The global natural, ethical, and cosmetics market has grown significantly in recent years, at a faster rate than the cosmetics market as a whole. Responding to this popularity, L’Oréal acquired The Body Shop, a nautral and ethical cosmetics company.
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The Body Shop - with over 2,600 stores in 66 countries worldwide - is one of the most successful natural and ethical cosmetics companies.L’Oréal SA is one of the largest cosmetic companies in the world. The company’s 27 brands are sold in 130 countries.The global cosmetics market was estimated to be worth $213bn in 2011, compared to natural and organic cosmetics sales of $9bn.
Your key questions answered
How have the natural, ethical, and organic cosmetics markets performed compared to the cosmetics market as a whole?
How have L’Oréal's practices changed since the acquisition of The Body Shop?
How has The Body Shop performed since it was acquired by L’Oréal?
How are independent natural, ethical, and organic companies performing?