Personal Hygiene in South Africa

Introduction

Personal Hygiene in South Africa industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the South Africa personal hygiene market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

• The personal hygiene market consists of the retail sale of bath & shower products, deodorants and soap. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2011 annual average exchange rates.
• The South African personal hygiene market had total revenues of $763 million in 2011, representing a compound annual growth rate (CAGR) of 11.1% between 2007 and 2011.
• Market consumption volumes increased with a CAGR of 5.7% between 2007 and 2011, to reach a total of 468.5 million units in 2011.
• The performance of the market is forecast to follow a similar pattern with an anticipated compound annual rate of change (CARC) of 7.5% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $1,097.2 million by the end of 2016.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the personal hygiene market in South Africa

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the personal hygiene market in South Africa

Leading company profiles reveal details of key personal hygiene market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the South Africa personal hygiene market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the South Africa economy

Key Questions Answered

What was the size of the South Africa personal hygiene market by value in 2011?

What will be the size of the South Africa personal hygiene market in 2016?

What factors are affecting the strength of competition in the South Africa personal hygiene market?

How has the market performed over the last five years?

Who are the top competitiors in South Africa's personal hygiene market?