With the rapid advancement of digital broadcasting technology, large-sized outdoor advertising is developing towards moving images, and large-sized public information displays are expected to become the next killer application for large-sized display panels. As display vendors have drastically reduced prices in order to expand their markets, 40-inch displays for in-store applications are expected to be the fastest growing market segment. LCD and PDP are the two major technologies being used. However, the public information display market is a B2B market, which is distinct from the B2C market. Therefore, the industry has complex and diverse supply chains and business models. This report will analyze the worldwide large-sized public information display market, focusing on industry structure, product specifications, supply chains, and business models.
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- Ubiquitous Large-sized Public Display: the Next Big Thing?
- Overview of the Large-sized Public Display Industry
- Complex Industry Structure, Multiple Technology Platforms
- Market Fragmentation Creates Challenges
- Large-sized Public Information Display Industry Value Chain
- Integration of Software, Hardware, and Services Vital to Industry Development
- Large-sized Public Displays Enter New Markets
- From Distinct Market Segmentation to Fierce Competition
- LCD and PDP Take the Lead among Competing Technologies
- Scale of Worldwide Large-sized Public Information Display Market
- Market Sees Rapid Growth on Concurrence of Opportunities
- PDP in the Lead, LCD Gaining Ground
- LCD Models Dominate the 40-inch Market
- Analysis of Large-sized Public Information Display Specifications
- Product Application Determines Specifications
- Mainstream Panel Specifications Modeled on Existing TV Specifications
- Analysis of Large-sized Public Information Display Supply Chain
- Supply Chain Model Based on Market Demands
- Market Analysis
- Supply Chain Models
- MIC Perspective
- Appendix
- List of Tables
- Table 1 Comparison of Technologies Used in Public Information Display Applications
- Table 2 Number of Large-sized Public Information Display Products by Vendor
- Table 3 Marketing Plan Simulation
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- List of Figures
- Figure 1 Applications of Large-sized Public Information Displays
- Figure 2 Large-sized Public Information Display Industry Structure
- Figure 3 Large-sized Public Information Display Industry Value Chain
- Figure 4 New Large-sized Public Information Display Markets
- Figure 5 Comparison of Technologies Used in 42-inch Public Information Display Applications
- Figure 6 Comparison of Technologies Used in 50-inch Public Information Display Applications
- Figure 7 Worldwide Shipment Volume of 30-inch and Larger LCD and PDP Public Information Displays, 2005 - 2010
- Figure 8 Worldwide Shipment Volume of 30-inch and Larger Public Information Displays by Technology, 2005 - 2010
- Figure 9 Worldwide Shipment Volume Share of 30-inch and Larger Public Information Displays by Technology, 2005 - 2010
- Figure 10 Worldwide Shipment Volume of 30-inch and Larger LCD and PDP Public Information Displays by Size, 2005 - 2010
- Figure 11 Worldwide Shipment Volume Share of 30-inch and Larger LCD Public Information Displays by Size, 2005 - 2010
- Figure 12 Worldwide Shipment Volume Share of 30-inch and Larger PDP Public Information Displays by Size, 2005 - 2010
- Figure 13 Worldwide Shipment Volume Share of 40-inch LCD and PDP Public Information Displays, 2005 - 2010
- Figure 14 End Market Price Trends for LCD and PDP TVs, 2005 - 2010 16
- Figure 15 Display Panel Specifications by Application
- Figure 16 Comparison of LCD and PDP Panel Specifications by Size and Brightness
- Figure 17 Comparison of LCD and PDP Panel Specifications by Resolution and Contrast
- Figure 18 Market Segments and Service Demands
- Figure 19 Market Characteristics and Supply Chain Model Analysis
- Figure 20 Supply Chain Model One
- Figure 21 Supply Chain Model Two
- Figure 22 Supply Chain Model Three
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