Household Products in Australia

Introduction

Household Products in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Australia household products market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

• The household products market consists of retail sales of air fresheners, dishwashing products, general purpose cleaners, textile washing products, paper products, insecticides, and other products including bleach, furniture and floor polish, toilet care products, and scouring products. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2011 annual average exchange rates.
• The household products market consists of retail sales of air fresheners, dishwashing products, general purpose cleaners, textile washing products, paper products, insecticides, and other products including bleach, furniture and floor polish, toilet care products, and scouring products. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2011 annual average exchange rates.
• The Australian household products market had total revenues of $3.9 billion in 2011, representing a compound annual growth rate (CAGR) of 3% between 2007 and 2011.
• The paper products segment was the market's most lucrative in 2011, with total revenues of $1.4 billion, equivalent to 36.4% of the market's overall value.

Features

Save time carrying out entry-level research by identifying the size, growth, and leading players in the household products market in Australia

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household products market in Australia

Leading company profiles reveal details of key household products market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Australia household products market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Australia economy

Key Questions Answered

What was the size of the Australia household products market by value in 2011?

What will be the size of the Australia household products market in 2016?

What factors are affecting the strength of competition in the Australia household products market?

How has the market performed over the last five years?