US: 800.298.5699
Int'l: +1.240.747.3093
 
Matching geography
Reports matching your search in:
 
 
Join Alert Me now!
Receive bi-weekly email alerts on new market research

Sign up today!
 

Television Advertising Market Research Reports & Industry Analysis

RSS Feeds

Television Advertising Industry Research & Market Reports

  2  next >
The 2013-2018 Outlook for Television Advertising in the United States
1/9/2013 | published by: Icon Group International, Inc.
... across some 12,700 cities in the United States. For each city in question, the percent share the city is of it’s state and of the United States is reported. These comparative benchmarks allow the reader ...  |  read more...
USD 495
Plunkett's Advertising & Branding Industry Trends & Statistics 2013: A Summary of Plunkett's Advertising & Branding Industry Almanac 2013
5/16/2013 | published by: Plunkett Research, Ltd.
... condensed market research report excerpted from Plunkett’s Advertising & Branding Industry Almanac 2013, including forecasts and market estimates, technologies analysis and vital statistical tables. You will gain significant insights that can help you shape your ...  |  read more...
USD 199.99
Global Media & Entertainment - Indstry Insight
6/1/2013 | published by: Cygnus Research
... the world (about 32% of global market), with a value of USD464 billion in 2011, followed by Japan, China, Germany and UK. Advertising contributes about 35% of the total revenue, with subscribers/ viewers contributing the ...  |  read more...
USD 900
Advertising – South Korea – a snapshot (2012)
11/1/2012 | published by: Mintel - Snapshots
... and below the line promotion of products and ideas directly and indirectly to commerce and consumers but excludes sponsorship and PR. Market size is gross expenditure as billed advertising and/or media, direct marketing agencies. Market ...  |  read more...
USD 600
Advertising – Vietnam – a snapshot (2012)
11/1/2012 | published by: Mintel - Snapshots
... below the line promotion of products and ideas directly and indirectly to commerce and consumers. It excludes sponsorship and PR. Market size is gross expenditure as billed by advertising and/or media, direct marketing agencies. Market ...  |  read more...
USD 600
Advertising – Spain – a snapshot (2012)
11/14/2012 | published by: Mintel - Snapshots
... below the line promotion of products and ideas directly and indirectly to commerce and consumers. It excludes sponsorship and PR. Market size is gross expenditure as billed by advertising and/or media, direct marketing agencies. Market ...  |  read more...
USD 600
Hispanic Attitudes toward Advertising - US - October 2013
10/1/2013 | published by: Mintel International Group Ltd.
... will likely experience some tension between coming of age in American society and growing accustomed to the American way of life while concurrently wanting to hold on to their Hispanic traditions and beliefs.” – Susan ...  |  read more...
USD 3,995
The 2013-2018 Outlook for Infomercials in Greater China
5/19/2013 | published by: Icon Group International, Inc.
... - Tibet), municipalities (Beijing, Chongqing, Shanghai, and Tianjin), special administrative regions (Hong Kong and Macau), and Taiwan (all hereafter referred to as “regions”). Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) ...  |  read more...
USD 495
The 2013-2018 Outlook for Infomercials in the United States
7/17/2013 | published by: Icon Group International, Inc.
... dollars), or potential industry earnings (P.I.E.) estimates are given across some 12,700 cities in the United States. For each city in question, the percent share the city is of it’s state and of the United ...  |  read more...
USD 495
541840.02 Television Advertising Representatives: State Industry Market Evaluator
12/31/2012 | published by: BizMiner
... volume, average firm, site and small business sales, sales per employee, market volume by employment class, employment by employment class and more. Additional statistics include failure rates (firms, establishments, small business, startups). startup activity rates ...  |  read more...
USD 699
Political Advertising: The Flood of 2012
3/1/2012 | published by: Borrell Associates Inc.
... U.S. history. The charts detail political advertising by source (presidential candidates, U.S. Senate, U.S. House, State/Local and Issues and PACS) per-voter spending trends, and how certain media will benefit. Broadcast TV is likely to get ...  |  read more...
USD 995
Advertising – Chile – a snapshot (2011)
10/3/2011 | published by: Mintel - Snapshots
... the line promotion of products and ideas directly and indirectly to commerce and consumers but excludes sponsorship and PR. Market size is gross expenditure as billed advertising and/or media, direct marketing agencies. Market size for ...  |  read more...
USD 600
Marketing to Kids - US - October 2012
10/1/2012 | published by: Mintel International Group Ltd.
... for products that are not seen as beneficial for kids. Aside from this key issue, marketers can look at social, demographic, health, and technology trends to help guide their efforts. For example, obesity and childhood ...  |  read more...
USD 15,980
The 2009-2014 World Outlook for Television Advertising
9/27/2008 | published by: Icon Group International, Inc.
... question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models ...  |  read more...
USD 795
The 2011-2016 World Outlook for Television Advertising
1/20/2011 | published by: Icon Group International, Inc.
... question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models ...  |  read more...
USD 795
Global TV Advertising Forecasts: Looking Beyond the Rate Card - 4th edition
6/1/2011 | published by: Informa Media and Telecom
... generation. The improvement in 2010 was down to greater economic stability - and consequent improved consumer and corporate confidence. The finals of the soccer World Cup also boosted TV advertising. The global recession was not ...  |  read more...
USD 1,592
IntelliNews - Polish Media Sector Report - September 2012
9/28/2012 | published by: Intellinews
... latest market developments and news, accompanied by thorough statistics and comments. The report pays particular attention to new development projects and investment inflows in the sector. This sector report is ideal to keep you abreast ...  |  read more...
USD 210
Benchmarking Local Online Media: 2011 Revenue Survey
4/3/2012 | published by: Borrell Associates Inc.
... report. This 43-page research paper offers 30 charts and graphics, as well as appendices listing online ad spending broken out by the amounts spent on untargeted banners, targeted banners, paid search, email, video and audio ...  |  read more...
USD 995
The 2007-2012 Outlook for Television Advertising in the United States
11/1/2006 | published by: Icon Group International, Inc.
... some 12,900 cities in the United States. For each city in question, the percent share the city is of it’s state and of the United States is reported. These comparative benchmarks allow the reader to ...  |  read more...
USD 495
The 2009 Report on Television Advertising: World Market Segmentation by City
5/1/2009 | published by: Icon Group International, Inc.
... as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major ...  |  read more...
USD 795
Direct to Consumer (DTC) Advertising in Pharmaceuticals - Shift from Traditional Mass-Media Platforms towards Personalization via Online and Social Media
7/10/2012 | published by: GBI Research
... Consumer (DTC) Advertising in Pharmaceuticals - Shift from Traditional Mass-Media Platforms towards Personalization via Online and Social Media”, which provides insights into the up-and-coming trends of DTC advertising in the US and of awareness campaigns ...  |  read more...
USD 3,500
Infomercials
1/1/2012 | published by: Global Industry Analysts
... term market challenges, and growth drivers. Market discussions in the report are punctuated with 14 fact-rich market data tables. Regional markets elaborated upon include United States, Canada, France, Germany, Italy UK, Russia, China, India, Korea, ...  |  read more...
USD 2,950
Direct-To-Consumer (DTC) Advertising in Pharmaceuticals
9/1/2011 | published by: Global Industry Analysts
... and forecasts are provided for the period 2009 through 2017. Also, a six-year historic analysis is provided for this market. The report profiles 63 companies including many key and niche players such as Abbott Labs, ...  |  read more...
USD 4,200
  2  next >