...
$900.00
Older Americans: A Changing Market, 7th ed.
6/1/2012 | published by: New Strategist Publications, Inc.
... the 55-or-older population continues with each birthday celebrated by the enormous Baby-Boom generation as it enters the older age groups. The new seventh edition of Older Americans: A Changing Market includes the latest statistics on ...  |  more...
$69.95
Lifestyles of the Over-55s - UK - April 2012
4/1/2012 | published by: Mintel International Group Ltd.
... products of genuine quality. However brands’ marketing strategies need to be more inclusive of this demographic, as 2.3 million adults aged 55+ feel that companies and stores don’t cater to the tastes of their age ...  |  more...
$2,758.00
Insights Into Ageing in Ireland
3/16/2012 | published by: Emerald Group Publishing Limited
... course older people themselves. However, it does seem that too often our increasing life spans and ageing populations are being seen as a problem and talked about only in terms of a burden and cost. ...  |  more...
$199.00
Alcoholic Drinks and an Aging Population
2/7/2012 | published by: Business Insights
... Introduction Consumers aged 50+ represent an attractive and significant market for alcoholic drinks. It’s now time to start paying more attention to them: they already represent a large section of society – and their numbers ...  |  more...
$2,875.00
Western Europe In 2030: The Future Demographic
1/31/2012 | published by: Euromonitor International
... elderly population (65+) will grow rapidly, particularly those aged 80+, as life expectancy increases. The working age population will decrease despite positive net migration. Euromonitor International's Future Demographic reports provide in-depth data and analysis of ...  |  more...
$900.00
R&D Trends: Depression – Clinical attrition driven by mature market conditions
1/25/2012 | published by: MarketLine
... EU. Despite the heightened competition within the marketplace, an abundance of drugs remain in the pipeline. Features and benefits Understand key dynamics in the R&D pipeline for new depression therapies Benchmark novel and existing therapies ...  |  more...
$3,800.00
Underbanked and Unbanked Consumers in the U.S.: Successfully Targeting Consumers of Alternative Financial Services, 2nd Edition
7/1/2011 | published by: Packaged Facts
... seen as a viable alternative to banks by the 26% of U.S. households that are underbanked or unbanked. This report analyzes the retail financial services activities and the macro and micro economic trends that have ...  |  more...
$3,375.00
Healthy 50+ Americans: Trends and Opportunities in the Emerging Wellness Market
4/1/2011 | published by: Packaged Facts
... exercise. Anchored by boomers who firmly believe that getting older means getting better, Packaged Facts’ Healthy 50+ Americans: Trends and Opportunities in the Emerging Wellness Market offers marketers a look into the future of an ...  |  more...
$3,465.00
Opportunities in Malnutrition Management
3/21/2011 | published by: Business Insights
... assesses malnutrition associated with eating disorders and the aging population. The report also identifies market opportunities for the food industry. Features and benefits Analyze different strategies that have been developed by companies to meet specific ...  |  more...
$4,795.00
Phones Targeting 55-and-Older US Demographic: Hardware Feature Differentiations
2/1/2011 | published by: In-Stat
... to this market. With compelling user interfaces creating competitive advantages, the market has now shifted its focus from individual features to integrating and improving existing capabilities to provide the best experience. This report identifies and ...  |  more...
$2,995.00
South Africa Segment Report: Mature Couples
11/1/2010 | published by: Analytix Business Intelligence
... and Products Survey conducted by the South African Advertising Research Foundation. Some of the key questions the report will help you to answer are: Who are mature couples? e.g. age, gender, affluence, life-stage, geographics How ...  |  more...
$750.00
Selling to Seniors
11/1/2010 | published by: CD Publications
... Seniors includes case studies of successful sales approaches, interviews with industry experts, reviews of ad campaigns, highlights of research studies, updates on Congressional legislation, and reports on demographic trends. Selling to Seniors contains tips to ...  |  more...
$297.00
When You Get Old and Lose Your Car (What happens when elderly parents can no longer drive)
10/20/2010 | published by: Wireless Healthcare
... during the next decade. Also set to grow is the number of people who are forced to surrender their driving license, or fail to get their license renewed. Once an automobile driver in the UK ...  |  more...
$95.00
Senior Purchasing Decisions - US
5/1/2010 | published by: Mintel International Group Ltd.
... dining out, vacations, investments, and major purchases. The reasons for this are both financial and social: Seniors who live with a spouse or partner tend to have higher household income. Because the costs of housing ...  |  more...
$3,995.00
United States of America in 2030: The Future Demographic
4/1/2010 | published by: Euromonitor International
... of foreign-born residents in the world and more than two-thirds live in just six states. The USA is the fifth largest Spanish-speaking country in the world, and in 2010-2030, the Hispanic population will be growing ...  |  more...
$900.00
United States of America in 2030: The Future Demographic
4/1/2010 | published by: Euromonitor International
... It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be ...  |  more...
$900.00
Older Americans Information Directory, 2010
3/1/2010 | published by: Grey House Publishing Inc
... to enrich their lives. Updated with hundreds of new entries and thousands of enhancements New Articles on Social Agencies, Self-Advocacy, Laws Governing Senior Citizens and Building Healthy Routines The most important resources for Older Americans ...  |  more...
$165.00
Targeting the Over-50s - Ireland
3/1/2010 | published by: Mintel International Group Ltd.
... in recent history, it is the one demographic that is projected to grow significantly in number over the coming decades. Added to this, it is among these consumers that the majority of the wealth - ...  |  more...
$1,675.00
In-home Entertainment - Ireland
2/1/2010 | published by: Mintel International Group Ltd.
... such as on-demand TV services. The sheer amount of functions available with on-demand services may be overwhelming to some consumers, especially those aged 65+, who are used to less complex television services in the past.  |  more...
$985.00
The Future of Senior Nutrition: Key ingredients, strategic issues and targeted opportunities for older consumers
11/10/2009 | published by: Business Insights
... improve there health. Their needs are unmet by current functional food offerings, presenting a tremendous opportunity for food and beverage marketers. The market for senior products continues to grow with the tremendous increase in this ...  |  more...
$4,795.00
Older Americans: A Changing Market, 6th ed.
7/1/2009 | published by: New Strategist Publications, Inc.
... it has devasted millions of Boomers, making an understanding of the older market increasingly vital to both businesses and government. Older Americans: A Changing Market tells you what you need to know. The sixth edition ...  |  more...
$69.95
The Elder Care Market: Products and Services
6/1/2009 | published by: BCC Research
... The healthcare segment has the largest share of the market, worth $146.4 billion in 2008 and an estimated $172.2 billion in 2009. This should increase at a CAGR of 9.1% to reach $266.8 billion in ...  |  more...
$4,850.00
Greying Gadgets - How Older Americans Shop For and Use Consumer Electronics
3/31/2009 | published by: Consumer Electronics Association
... study, conducted jointly by CEA and TNS Compete provides new insights into this unique consumer segment, and reveals: Technology usage and overall perceptions of technology Which CE products appeal to this demographic and how much ...  |  more...
$999.00
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