Countries covered: United States
This new Marketdata report is an overview or status report that presents a preview of the year 2001 "diet season" in the U.S. It's an update and condensed version of the more detailed 340+ pp. Marketdata study released in May 2000. The report covers the following:
- Emerging dieter trends and attitudes - why Americans are fatter than ever.
- Major market developments since Summer 2000 - what types of diet programs & products are doing well/not so well and why. Overall industry growth expectations.
- New IRS rules that allow for tax deductions for weight loss programs
- Commercial weight loss centers (their new programs, products & latest developments, strategies, number of centers, 1999-2000 sales) for: Weight Watchers, Jenny Craig, Nutri/System, Physicians Weight Loss, Diet Center ) ranked 2000 revenues of top chains.
- Meal replacements & non-prescription diet pills markets—a status report of 2000 sales, brand/competitor market shares (Slim-Fast, Sweet Success, others), retail vs. multi- level marketing channels, profile of Metabolife . The boom in OTC diet pills, - why sales were up 90% in 2000!
- Medical weight loss programs - why modified fasting or "VLCD" plans continue to grow to 2001 market size and outlook by the leaders.
- Prescription diet drugs market - analysis of the top 15 drugs, Rxs written, 2000 Dollar value, analysis of Phentermine shortage and Adipex-P.
- Diet soft drinks & artificial sweeteners market - status report, soft drink consumption trends.
Includes 1998, 1999, and 2000 estimates and 2001 forecasts for the dollar value of each of the 8 main weight loss industry segments.
|
Summary of Market Developments Since May 2000
Discussion of major developments - New IRS rules/deductions for diet
programs, OTC sales of diet pills soar, MetabolifeIntl. enters shakes
mkt./runs TV ads/cuts prices, high-protein/lo-carb plans strong, Nutrisystem
buys Sweet Success line, prescription diet drug sales at $422 million/flat
growth, more…
Overview of The Major Market Segments
$ Size of U.S. weight loss market--value for 8 segments (1998, 1999, 2000,
2001F - diet soft drinks,
artificial sweeteners, health clubs, commercial chains, medical programs,
low-cal entrees, meal
replacements, diet books).
Discussion of fast/slow-growth segments, reasons.
Advertising trends, fads & fraud diets, profiles of 4 current diet
infomercials, Metabolife TV campaign.
Demographics - Number of Dieting Americans & How they Diet
Results of 2000 survey by Calorie Control Council (dieting attempts,
methods, trends)
Estimated of no. of dieters today vs. 1998, 1996., number dieting by:
commercial programs, diet pills,
meal replacements, medical programs, etc., Obesity - discussion of
reasons WHY we are fatter than
ever (Marketdata opinions), Table: % of people obese in 1998, incr. since
1991, by state.
Commercial Weight Loss Programs - Status Report
Analysis of mkt. segment, estimated sales by top 8 franchise systems in
2000, 2001 forecast,
Profiles of … Wt. Watchers, Jenny Craig, Nutrisystem, Health Mgmt. Group
(Diet Center, Physicians
Wt. Loss, Form You 3) -- actual/estimated sales, no. of centers, new
programs for 2001, mgmt.
changes, websites, marketing plans.
Meal Replacements & Appetite Suppressants Market: Retail vs. Multi-Level
Channels
Status of mkt. segment, 1999-2000 sales (by type store, brand name) - Chain
Drug Review data
Tables: sales of OTC diet pills & meal replacements, by channel, by brand -
1999, 2000
Analysis of total market, share by retail stores vs. multi-level marketers
such as Metabolife, Herbalife,
Marketdata estimates of sales, why multi-level now outpaces retail
stores, infomercials' sales
In-depth profiles of: Metabolife Intl., Herbalife Intl. (2000 sales)
Analysis/status report of explosion of ephedrine-based OTC diet pills
market, brands, sales.
The Lo-Calorie Dinner Entrees Market
Analysis of segment $ size, growth over past year, discussion of Wt.
Watchers, Lean Cuisine, Healthy
Choice brands, Table: total $ sales 1994-2001F and $ sales for major
entree brands (1999).
The Diet Soft Drinks & Artificial Sweeteners Market
Discussion of mkt. trends, peak in diet soda sales, competition from other
drinks, size of total soft drink
1999-2000, Marketdata estimates for diet share for 2000-2001.
Tables: All soft drinks vs. diet soft drinks share: 1988-99 (Beverage
Digest), Consumption of diet/all
soft drinks by yearly gallons per capita (1984-99), All liquids consumed
by type.
Medically Supervised Weight Loss Programs - A Status Report
Performance of 5 main medical segments: low & moderate cost hospital plans,
VLCDs, Rx drugs,
VLCDs, RD & MD programs - $ values 2000, 2001F
In-depth status of VLCD programs (performance/outlooks by HMR, Medifast), $
sales 1997-2001F
Discuss. of the Phentermine shortage, Rx obesity $ drug sales - by 14
drugs, by class: 1995-2000
Reference Directory of Leading Weight Loss Companies, Trade Groups,
Consultants
More United States Healthy Reports
Fats and Salad/Cooking Oils in the U.S.: Butter, Margarine, Olive Oil, and Beyond by
Packaged Facts
Fat and oil products are a huge and growing market, with 2011 sales of $9.2 billion projected to near $10.6 billion by 2016. Research ...
The U.S. Weight Loss & Diet Control Market (11th Edition) by
Marketdata Enterprises Inc.
This is a completely revised and updated analysis of Marketdata’s best-selling biennial study about the $61 billion U.S. weight loss market. This is the most ...
Healthy 50+ Americans: Trends and Opportunities in the Emerging Wellness Market by
Packaged Facts
This Packaged Facts report focuses on the market potential of the 26 million "Healthy Consumers" who are 50 years old and over and who are ...
Fiber Food Ingredients in the U.S.: Soluble-, Insoluble- and Digestive-Resistant Types by
Packaged Facts
Almost all major food companies, as well as many regional and local manufacturers, are pumping up their products with fiber in order to help Americans ...
Functional, Fortified and Inherently Healthy Foods and Beverages in the U.S., 4th Edition by
Packaged Facts
Functional foods-defined here as food and beverage products that offer a distinct health advantage beyond basic nutrition by including specific ingredients whose therapeutic benefits provide ...
See all reports like this >>
More United States Reports
e-Discovery Software Publishing in the US - Industry Market Research Report by
IBISWorld
e-Discovery Software Publishing in the US Finding growth : Electronic discovery (more often known as e-discovery) refers to a data search, location and securing process for use ...
D&B Country RiskLine Report: The United States of America by
Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...
D&B Country Report: The United States of America by
Dun & Bradstreet Inc.
D&B Country Report. Comprehensive information for evaluating risks and opportunities when trading or investing in this country. Providing critical information and analysis on ...
Country Report United States January 2011 by
Economist Intelligence Unit
Country Reports analyse political and economic trends in featured countries. They show you exactly how national, regional and global events will affect your business in ...
Coal - US - a snapshot (2010) by
Mintel - Snapshots
Coal in US by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers consumption ...
See all reports like this >>
Share this report
Other tasks Related Markets Healthy Reports Free Alert Me service Receive bi-weekly email alerts on new market research Sign Up Today!
|
